• Build and maintain a network of YouTube and TikTok creators • Identify and proactively reach out to suitable creators • Develop authentic content concepts together with creators • Plan and execute performance-driven creator campaigns • Manage ongoing campaigns and ensure quality control • Work closely with the Performance and Brand teams • Perform campaign analysis and derive optimization measures • Monitor new platform features and creator trends

• Support the execution of global influencer campaigns across Europe, Latin America, the USA, and other regions. • Work closely with Influencer Marketing Managers, sourcing specialists, and team leads to support campaign execution, creator sourcing, outreach, and coordination.

• Research, scout, and identify relevant creators across platforms such as Instagram, TikTok, YouTube, and others. • Build, maintain, and continuously improve high-quality influencer lists aligned with campaign briefs and client requirements. • Conduct outreach and follow-ups with creators and talent agencies to assess interest, availability, and campaign fit. • Collect and organize key creator data, including audience demographics, engagement metrics, content style, rates, and outreach status. • Maintain accurate and up-to-date records in spreadsheets, CRMs, and internal databases. • Perform quality checks to ensure influencer lists are relevant, accurate, and campaign-ready. • Support Influencer Marketing Managers by delivering a consistent pipeline of vetted and contacted creators. • Collaborate with internal teams to ensure smooth handover of creators into active campaigns.

• Research, scout, and identify relevant creators across multiple regions and platforms (Instagram, TikTok, YouTube, etc.). • Build and maintain high-quality influencer lists aligned with campaign requirements and client briefs. • Conduct outreach and follow-ups with creators and talent agencies to assess interest, availability, and fit. • Maintain and update CRM/databases with accurate influencer data, including rates, audience insights, and past performance notes. • Support Influencer Marketing Managers by ensuring a consistent and reliable pipeline of creators for ongoing and upcoming campaigns. • Assist with quality checks on influencer lists to ensure accuracy, relevance, and campaign readiness. • Collaborate with team members to ensure smooth handover of creators into active campaigns.