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Solace

Bringing humanity back to health.

Marketing Analytics Manager

Location

United States

Posted

68 days ago

Salary

0

Seniority

Senior

Bachelor Degree6 yrs expEnglishPythonSQL

Job Description

Marketing Analytics Manager

Solace

• Serve as the primary translator between performance marketing and the data team — scoping requests, writing clear briefs, managing timelines, and QA-ing outputs • Prioritize the analytics backlog in partnership with the VP of Marketing and Director of Performance • Communicate findings, needs, and insights clearly to both technical and non-technical stakeholders • Maintain and continuously improve our internal attribution model, ensuring it accurately reflects the patient acquisition journey • Audit data inputs, identify gaps, and work with the data team to ensure model integrity over time • Translate attribution outputs into actionable channel-level insights for the performance marketing team • Design and own Solace's incrementality measurement framework, including holdout group methodology, test design, and statistical rigor • Partner with channel owners to run ongoing lift tests that validate true channel contribution • Develop standards and documentation so holdout testing becomes a repeatable, scalable practice across the team • Build toward a Marketing Mix Model that gives leadership clear visibility into how budget allocation drives outcomes across channels and geographies • Partner with the data team on data pipeline requirements, model architecture, and validation approaches • Help define the analytical roadmap for marketing measurement as Solace scales

Job Requirements

  • 6+ years of experience in marketing analytics, growth analytics, or a related quantitative field
  • Strong working knowledge of incrementality testing, causal inference, and holdout methodology
  • Proficiency in data interpretation, reporting, and optimization recommendations; comfortable using dashboards or pulling reports to drive insights
  • Ability to translate complex analytical outputs into clear business recommendations
  • Hands-on experience building or maintaining attribution models (multi-touch preferred)
  • Familiarity with MMM concepts and experience working toward or within an MMM environment
  • Proficiency in SQL; Python or R a strong plus
  • Experience project managing analytics requests across data and marketing teams
  • Exceptional organization and attention to detail, with the ability to manage multiple priorities simultaneously
  • A bias for action — you move fast, make sound decisions, and thrive under tight timelines.
  • Bonus: experience in healthcare, fintech, or other regulated industries, a 3-sided marketplace, or in a fast-paced startup environment, experience managing a team, lives in the Bay Area

Benefits

  • Health insurance
  • Professional development opportunities

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