Digital Marketing Specialist Location: Remote BH Job ID: BH-4290-3 SF Job Req ID: Digital Marketing Specialist Job Description: Ingersoll Rand is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. Job Title: Customer Interaction & Growth Specialist Location: Remote About Us Imagine a company with technology leadership of over 160 years, yet it operates with the energy of a startup. Ingersoll Rand has dedicated itself to Making Life Better for its employees, customers, shareholders, and planet. We produce innovative and mission-critical flow creation and life science technologies – from compressors to precision handling of liquids, gases, and powers – to increase industrial productivity, efficiency, and sustainability. Supported by over 80+ brands, our products are used in various end markets including life sciences, food and beverage, clean energy, industrial manufacturing, infrastructure, and more. Across the globe, we’re driving growth with an entrepreneurial spirit and ownership mindset. Learn more at irco.com and join us to own your future. Job Overview: The Customer Interaction & Growth Specialist is responsible for driving digital marketing performance and enhancing customer engagement through search engine marketing and chatbot optimization strategies. This role plays a key part in improving customer journeys, increasing campaign effectiveness, and supporting broader marketing initiatives across the business. Responsibilities: - Manage search engine advertising campaigns across Google Ads and Microsoft/Bing Ads - Develop and optimize keyword strategies, including research and clustering - Analyze campaign and website performance using tools such as Google Analytics and SEMrush - Support chatbot strategy and optimization using the Genesis platform, including performance monitoring and workflow development - Map and improve customer journeys to enhance resolution and engagement via chat - Collaborate with global teams, including partners in Poland, to execute marketing initiatives - Support marketing initiatives for key business segments, including blower solutions - Participate in cross-functional projects to drive growth and improve customer interaction strategies Requirements: - Bachelor’s degree required - 3+ years of experience in digital marketing or a related field Core Competencies: - Data-driven decision making - Digital marketing and campaign optimization expertise - Customer journey mapping and experience optimization - Strong communication and collaboration skills Preferences: - Hands-on experience with Google Ads and Microsoft/Bing Ads - Experience with Google Analytics and SEMrush for performance tracking and reporting - Familiarity with Salesforce and chatbot platforms (Genesis preferred) - Strong analytical and problem-solving skills - Ability to collaborate across global teams and manage multiple priorities - Experience working with conversational marketing or chatbot technologies - Exposure to global marketing environments and cross-regional collaboration - Prior experience in industrial or B2B marketing environments Travel & Work Arrangements/Requirements - Fully remote position - Standard working hours: 8:00 AM – 5:00 PM, with flexibility for early collaboration meetings (~7:00 AM) with global teams - Occasional travel required (domestic or international, approximately 1–2 times annually) Pay Range: The pay range for this role is $72,000 – $80,000. The pay range considers a wide range of factors that include a candidate’s skills, experience, training, certifications, and geographic location. What We Offer At Ingersoll Rand, we embrace a culture of personal ownership — taking responsibility for our company, our communities, and our environment, as well as our individual health and well-being. Our comprehensive benefits package is designed to empower you with the tools and support necessary to take charge of your health. Benefits include medical, dental, and vision coverage, wellness programs, life insurance, a 401(k) plan, paid time off, and employee stock programs. Ingersoll Rand Inc. (NYSE:IR), driven by an entrepreneurial spirit and ownership mindset, is dedicated to helping make life better for our employees, customers and communities. Customers lean on us for our technology-driven excellence in mission-critical flow creation and industrial solutions across 40+ respected brands where our products and services excel in the most complex and harsh conditions. Our employees develop customers for life through their daily commitment to expertise, productivity and efficiency. What We Offer At Ingersoll Rand, we embrace a culture of personal ownership — taking responsibility for our company, our communities, and our environment, as well as our individual health and well-being. Our comprehensive benefits package is designed to empower you with the tools and support necessary to take charge of your health, ensuring that together, we can continue to make life better. Our range of benefits includes health care options like medical and prescription plans, dental and vision coverage, as well as wellness programs. Additionally, we provide life insurance, a robust 401(k) plan, paid time off, and even an employee stock grant, among other offerings. These benefits are our commitment to you, so you can be your best at work and beyond. Ingersoll Rand is committed to achieving workforce diversity reflective of our communities. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.

• Provide personalized training on: Digital Marketing fundamentals, Google Ads and paid campaigns, Social Media Marketing (Meta, TikTok, LinkedIn), SEO and Content Marketing, Performance Analysis and KPIs • Deliver 1-to-1 sessions, online or in-person • Tailor content to the student's level and goals

Digital Marketing Specialist Location: Pennsylvania United States Job Description: BH Job ID: BH-4290-1 SF Job Req ID: Digital Marketing Specialist Ingersoll Rand is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. Location: Remote About Us Imagine a company with technology leadership of over 160 years, yet it operates with the energy of a startup. Ingersoll Rand has dedicated itself to Making Life Better for its employees, customers, shareholders, and planet. We produce innovative and mission-critical flow creation and life science technologies - from compressors to precision handling of liquids, gases, and powers - to increase industrial productivity, efficiency, and sustainability. Supported by over 80+ brands, our products are used in various end markets including life sciences, food and beverage, clean energy, industrial manufacturing, infrastructure, and more. Across the globe, we're driving growth with an entrepreneurial spirit and ownership mindset. Learn more at irco.com and join us to own your future. Job Overview: The Customer Interaction & Growth Specialist is responsible for driving digital marketing performance and enhancing customer engagement through search engine marketing and chatbot optimization strategies. This role plays a key part in improving customer journeys, increasing campaign effectiveness, and supporting broader marketing initiatives across the business. Responsibilities: - Manage search engine advertising campaigns across Google Ads and Microsoft/Bing Ads - Develop and optimize keyword strategies, including research and clustering - Analyze campaign and website performance using tools such as Google Analytics and SEMrush - Support chatbot strategy and optimization using the Genesis platform, including performance monitoring and workflow development - Map and improve customer journeys to enhance resolution and engagement via chat - Collaborate with global teams, including partners in Poland, to execute marketing initiatives - Support marketing initiatives for key business segments, including blower solutions - Participate in cross-functional projects to drive growth and improve customer interaction strategies Requirements: - Bachelor's degree required - 3+ years of experience in digital marketing or a related field Core Competencies: - Data-driven decision making - Digital marketing and campaign optimization expertise - Customer journey mapping and experience optimization - Strong communication and collaboration skills Preferences: - Hands-on experience with Google Ads and Microsoft/Bing Ads - Experience with Google Analytics and SEMrush for performance tracking and reporting - Familiarity with Salesforce and chatbot platforms (Genesis preferred) - Strong analytical and problem-solving skills - Ability to collaborate across global teams and manage multiple priorities - Experience working with conversational marketing or chatbot technologies - Exposure to global marketing environments and cross-regional collaboration - Prior experience in industrial or B2B marketing environments Travel & Work Arrangements/Requirements - Fully remote position - Standard working hours: 8:00 AM - 5:00 PM, with flexibility for early collaboration meetings (~7:00 AM) with global teams - Occasional travel required (domestic or international, approximately 1-2 times annually) Pay Range: The pay range for this role is $72,000 - $80,000. The pay range considers a wide range of factors that include a candidate's skills, experience, training, certifications, and geographic location. What We Offer At Ingersoll Rand, we embrace a culture of personal ownership - taking responsibility for our company, our communities, and our environment, as well as our individual health and well-being. Our comprehensive benefits package is designed to empower you with the tools and support necessary to take charge of your health. Benefits include medical, dental, and vision coverage, wellness programs, life insurance, a 401(k) plan, paid time off, and employee stock programs. Ingersoll Rand Inc. (NYSE:IR), driven by an entrepreneurial spirit and ownership mindset, is dedicated to helping make life better for our employees, customers and communities. Customers lean on us for our technology-driven excellence in mission-critical flow creation and industrial solutions across 40+ respected brands where our products and services excel in the most complex and harsh conditions. Our employees develop customers for life through their daily commitment to expertise, productivity and efficiency. What We Offer At Ingersoll Rand, we embrace a culture of personal ownership - taking responsibility for our company, our communities, and our environment, as well as our individual health and well-being. Our comprehensive benefits package is designed to empower you with the tools and support necessary to take charge of your health, ensuring that together, we can continue to make life better. Our range of benefits includes health care options like medical and prescription plans, dental and vision coverage, as well as wellness programs. Additionally, we provide life insurance, a robust 401(k) plan, paid time off, and even an employee stock grant, among other offerings. These benefits are our commitment to you, so you can be your best at work and beyond. Ingersoll Rand is committed to achieving workforce diversity reflective of our communities. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.

Digital Marketing Specialist - Marketing Operations (Marketo and Salesforce - mandatory) remote type Hybrid (8 days/month) locations IND - Gurgaon time type Full time job requisition id R0057191 The Digital Marketing Specialist is responsible for developing, coordinating, executing and tracking email and event programs using our marketing automation tool, Marketo. This role will be tasked with supporting email builds, programs and processes for our marketing operations, demand generation campaigns, event lead management and cross-sell/upsell efforts across multiple lines of business in both the B2B and B2C space. Responsible for implementing email marketing, online seminars, engagement programs, and creative strategies and tactics to promote and sell the organization's products and services through the Marketo marketing automation platform. In addition, this role requires a working knowledge of data analysis, and this person must be detail-oriented, curious, and eager to grow their analytical skills. This position works as part of our marketing operations team, serving the digital marketing needs of a global organization. Essential Duties and responsibilities - Collaborate with key stakeholders to execute and monitor campaigns via Marketo and Salesforce to engage prospective and existing customers. - Complete marketing operations responsibilities for designated lines of business, including data segmenting/collection, list segmentation, email campaign execution, landing page creation, optimization, testing and deployment. - Supports changes to the email production schedule to make sure all deliverables are completed on time. - Build emails, engagement campaigns, and registration forms from templates while maintaining best practice and brand compliance. - Create dynamic segmentations in Marketo - Assist with data quality checks, documentation, and ad hoc analysis - List import hygiene involving leads collected from offline channels. - Build programs to automate triggered email and messaging to drive lead nurturing. - Test all emails for proper rendering on email clients and mobile devices using Knak - Use existing email templates for ease of production. - Participate in email QA steps and craft workflows for improvement. - Coordinate ongoing optimization efforts for marketing processes and systems across several lines of business. - Leverage the task management platform to extract all digital campaign requirements, requested dates, assets, and list criteria. - Test new functionality when available in the marketing automation platform. - Research answers to technical issues and liaise with vendors as needed. - Ensure all campaign tracking is in place and accurate for all emails and forms. Other Duties Performs other duties as requested by Supervisor. Job Qualifications Education Minimum: Bachelor’s Degree in Marketing, Communications, Digital Media OR equivalent work experience. Experience Minimum Experience: 2+ years of related experience in Marketo and Salesforce. Preferred Experience: - Knowledge and in-platform experience using a marketing automation platform (Marketo experience and certification required) - Knowledge and experience using an email builder platform (Knak experience a plus but not required) - Knowledge of Customer Relationship Management (Salesforce experience) Tools: - Microsoft Office Suite (Word, Excel, PowerPoint, Outlook). - Marketo - Salesforce - Knak or similar email builder platform - SmartSheet or similar project management/marketing resource management tool. PREFERRED SKILLS - Hands-on experience with SFDC, Marketo, Pardot and marketing automation best practices, including lead lifecycle management, lead scoring and nurture program optimization. - Familiarity with campaign performance reporting, translating email and engagement metrics into insights for stakeholders. - Experience supporting cross-channel campaigns, coordinating email, events, webinars and digital touchpoints within a marketing operations framework. - Exposure to process optimization within marketing operations, including documentation, QA workflows and continuous improvement initiatives. - Comfort working in high-volume, SLA-driven environments, managing multiple requests across lines of business. - Interest in expanding analytical skills, including basic data validation, campaign tracking accuracy and attribution concepts