AI-powered MarTech solutions with a unique focus on engagement.
Campaign Consultant
Location
Australia
Posted
1 day ago
Salary
0
Seniority
Senior
Job Description
Campaign Consultant
Digital Alchemy
• Provide consulting services to the Marketing teams • Own the delivery of multi-channel data-driven campaigns • Provide proactive consulting and advice on best practice campaign design • Main liaison point between the Client and internal & external technical teams • Support the marketing automation platform from a technical and process perspective • Analyze data, design, implement and document technical solutions • Produce process documentation for stakeholders
Job Requirements
- Degree in Marketing, IT, Computer Science or related degree.
- Minimum 4 years experience working in build and delivery of data-driven marketing campaigns across multiple channels.
- Experience using SQL to perform data analysis & identifying customers based on business criteria using relational databases.
- Understanding of Big Data systems is beneficial.
- Experience using Enterprise Marketing tools such as Braze, Adobe Journey Optimizer or Adobe Campaign is a PLUS.
- Experience in working in multi-platform environments that require orchestration of data across different systems to enable marketing campaigns is a PLUS.
- Understanding of Customer Lifecycle Frameworks and designing always-on trigger campaigns as well as ad-hoc tactical campaigns is a PLUS.
- Understanding of customer centric marketing concepts and optimizing campaign-channel mix based on customer centricity.
- A background in managing multiple key projects or consultative work with a good track record of delivering success for client or agency's business.
- Pragmatic problem solver with a keen attitude to deliver business outcomes.
- Work both independently and collaboratively in gathering requirements with minimal supervision.
- Excellent written and oral communication skills.
- Systems and business analysis skills, including delivery of high quality technical specifications and process documentation.
- Consulting skills, including stakeholder management across technical and non-technical teams.
Benefits
- Health insurance
- Flexible working arrangements
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