• You are responsible for the creative and technical post-production of high-performing social media videos • With your sense for storytelling, platform mechanics, and current trends, you transform raw footage into attention-grabbing content pieces for some of the biggest D2C brands on the market • You apply pacing, sound design, color grading, VFX, and motion graphics so that content is both on-brand and performance-oriented • You work closely with our Creative, Strategy, and Production teams and contribute your expertise early in concept development • You act as a sparring partner for all topics related to video editing, post production, and creative best practices, and you actively help shape internal knowledge sharing • You continuously challenge our processes, identify optimization opportunities, and actively contribute to the further development of our content area

• Edit short-form video ads for Meta platforms (Facebook and Instagram) • Create and optimize Reels, Shorts, UGC-style ads, and direct-response creatives • Edit long-form video sales letters (VSLs) and promotional videos • Transform raw footage, creator content, and existing assets into conversion-focused advertisements • Add captions, motion graphics, hooks, transitions, and visual elements that improve engagement and performance

Role Description We are seeking a highly skilled and creative Direct Response Video Ad Specialist to join our dynamic marketing team. The ideal candidate will have extensive experience in creating compelling video ads that drive direct response actions, with a focus on the ecommerce sector. This role requires proficiency in crafting impactful content specifically tailored for platforms such as YouTube and TikTok. - Develop and produce high-quality, engaging Direct Response video ads for ecommerce products using our in-house content, UGC, and other creative assets. - Utilize creativity and storytelling techniques to capture the target audience's attention and drive conversions. - Demonstrate expertise in creating video ads for YouTube and TikTok platforms. - Stay updated on platform-specific trends, algorithm changes, and best practices to maximize ad performance. - Conduct research to understand the target audience's preferences, behaviors, and pain points. - Tailor video ad content to resonate with the specific demographics and interests of the target audience. - Work closely with cross-functional teams, including marketing strategists, graphic designers, and copywriters, to ensure cohesive and effective campaigns. Qualifications - 3+ years of video editing experience. - 1+ years of experience in creating Direct Response video ads. - Experience in creating video ads for YouTube and TikTok. - Ability to juggle multiple edits & projects in a fast-paced setting. - Portfolio showcasing Direct Response video ads in the e-commerce sector. - Deep understanding of e-commerce marketing and the ability to translate product features into compelling video content. - Innovative and creative mindset with the ability to think outside the box. - Strong storytelling skills to create emotionally resonant video content. - Ability to effectively present ideas and collaborate with team members. - Ability to adapt to changing trends and algorithms in the rapidly evolving digital marketing landscape. - Proactive in seeking out and implementing new strategies. - Ability to deliver results in a fast-paced environment. - Goal-oriented with a focus on achieving and exceeding performance targets. - A true team player who brings passion to the table. - Proficiency in Adobe Creative Suite. Benefits - Independent Contractor Agreement. - Quarterly Performance Bonus. - Monthly Performance Bonus. - Health Insurance Reimbursement. - WFH Upgrade Allowance. - 17 Days Paid Time-Off. - 4 Company Wide Holidays. - 6 Country Holidays. - 100% Fully Remote. - Overlap with 9am-5pm CST required.

• Develop and produce high-quality, engaging Direct Response video ads for ecommerce products using our in-house content, UGC and other creative assets • Utilize creativity and storytelling techniques to capture the target audience's attention and drive conversions • Demonstrate expertise in creating video ads for YouTube and TikTok platforms. • Stay updated on platform-specific trends, algorithm changes, and best practices to maximize ad performance • Conduct research to understand the target audience's preferences, behaviors, and pain points. • Tailor video ad content to resonate with the specific demographics and interests of the target audience • Work closely with cross-functional teams, including marketing strategists, graphic designers, and copywriters, to ensure cohesive and effective campaigns