Mission Lane logo
Mission Lane

Join the Movement

Senior Manager, Content Strategy

Content Marketing ManagerContent Marketing ManagerFull TimeRemoteSeniorTeam 501-1,000Since 2018H1B SponsorCompany SiteLinkedIn

Location

Virginia

Posted

8 days ago

Salary

$152K - $191K / year

Seniority

Senior

Bachelor Degree5 yrs expEnglish

Job Description

Senior Manager, Content Strategy

Mission Lane

• Creating and optimizing content for AI-powered search surfaces: structured FAQs, conversational guides, and semantically linked content • A multisource content model spanning professional writers, influencers, AI tools, and internal subject matter experts • A PR and citation strategy that gets Mission Lane placed and referenced by high-authority external sources • Brand sentiment monitoring across social and community platforms • The content infrastructure feeding our customer-facing tools: CX chatbots, agent enablement, and knowledge bases

Job Requirements

  • 5+ years in content strategy, content marketing, or SEO-driven editorial roles
  • Deep expertise in SEO, including E-E-A-T, YMYL content standards, and Schema.org implementation
  • Experience with GEO/AEO: creating content structured for LLM comprehension and AI-powered search surfaces
  • Proven ability to produce content optimized for featured snippets, structured data, and conversational search
  • Proficiency with analytics tools such as SEMrush, Ahrefs, or Google Search Console
  • Experience managing a multisource content model across writers, AI tools, influencers, and SMEs
  • Ability to work cross-functionally with product, engineering, legal, compliance, and customer experience
  • Strong writing and editorial judgment: you're comfortable both producing and overseeing

Benefits

  • health/dental/vision insurance options
  • 401(k) match
  • paid time off
  • monthly wellness stipend
  • disability coverage
  • paid parental leave
  • flexible spending account (for childcare and healthcare)
  • life insurance
  • remote-first work environment

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