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Headquartered in Rochester, New York, Kodak is a global leader in commercial print and advanced materials and chemicals, recognized for a legacy of innovation and commitment to qua
Digital Campaign Manager
Location
Canada
Posted
70 days ago
Salary
$80K - $100K / year
Seniority
Senior
Job Description
Digital Campaign Manager
Kodak
• Contribute channel-level expertise to campaign planning, including campaign flow, sequencing, asset mix, execution plans, and timelines • Execute and manage campaigns across email and digital channels, including audience segmentation, templates, automation workflows, landing pages, personalization, and A/B testing • Coordinate with Sales and Field Marketing to support effective lead handoff, follow-up, and pipeline growth • Monitor campaign performance against defined KPIs and funnel metrics; identify insights and optimization opportunities • Prepare and deliver campaign performance reports and dashboards with clear findings and recommendations
Job Requirements
- 3–5 years of experience in B2B digital marketing, demand generation, or campaign management
- Hands-on experience across email, SEO, social media, SMS, and content-driven digital campaigns
- Working knowledge of marketing automation platforms (HubSpot preferred) and CRM systems (Salesforce)
- Strong understanding of the B2B buyer journey and sales funnel optimization
- Analytical mindset with experience interpreting campaign performance data and metrics
- Strong project management, communication, and cross-functional collaboration skills
Benefits
- Health insurance
- 401(k) matching
- Flexible work hours
- Paid time off
- Remote work options
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