• Support the management, governance, and optimization of digital content within a federal environment • Maintain web-based content ensuring compliance with federal standards • Support data-driven insights to improve user engagement and system effectiveness • Manage and maintain digital content across web platforms to ensure accuracy, consistency, and compliance • Develop, edit, and publish web content aligned with communication objectives • Administer content using CMS platforms • Apply SEO best practices to improve site usability and visibility • Monitor and analyze website performance using analytics tools • Support data governance efforts including metadata management • Collaborate with developers, designers, content creators, and stakeholders for content updates

Role Description Für eine Projektarbeit in der dpa-Redaktion Custom Content suchen wir zur redaktionellen Unterstützung ab sofort Werkstudenten (m/w/d) für bis zu 20 Std./Woche, zunächst befristet auf ein Jahr. Als Werkstudent (m/w/d) bei Custom Content: - recherchierst, produzierst und redigierst Du - behältst das tagesaktuelle Geschehen in der internationalen Wirtschaftspolitik sowie die Themen Automotive, Logistik oder Gesundheit im Blick - entwickelst und erstellst passgenaue Inhalte für unsere Kundinnen und Kunden am Morgen Qualifications - Du bist mindestens noch ein Jahr als Student (m/w/d) immatrikuliert - Du hast einen journalistischen Studienschwerpunkt und bist sicher im Umgang mit Nachrichten - Du arbeitest strukturiert, fokussiert und verlässlich; unter Zeitdruck bleibst Du ruhig und behältst den Überblick - Du hast sehr gute Deutschkenntnisse und verfügst über gute Englischkenntnisse - Du brennst für die Arbeit im Team und hast eine hohe soziale Kompetenz - Du zeigst Begeisterung für neue Tools, Technologien und Formate und hast Freude daran, Dich ständig weiterzuentwickeln - Früh- oder Spätschichten sind für Dich kein Hindernis Benefits - Dich erwarten Projekte spannender Kundenunternehmen und ein aufgeschlossenes Team, das Dir zur Seite steht - Wir bieten eine attraktive Vergütung sowie die Möglichkeit zum mobilen Arbeiten - Du wirst für eine wachsende und internationale Unit bei Deutschlands größter Nachrichtenagentur tätig Application Process Klingt gut? Dann freuen wir uns auf Deine Bewerbung (Lebenslauf und aktuelle Immatrikulationsbescheinigung zwingend notwendig) – einfach und schnell über unser Onlineformular. Deine HR-Ansprechperson ist Celine Bock.

Role Description Du weißt, dass ein guter Blogartikel kein Zufall ist – sondern das Ergebnis aus Keyword-Recherche, Suchintention und einer klaren Content-Strategie? Du denkst nicht in einzelnen Texten, sondern in Content Hubs, Redaktionsplänen und organischem Wachstum? RIK JAMES ist eine E-Commerce-Agentur mit Fokus auf nachhaltiges Wachstum. Wir suchen jemanden, der die Brücke zwischen SEO und Content schlägt und unsere Kunden-Shops mit strategischem Content sichtbar macht. Aufgaben - Du entwickelst Content-Strategien, die nicht nur gut klingen, sondern ranken – und aus organischem Traffic echte Kunden machen. - Keyword-Strategie & Content-Planung: Du recherchierst Keywords mit Potenzial, clustert sie thematisch und entwickelst daraus Redaktionspläne, die systematisch Traffic aufbauen. - Content Hub Architektur: Du baust thematische Cluster, die Google und Nutzern gleichermaßen zeigen: Hier kennt sich jemand aus. - Briefings & Content-Steuerung: Du erstellst SEO-Briefings für Texter, gibst Feedback und stellst sicher, dass jeder Text suchmaschinenoptimiert und gleichzeitig lesenswert ist. - On-Page Optimierung: Du optimierst bestehenden Content, verbesserst interne Verlinkung und sorgst dafür, dass Seiten ihre volle Ranking-Power entfalten. - Performance-Tracking: Du analysierst, welche Inhalte performen und welche nicht – und leitest daraus konkrete Optimierungsmaßnahmen ab. Qualifications - Erfahrung in der Verbindung von SEO und Content – Du verstehst, wie Suchintention, Keyword-Strategie und Content-Qualität zusammenspielen. - Du hast schon Redaktionspläne erstellt, Content Audits durchgeführt oder Content-Strategien entwickelt. - Tools wie Google Search Console, Ahrefs oder Surfer SEO sind Dir vertraut. - Du schreibst gerne und gut – oder weißt zumindest genau, wie guter Text aussieht. - Strukturiertes Arbeiten liegt Dir im Blut: Du jonglierst mehrere Projekte gleichzeitig, ohne den Überblick zu verlieren. - Deutsch fließend – schriftlich und mündlich einwandfrei. - Deine Ausbildung? Egal! Was zählt: Dein Gespür für Inhalte und Dein Verständnis für Suchmaschinen. Benefits - 100 % Remote – arbeite von überall in Deutschland. - Eigenverantwortung & Vertrauen: Du steuerst Deine Projekte selbst. - Weiterbildungsbudget für Kurse, Konferenzen und Tools. - MacBook, Bildschirm, Headset – Du bekommst, was Du brauchst. - Flexibles Arbeitszeitmodell – Ergebnisse zählen, nicht Anwesenheit. - 900 € Gesundheitsbudget pro Jahr. - Corporate Benefits bei 500+ Partnern. - Junges Team mit kurzen Wegen und echtem Gestaltungsspielraum. Company Description Wir sind eine moderne Agentur, die eigene Media-Projekte zur Gestaltung informativer Portale umsetzt. Hierzu sind wir auf der Suche nach Unterstützung, um unsere Portale in Zukunft weiter auszubauen und unsere Reichweite zu steigern.

Description The Assistant Manager, GM Brand Adjacencies & Branded Entertainment will help shape how General Motors shows up across specific GM Brand adjacencies (such as Corporate Giving and GM Defense), and help its vehicle brands connect with partners in brand storytelling, and entertainment partnerships. This role sits at the intersection of website management, content development, and brand support, ensuring work is strategically sound, creatively strong, and aligned across channels. You will partner closely with internal stakeholders, agency teams, and external partners to develop strategies and manage content and content updates, support branded entertainment properties, and help bring brand priorities to life for GM and vehicle brands in a consistent and compelling way. What You'll Do - Lead development of strategy and content for initiatives that support GM Brand adjacencies, across owned and paid channels, including website, social, and related media touchpoints. - Manage content planning, updates, approvals, and execution in partnership with internal teams and agency partners, helping ensure an effective and consistent brand experience. - Write and develop creative briefs that translate business goals and brand strategy into clear content direction. - Provide strategic, actionable feedback on creative, content, and internal partner deliverables to maintain brand integrity and improve overall effectiveness. - Partner with agencies and internal/external partners to support branded entertainment properties, product integration opportunities, and storytelling programs that align with GM and vehicle brand objectives. - Coordinate cross-functional stakeholders to keep projects on schedule, align deliverables, and ensure smooth execution. - Help identify relevant opportunities (for paid and product placement integrations) across entertainment, music, gaming, sports, and other audience passion points that can support vehicle brand activations and content programs. - Track content and program performance, using analytics and reporting to inform optimization and share recommendations with stakeholders and leadership. - Maintain tools, processes, and governance practices that support strong brand execution across digital channels and partner-led content. - Stay current on digital marketing, content, website, and entertainment trends, including new technologies that can improve workflows and creative output. Your Skills & Abilities (Required Qualifications) - Bachelor's degree required. - At least 5 years of experience in brand marketing, content development, brand partnerships, or related fields. - Experience managing agencies and reviewing work across various media channels, with a strong understanding of what makes content effective. - Strong writing and communication skills, including the ability to create briefs, provide feedback, and present recommendations clearly to stakeholders. - Familiarity with analytics and performance measurement across content and audience engagement programs. What Will Give You a Competitive Edge (Preferred Qualifications) - Experience supporting branded entertainment, product integration, talent, creator, or partnership programs. - Experience working on automotive, mobility, technology, or lifestyle brands. - Interest in emerging technologies, including AI applications that can improve content development and creative workflows. Compensation: The compensation information is a good faith estimate only. It is based on what a successful applicant might be paid in accordance with applicable state laws. The actual base salary a successful candidate will be offered within this range will vary based on factors relevant to the position, as well as geography of the selected candidate. - The salary range for this role is ($105,600 - $140,700). The actual base salary a successful candidate will be offered within this range will vary based on factors relevant to the position. - Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance. - Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more. #LI-MO1 GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc.) This role is based remotely, but if the selected candidate lives within a specific mile radius of a GM hub, they will be expected to report to the location three times a week {or other frequency dictated by your manager}. This job may be eligible for relocation benefits. About GM Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all. Why Join Us We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team. Total Rewards | Benefits Overview From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources. Non-Discrimination and Equal Employment Opportunities (U.S.) General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers. All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws. We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire. Accommodations General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us [email protected] or call us at 1-800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.