• Accountability of SEO initiatives, deliverables and performance optimization • Carry out technical site audit and SEO tech maintenance as per agreed in the proposed SEO plan • Track performance and website issues on a regular basis using Analytics and other Marketing Tools • Monitor and align goals with key SEO KPIs and customer engagement KPIs • Diligence in conducting keyword research and competitor analysis • Support account managers and communicate the impact of search marketing to clients • Support new business with proposals and market research • Formulate SEO data-driven content strategies for GPC clients; Communicate SEO insights and expertise to clients; • Build out decks to support strategic search optimisation consulting; • Manage, create and summarise monthly SEO reports; • Support all SEO activity; • Manage internal linking and outreach tasks to further boost the site performance • Manage and validate (QA) freelancer outputs to meet highest standards;; • Maintain a close watch over the new Google guidelines and updates • Review articles created for SEO quality assurance; Recommend relevant content optimisations for best impact; • Supporting Head of Search and Managing Director APAC on new business requirements and larger projects; • When required, manage time and quality of freelancers and junior members of staff • Liaise with project management team to improve processes and resource management. • Paid Ads Activation and Integration (Text and banners) • Launch PPC campaigns and manage/optimize campaign expenses, estimating costs, reconciling discrepancies and monitoring budget • Monitor budget and bids to gain better ROI • Involving in keyword selection and audience targeting • Integrate SEO and PPC strategies for budget efficiencies and to boost performance

• Support the development of the GPC offering, including packages of SEO audits, pre-sales materials, category assessments and the rollout of content hubs. • Research, plan and build out content strategies for GPC clients in Asia; • Communicate SEO insights and expertise to clients; • Build out decks to support strategic search optimisation consulting; • Create, update, and summarise monthly SEO reports; • Support all SEO activity; • Manage a team of SEO Specialists and validate (QA) freelancer outputs to meet highest standards; • Review multiple language work - especially around keyword discovery; • Create content briefs at scale for projects and content hubs; • Review articles created for SEO quality assurance; • Recommend relevant content optimisations for best impact; • Perform competitors’ analysis, site audits and site analysis (part of the analysis include excel work and presentations) • Supporting Head of SEO APAC on new-business requirements and larger projects in Asia • When required, manage time and quality of freelancers and junior members of staff • Liaise with project management team to improve processes and resource management.

• Join our Team as an SEO Expert • Help businesses reach their true revenue potential through SEO strategies

• Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages • Provide recommendations and execute/manage strategies for content development in coordination with SEO goals – general and keyword specific • Develop and implement link building campaigns • Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies • Communication to team and management on project development, timelines, and results • Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) • Monitor and evaluate search results and search performance across the major search channels in order to improve rankings