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The leader in operationalizing Cybercrime Analytics to prevent ATO, ransomware, and online fraud.
Content Specialist
Location
Texas
Posted
39 days ago
Salary
0
Seniority
Mid Level
No structured requirement data.
Job Description
Content Specialist
SpyCloud
Role Description We’re looking for a Content Specialist who will report to the Senior Manager, Content Marketing and support the full content creation and execution lifecycle that influences brand awareness plus customer acquisition and retention. You will drive daily collaboration across the business as you structure messaging and assets, deliver a wide range of content including reports, blogs, emails, web copy, and guides, and report on key metrics. If you are an organized, curious, and motivated marketing professional with a passion for collaborative, data-driven content projects, we invite you to apply. What You'll Do: - Content ideation: Contribute content ideas to enhance marketing programs and sales outreach, and help guide stakeholders with content recommendations based on strategic objectives and core distribution channels. - Multi-format content creation & repurposing: Write content consistent with our brand tone and voice, and optimized for search and user experience across formats – reports, blog articles, case studies, guides, emails, and more – to support buyer education, consideration, deal acceleration, and customer retention & uplift. - Content publishing: Support our web manager with content publishing in WordPress. - Content optimization: Stay up-to-date and apply SEO/AEO strategies to maximize content reach and discoverability. - Content audits: Perform regular content audits to identify where new content is needed and opportunities to repurpose or refresh existing content. - Cross-collaboration: Support the product marketing team with drafting and copy editing content specific to SpyCloud solutions areas and customer industry verticals. - Content library management: Co-manage content library via third-party tool. - SME engagement: Build relationships with SpyCloud experts to enhance and align content to various audiences, industries, and focus areas appropriately. - Reporting: Work with leadership to report on strategic content KPIs and adapt strategies based on performance. Qualifications - 5+ years of content/communications experience marketing technology solutions to large enterprises. - Experience in the B2B cybersecurity industry is preferred; tech/software experience is a must-have. - Diverse content portfolio that highlights your capabilities as a strong and compelling writer, and a proven track record of creating impactful marketing content. - Working familiarity with Google Suite, CMS platforms (WordPress), project management tools (Asana), and SEO/AEO best practices and tools. - Power user of AI for content research, ideation, and workflows/production that supports strong writing standards & ethics. - High degree of responsibility and follow-through. - Able to prioritize and juggle multiple projects while clearly communicating and coordinating with stakeholders. Benefits - 401(k) with Employer Contribution - Health, Vision, and Dental Insurance - Health Savings Account (HSA) available with Employer Contribution - Employer Paid Life, Short-term, and Long-term Disability Insurance - Generous PTO Plan and 16 paid holidays per year Company Description SpyCloud transforms recaptured darknet data to disrupt cybercrime. Its automated identity threat protection solutions leverage advanced analytics and AI to proactively prevent ransomware and account takeover, detect insider threats, safeguard employee and consumer identities, and accelerate cybercrime investigations. Customers include seven of the Fortune 10, along with hundreds of global enterprises, mid-sized companies, and government agencies worldwide. Headquartered in Austin, TX, SpyCloud is home to more than 200 cybersecurity experts whose mission is to protect businesses and consumers from the stolen identity data criminals are using to target them now.
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