Digital Marketing & Content Specialist
Location
United States + 1 moreAll locations: United States | Canada
Posted
15 hours ago
Salary
0
Seniority
Mid Level
No structured requirement data.
Job Description
Digital Marketing & Content Specialist
Plugable Technologies
Role Description Maybe you're a content strategist who knows how to build engagement. Maybe you're a social maven who can grow an audience from zero. Maybe you're an email growth obsessive who gets excited about segmentation. Whatever your superpower, you'll bring it here and grow the rest. You'll work closely with the VP of Marketing and across teams including Creative, Product, and Sales, with real ownership over the channels that matter most. Social Media & Community - Manage and grow Plugable's presence across LinkedIn, YouTube, Reddit, and more. - Develop platform-native content that feels right for each channel, not just repurposed assets pushed everywhere. - Show up authentically where our customers already hang out — build real engagement, not just reach. Email & Audience Growth - Own our email marketing program end-to-end — campaigns, automated flows, list health, and segmentation. - Build and nurture a growing audience of prosumers, IT administrators, and business buyers through smart, segmented communication. - Grow our subscriber list through cross-channel acquisition and on-site tools. - Coordinate B2B outreach sequences in partnership with Sales Operations. Content & Video - Partner with Product to translate technical specs into content that engages real people. - Bring a creator's eye to everything: hooks, formats, thumbnails, captions — you know what stops a scroll and what earns a subscribe. - Manage video distribution across YouTube, Shorts, and social — monitor performance and feed insights back to the team. Owned Media & Campaigns - Support our Shopify storefront — updating landing pages and on-site promotional elements to support campaigns and launches. - Lead cross-channel activation for new product launches — email, social, video, and community all moving together. - Turn a single piece of content into a swarm: short-form clips, email features, social posts, community threads. Qualifications - You've owned digital marketing channels before — not just assisted on them. - You have a strategic content brain. You think in audiences, formats, and narratives — and you know how to match the message to the moment. - You're comfortable with email marketing — building lists, segmenting audiences, and thinking about what to send to whom and when. - You understand social media beyond posting — you know how platforms work, what native content looks like, and how to build a real following. - You use data and AI-assisted workflows to move faster and make better decisions — and you're always iterating. - You should be genuinely interested in what's happening in tech — new device launches, industry announcements, and the trends shaping how people work. Benefits - Generous PTO — 18 days in year one, growing annually plus a floating holiday. - Full benefit package — 100% employer-paid Health, Vision, and Dental for employee + 50% dependent coverage. - Large company contributions — profit-sharing, $3,000 annual HSA funding, company-paid short and long-term disability, up to 4% matching retirement. - Employee perks — $500 annual wellness stipend, $500 towards Plugable products, $1,500 professional development budget annually. Location & Compensation This is a full-time remote position. We’re able to hire employees in Washington, Oregon, California, Texas, Pennsylvania, and Florida, as well as Canadians living in BC or Ontario. Compensation will be determined based on skills, experience, education, and geographic location. Benefits, bonuses, and other discretionary pay may be provided as part of the total compensation package. Even if your experience doesn’t perfectly match every requirement, we value people who are curious, driven, and willing to figure things out. If you’re not sure you qualify, apply anyway.
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