Role Description The Dedicated Wellbeing Lead Strategist will support a short and long term client-specific organizational wellbeing strategy. The Dedicated Wellbeing Lead Strategist works closely with the client and their stakeholders, the Cigna Organizational Wellbeing Strategy team, the Cigna account team, and internal/external matrix partners to support and implement a total population wellbeing solution. - Partner with client and key matrix partners to develop, implement and evaluate organizational wellbeing strategy that will educate, empower, excite, and energize large populations in support of a healthy lifestyle. - Identify opportunities and develop strategies to embed wellbeing into the organization’s disperse and diverse workplace environments. - Develop, coordinate, communicate, and implement key programs, onsite/virtual events, challenges, presentations, and campaigns. - Support development and deployment of wellbeing communications including newsletters, custom communications, emails, and webpage updates. - Collaborate to develop, build, engage and provide ongoing support for client wellbeing champion networks and/or wellbeing committees. - Manage/support key program engagement, alignment, and integration with vendor partners. - Communicate effectively with client leaders and stakeholders. - Support relationships with client third-party wellness vendors. - Provide guidance on existing and emerging industry health promotion/wellbeing trends. Qualifications - Minimum of five years experience in strategic wellbeing program design and implementation. - Industry certification such as CHES, Chapman, WELCOA, or worksite wellbeing programs preferred. - Experience working with large national employers, with dispersed workforce. - Experience in harmonizing wellbeing programs across sub-organizations. - Experience developing, executing, and evaluating workplace wellbeing strategy. - Experience collaborating with vendor partners. - Experience working with employer benefits, human resources, wellness, informatics and others to identify trends and opportunities. - Experience developing holistic strategy across multiple pillars of wellbeing (physical, social, community, emotional and financial). - Flexible, ability to adapt and meet the needs of various populations. - Must be able to build rapport and present confidently to all levels of stakeholders. - Bachelor Degree preferred, but not required. Requirements - If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload. - For this position, we anticipate offering an annual salary of 70,400 - 117,400 USD / yearly, depending on relevant factors, including experience and geographic location. - This role is also anticipated to be eligible to participate in an annual bonus plan. Benefits - Comprehensive range of benefits, with a focus on supporting your whole health. - Health-related benefits including medical, vision, dental, and well-being and behavioral health programs starting on day one of your employment. - 401(k), company paid life insurance, tuition reimbursement. - A minimum of 18 days of paid time off per year and paid holidays. Company Description Cigna Healthcare, a division of The Cigna Group, is an advocate for better health through every stage of life. We guide our customers through the health care system, empowering them with the information and insight they need to make the best choices for improving their health and vitality. Join us in driving growth and improving lives.

Role Description The Dedicated Wellbeing Lead Strategist will support a short and long term client-specific organizational wellbeing strategy. The Dedicated Wellbeing Lead Strategist works closely with the client and their stakeholders, the Cigna Organizational Wellbeing Strategy team, the Cigna account team, and internal/external matrix partners to support and implement a total population wellbeing solution. - Partner with client and key matrix partners to develop, implement and evaluate organizational wellbeing strategy that will educate, empower, excite, and energize large populations in support of a healthy lifestyle. - Identify opportunities and develop strategies to embed wellbeing into the organization’s disperse and diverse workplace environments. - Develop, coordinate, communicate, and implement key programs, onsite/virtual events, challenges, presentations, and campaigns. - Support development and deployment of wellbeing communications including newsletters, custom communications, emails, and webpage updates. - Collaborate to develop, build, engage and provide ongoing support for client wellbeing champion networks and/or wellbeing committees. - Manage/support key program engagement, alignment, and integration with vendor partners. - Communicate effectively with client leaders and stakeholders. - Support relationships with client third-party wellness vendors. - Provide guidance on existing and emerging industry health promotion/wellbeing trends. Qualifications - Minimum of five years experience in strategic wellbeing program design and implementation. - Industry certification such as CHES, Chapman, WELCOA, or worksite wellbeing programs preferred. - Experience working with large national employers, with dispersed workforce. - Experience in harmonizing wellbeing programs across sub-organizations. - Experience developing, executing, and evaluating workplace wellbeing strategy. - Experience collaborating with vendor partners. - Experience working with employer benefits, human resources, wellness, informatics and others to identify trends and opportunities. - Experience developing holistic strategy across multiple pillars of wellbeing (physical, social, community, emotional and financial). - Flexible, ability to adapt and meet the needs of various populations. - Must be able to build rapport and present confidently to all levels of stakeholders. - Bachelor Degree preferred, but not required. Requirements - If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload. - For this position, we anticipate offering an annual salary of 70,400 - 117,400 USD / yearly, depending on relevant factors, including experience and geographic location. - This role is also anticipated to be eligible to participate in an annual bonus plan. Benefits - Comprehensive range of benefits, with a focus on supporting your whole health. - Health-related benefits including medical, vision, dental, and well-being and behavioral health programs starting on day one of employment. - 401(k), company paid life insurance, tuition reimbursement. - A minimum of 18 days of paid time off per year and paid holidays. Company Description Cigna Healthcare, a division of The Cigna Group, is an advocate for better health through every stage of life. We guide our customers through the health care system, empowering them with the information and insight they need to make the best choices for improving their health and vitality. Join us in driving growth and improving lives.

Role Description We’re looking for a highly performance-driven Creative Strategist to own the development of high-performing paid social creative that drives profitable customer acquisition at scale. In this role, you will translate consumer psychology, product truth, and performance data into scalable creative systems that educate, persuade, and convert. You’ll own creative strategy from research and ideation through testing, iteration, and scaling — partnering closely with designers, editors, creators, media buyers, and production teams to continuously unlock growth opportunities. This is not a brand-awareness role. We are looking for someone who understands direct response creative and can consistently build winning ads that drive revenue, especially across Meta. Responsibilities - Develop and execute creative strategies that drive profitable customer acquisition across paid social channels, primarily Meta. - Research customers deeply to identify pain points, buying motivations, objections, awareness levels, and scalable creative opportunities. - Build and continuously test new creative concepts, hooks, angles, and messaging to prevent fatigue and improve efficiency. - Own the development of clear, high-signal creative briefs for designers, creators, influencers, editors, and production partners. - Lead structured creative testing and iteration by analyzing performance signals and evolving winning concepts to maximize scale. - Conduct competitive and market research to identify emerging trends, high-performing formats, and best-in-class DTC creative. - Partner cross-functionally with media buyers, production teams, post-production, creators, and marketing stakeholders to maintain a fast and efficient creative pipeline. What Success Looks Like - Successfully helping scale acquisition funnels through high-performing creative while maintaining profitability targets. - Identifying and scaling multiple winning creative angles that sustain performance and reduce creative fatigue. - Operating a high-velocity creative testing engine with strong organization, iteration, and learning systems. - Developing diversified creative across audiences, personas, hooks, formats, and creators to support long-term growth. Who You Are - You deeply understand consumer psychology and enjoy figuring out what actually makes people buy. - You are performance-first and care about business outcomes, not just creative aesthetics. - You move quickly, embrace testing, and adapt fast when data signals change. - You take ownership and proactively solve problems before performance declines. - You combine creative intuition with analytical rigor and enjoy turning insights into repeatable systems. - You thrive in fast-paced environments with high output expectations and constant iteration. Experience & Skills - 5+ years of experience in Creative Strategy, Performance Creative, Paid Social Creative, or a related role. - Proven experience developing high-performing static and video ads for paid acquisition environments. - Strong understanding of direct response marketing, consumer psychology, and creative testing frameworks. - Experience supporting high-spend Meta environments and scaling performance creative. - Strong analytical skills with the ability to evaluate creative performance using KPIs and performance signals. - Experience writing creative briefs, developing scripts, and collaborating with creators, editors, and production teams. - Strong cross-functional communication and project management skills. Nice to have - Experience in DTC/eCommerce brands, particularly health & wellness, supplements, beauty, or CPG. - Familiarity with scaling creative in high-volume performance marketing environments. Why Alpha Lion Alpha Lion is a fast-growing, performance-driven brand focused on helping people unleash their Superhuman potential. We are building scalable systems, raising the bar on execution, and creating long-term competitive advantage in our category. This role offers the opportunity to work on high-impact initiatives, learn rapidly, and grow alongside a company that values ownership, curiosity, and results. If you’re excited by optimization, experimentation, and building systems that scale, Alpha Lion is a place where your work will matter. Application Process - Apply: Submit your resume + a brief note explaining why you’d crush it in this role. - Screen: TA team reviews for skills and cultural alignment. - Cultural + Behavioral: In this step, you will take a personality assessment to see how you will perform in the role, then review it on a call with a cultural specialist here. - Interview: Conversations with the hiring manager and team. - Final Round: Case study or work simulation (role-specific). - Decision & Offer: We move fast — typically within 2–4 weeks. Compensation We believe in competing at a high level — and that includes how we approach pay. This is a remote-first role, open to candidates anywhere in the U.S. The expected base salary range for this position is $80,000-$95,000 (USD). Your offer will reflect your experience, skill set, and where you live — we calibrate pay to ensure fairness and alignment with local markets. Beyond base pay, team members may be eligible for performance bonuses, growth incentives, and benefits built to support their health, wellness, and professional goals.

• Supervise, mentor, and align a cross-functional creative team. • Build a systematic approach to Creative Preference Optimization: from data collection to final decision-making. • Implement structured creative evaluation and benchmarking frameworks. • Form, maintain, and execute a strategic roadmap for the development of internal optimization tools. • Ensure creative strategy alignment across marketing, product, and R&D teams. • Identify and monitor core creative quality metrics: CTR, CVR, retention impact, preference scores. • Conduct in-depth analysis of performance data and user behavioral signals. • Interpret A/B test results and make data-backed recommendations for continuous improvement. • Ensure data quality and methodological correctness of all experiments and statistical models. • Work closely with designers, copywriters, and producers to create high-performing assets that match algorithmic insights. • Translate complex backend analytics into actionable, easy-to-understand creative recommendations. • Coordinate the full optimization lifecycle: 'analysis → hypothesis → prototype → test → implementation'. • Manage the implementation of ML solutions for modeling creative preferences (ranking models, embeddings, scoring pipelines). • Monitor the quality and efficiency of automatic creative selection and generation systems. • Initiate the development of internal tools: analytics dashboards, testing automation, content classification, and recommendation algorithms. • Present optimization results, trends, insights, and business impact to management and stakeholders. • Generate high-level reports on optimization effectiveness, impact on core business metrics, and ROI. • Coordinate priorities between teams and actively participate in quarterly OKR planning.