• Lead day-to-day execution across demand generation, content production, website optimization, and performance reporting with a strong focus on qualified pipeline creation. • Design, build, and execute campaigns that generate demo requests and qualified meetings. • Launch landing pages and supporting campaign assets with contractor support when needed. • Run webinars end to end, including topic development, promotion, and follow-up. • Partner closely with Sales to improve lead-to-meeting conversion. • Maintain website messaging to ensure accuracy and relevance. • Improve conversion rates across key pages through testing and iteration. • Conduct A/B tests and implement updates to calls to action, proof points, and positioning. • Execute keyword-driven content updates and publish new pages with contractor support. • Refresh existing high-performing content to improve search performance. • Strengthen internal linking and on-page optimization with a focus on conversion-driven traffic. • Generate content ideas and write scripts for video production. • Coordinate with internal team members to create video content. • Publish videos to YouTube and website pages with appropriate HubSpot links. • Build reports across platforms to measure campaign and content effectiveness. • Deliver weekly reporting covering shipped work, performance outcomes, and next actions. • Adjust priorities based on metrics and attribution insights. • Maintain consistent weekly production across new content, content updates, campaigns, website updates, and video publishing. • Review contractor-produced content while contributing directly to content creation.

At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You’ll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world. A Day in the Life As an Associate Marketing Specialist within the Core Surgical Innovation Western-Europe Marketing team, you will be responsible for delivering and managing projects, collaborating with multiple stakeholders throughout the region to support business objectives. This role is ideal for an early‑career marketing professional who wants hands‑on exposure to regional marketing in a fast‑paced, international medical device environment. You will play an active role in strengthening regional marketing execution and supporting impactful campaigns across the Western Europe region. You will report to the Senior European Product Marketing Manager and expected to travel occasionally within the Western-Europe region. Responsibilities may include the following and other duties may be assigned: - Leading and coordinating product planning, product launches, product management, market development, and market research activities - Developing strategies and executing marketing plans for specific portfolios to achieve annual business goals - Coordinating marketing activities across countries to drive consistency and efficiency - Supporting trade shows, congresses, and internal meetings - Executing the portfolio digital strategy, including all marketing materials and communication approvals and dissemination - Collaborating closely with country marketing, sales, clinical, regulatory, and global marketing teams Required Knowledge and Experience: - Bachelor’s or Master’s degree in Marketing, Business, Communications, or a related field - Young marketeer, preferably within an international or matrix environment experience - Fluency in Dutch, Spanish, English - Strong organizational and time‑management skills, with the ability to manage multiple projects simultaneously - Comfortable working with digital tools and marketing platforms - Proactive, hands‑on, and eager to learn and develop We value candidates with experience in healthcare, medical devices, or the life sciences, as well as exposure to regional or EU‑level marketing activities. Experience working with agencies and cross‑functional teams is also highly valued. Physical Job Requirements The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.  Benefits & Compensation Medtronic offers a competitive Salary and flexible Benefits Package A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage. Pay range / Rango salarial / Intervalo salarial /Fascia retributiva / Tranche de salaire / Gehaltsband / Salaribereik: Netherlands: 43,200.00 EUR - 64,800.00 EUR | About Medtronic We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions. Our Mission — to alleviate pain, restore health, and extend life — unites a global team of 95,000+ passionate people. We are engineers at heart— putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary. Learn more about our business, mission, and our commitment to diversity here

At the American Cancer Society, we're working to end cancer as we know it, for everyone. Our employees and 1.3 million volunteers are raising the bar every single day. We are a culture comprised of diverse backgrounds and experience, to better serve our communities. The people who work at the American Cancer Society focus their diverse talents on our lifesaving mission. It is a calling. And the people who answer it are fulfilled. Manages a dynamic portfolio of work to ensure successful execution of priority communications and marketing efforts. Develops, executes and manages promotional strategies and tactics to support mission and revenue priority activities, driving community relevance, storytelling and local lead generation. Advances the Society’s mission, goals and objectives by raising market awareness and understanding of how the Society makes an impact in the fight against cancer. **This is a remote role; however, the ideal candidate would be based out of NYC and Boroughs, Long Island, or northern New Jersey area** ESSENTIAL FUNCTIONS: - Leads and implements marketing and communications efforts for an assigned product line, marketing area of expertise and/or geography in collaboration with internal stakeholders (enterprise, regional, department, account leads) and external partners (prospects, accounts, individuals) to advance revenue and mission priorities. 30% - Develops and stewards media relationships and spokespeople in defined media markets in service to region revenue and mission priorities. Including recruiting and coaching spokespeople as trusted voices of the organization. 30% - Conceptualizes and develops prioritized campaigns, activations, packages, pitches, and content that drive relevance, acquisition, and revenue for prioritized business needs in the region including social/digital channels that align with enterprise, brand, and platform expectations. 30% - Implements assigned crisis/issues communications responsibilities for readiness, risk reduction, and response to issues. 10% EXPERIENCE/QUALIFICATIONS: - Preferred Degree: Bachelor's Degree - Years of experience: 7+ years of experience in a marketing-related field - 2+ years Media Relations - Bilingual English/Spanish preferred, but not required KNOWLEDGE, SKILLS, AND ABILITY: - Proven track record in managing multifaceted promotions and communications campaigns. - Plans and prioritizes work to meet commitments aligned with organizational goals. - Builds strong partnerships and works collaboratively with others to meet shared objectives. - Demonstrated expertise in interpersonal, presentation, written and oral communications. - Proven ability to assimilate complex organizational, political, and health issues into high quality, multimedia communications and marketing strategies and tactics. - Experience developing and implementing effective social initiatives, cause marketing partnerships, partnership plans, and media partnerships. - Demonstrated project management skills - Highly motivated self-starter, able to work in an extremely fast-paced team environment, manage multiple projects simultaneously, and meet deadlines. - Experience with social/digital/Google analytics, social media management tools (Sprout, etc.), media management (Cision), Adobe products, CRM platforms (Salesforce), and other similar products/platforms is a plus - Strong aptitude for staying abreast of external trends and new developments in communications and marketing- especially in assigned area- NYC. - Ability to establish a culture that values the staff/volunteer partnership TRAVEL REQUIREMENTS: - Some travel to meetings and events that may include nights and weekends. PHYSICAL REQUIREMENTS: - Work is primarily performed in a remote setting. - No specific physical requirements. The starting rate is $110,000-$115,000. The final candidate's relevant experience/skills will be considered before an offer is extended. Actual starting pay will vary based on non-discriminatory factors including, but not limited to, geographic location, experience, skills, specialty, and education. ACS provides staff a generous paid time off policy; medical, dental, retirement benefits, wellness programs, and professional development programs to enhance staff skills. Further details on our benefits can be found on our careers site at: jobs.cancer.org/benefits. We are a proud equal opportunity employer.

• Partner closely with sales, marketing, and extended teams to build integrated, go-to-market initiatives that accelerate pipeline and strengthen customer relationships • Apply data-driven strategies to monitor and optimize campaign performance, ensuring every initiative delivers measurable business impact • Cultivate and manage relationships with technology partners and alliances to deliver joint initiatives that expand market reach and elevate brand presence • Support and manage all logistics for field events, including securing venues, coordinating promotional items, preparing speakers, and driving engagement • Operate as a self-starter with the grit and creativity to thrive in a fast-paced environment, focusing on high-impact results and team success