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We bring: Energy for life.
Junior Performance Marketing Manager
Location
Germany
Posted
49 days ago
Salary
0
Seniority
Junior
Job Description
Junior Performance Marketing Manager
Primal State Performance GmbH
• You independently set up, manage, and optimize Paid Social campaigns (primarily Meta and TikTok) — including targeting, bidding, creative selection, and the configuration and publication of campaigns, ad sets, and ads. • You analyze campaign data and derive actionable insights to improve performance (e.g., ROAS, CPA, CTR), presenting your findings in a clear, structured manner. • You plan and run A/B tests — for example on creatives, audiences, and ad copy — and continually contribute to increasing campaign effectiveness. • You support the setup, testing, and scaling of new paid channels such as TikTok, Outbrain, or affiliate, and help drive cross-channel integration. • You collaborate closely with internal teams (e.g., Creative, Copy, Data) and external partners to develop and execute high-performing campaigns across the full customer journey.
Job Requirements
- You communicate confidently in English (C1 or higher) and German (B2 or higher) — both languages are required for effective day-to-day collaboration.
- You have 1–2 years of professional experience in performance marketing or a related field, and you demonstrate a strong willingness to learn.
- You have a solid understanding of data-driven marketing and are familiar with key metrics such as ROAS, CPA, CTR, and bROAS, as well as basic funnel concepts.
- You have hands-on experience with platforms such as Meta Ads Manager (must-have) and ideally with TikTok Ads, Google Ads, or similar tools.
- You can set up campaigns in a structured way, manage budgets, define target audiences, and perform performance optimizations.
- You have basic knowledge of Google Analytics (GA4), understand UTM parameters, and can perform simple funnel analyses.
- Experience with reporting tools such as Looker Studio or Excel/Google Sheets, as well as a basic understanding of tracking and attribution, is a strong advantage.
- Experience with Asana or similar project management tools is a plus but not required.
Benefits
- Work flexibly in the way that suits you best.
- Home office? Done right. Receive a one-time €500 allowance to set up your ideal workspace.
- Glow Card — your monthly treat: get €50 every month to spend as you like — that’s €600 a year.
- Learning is part of the deal. Whether through our Glowcademy, dedicated learning time, or personal development support — we invest in you, not just in metrics.
- Enjoy 40% off our entire product range — yes, everything.
- Take a break — you’ve earned it. 30 vacation days + 1 personal day + up to 10 additional unpaid days off when you need a real reset. New Year’s Eve is also a company holiday.
- Stay healthy, stay glowing. Our company health insurance reimburses up to €600 per year for extras like vision aids, complementary therapies, or dental cleanings.
- After your probation period, we’ll contribute €600 toward your pension plan — and if you add more, we’ll top it up with an additional 20%.
- Exclusive partner perks: access discounts and special offers from top brands through our corporate benefits platforms.
- Team spirit to go. Our Glow25 merch is more than just clothing — it’s a badge of belonging.
- A culture that truly shines. For five years in a row we’ve been recognized as a Top Company on Kununu — proof of the strong, positive culture we live every day.
- Move your way. From workouts to wellness retreats — you decide how to stay active. Choose between Urban Sports Club or Wellpass.
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