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Remote Recruitment logo
Remote Recruitment

Remote Recruitment operates as a full-service employment agency providing recruitment/staffing for UK based companies

Copywriter

CopywriterCopywriterFull TimeRemoteSeniorTeam 11-50H1B No SponsorCompany SiteLinkedIn

Location

South Africa

Posted

40 days ago

Salary

0

Seniority

Senior

3 yrs expEnglish

Job Description

Copywriter

Remote Recruitment

• Write paid advertising copy for channels such as Meta, LinkedIn, and short-form video • Produce landing page and funnel copy designed to convert • Create email sequences, including cold outreach, nurture campaigns, and lifecycle messaging • Write AI agent scripts and conversational flows that feel natural, helpful, and on-brand • Develop SMS and WhatsApp messaging journeys that guide users towards action • Adapt copy based on funnel stage, audience intent, channel behaviour, and client tone of voice • Work directly with Account Managers and leadership on active client campaigns • Translate strategy, briefs, and campaign objectives into clear, persuasive messaging • Join internal strategy discussions and selected client calls where required • Challenge vague feedback or weak direction constructively to improve the work • Create briefs for designers and creative teams, contributing ideas for campaign execution • Review performance feedback and adjust hooks, angles, messaging, and formats accordingly • Use AI tools to speed up drafting, scale frameworks, and maintain brand voice consistency • Ensure messaging aligns with consent, data use, and compliance expectations, particularly around GDPR, automated conversations, data capture, SMS, and WhatsApp outreach

Job Requirements

  • Minimum of 3 years’ experience writing conversion-focused direct response copy
  • Strong understanding of performance marketing fundamentals
  • Experience writing across multiple channels, including email, ads, landing pages, and messaging
  • Ability to think in funnels rather than isolated assets
  • Confident explaining why copy works, why it does not, and how to improve it
  • Strong understanding of buyer psychology and how to tell a brand story from the customer’s perspective
  • Experience with email and lifecycle marketing
  • Comfortable using AI tools to support copywriting, research, ideation, and workflow efficiency
  • Able to take ownership of outcomes and work to a consistently high standard
  • Confident giving and receiving direct, constructive feedback
  • Committed to continuous learning and staying up to date with new tools, trends, and marketing approaches
  • AI, chatbot, paid ads, or Video Sales Letter experience would be advantageous

Benefits

  • Flexible work arrangements
  • Professional development opportunities

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