• Develop and launch innovative programs that incentivize and empower partners to effectively sell and support Sparrow's product. • Create resources, training, and tools that enable channel partners to better represent and sell Sparrow’s offerings. • Drive the adoption of these partnerships, ensuring we’re meeting the expectations of the program and achieving shared revenue goals. • Nurture and build long-term relationships with key brokers, consultants, and other influential channel partners to drive awareness and adoption of Sparrow’s services. • Serve as the primary point of contact for high-value strategic partners, ensuring open lines of communication and mutual growth. • Identify and secure new strategic growth partnerships that will expand Sparrow’s reach and presence in the marketplace. • Collaborate with the leadership team to define and implement strategies for national expansion through channel partners. • Work with cross-functional teams to identify opportunities for product and service enhancements based on partner feedback and market needs. • Set and track performance metrics to evaluate the success of channel initiatives, ensuring alignment with Sparrow’s overall sales and growth objectives.

• To organise, develop, and monitor all operations within the Customer Relations department. • To converse with members / manager of other departments to create an effective strategy in engaging with and maintaining an active client base. • To give advice to the directorial board in relation to the effects of decisions on the organisation in the public eye. • To play an active role within the department, including answering support / sales tickets, assisting other members of staff, and developing an active relationship between the staff team and the public. • To act as a supreme authority on all customer relations related issues.

• Lead the development and implementation of effective pricing and packaging strategies for Madhive’s products and services, ensuring alignment with business objectives and responsiveness to market demand. Collaborate closely with Sales, Operations, and Product Management to optimize monetization given product portfolio and roadmap. • Conduct comprehensive data analyses to support pricing and packaging decisions, continually optimizing monetization models to enhance revenue and margin while maintaining simplicity. • Alongside Madhive’s Insights team, perform competitive analysis and conduct both quantitative and qualitative market research to identify pricing trends, customer preferences, and growth opportunities, enabling adjustments and optimizations to pricing models. • Identify and execute on ways to simplify our pricing structure • Define and monitor KPIs and analytics related to pricing and monetization, delivering regular reporting and insights to senior management. • Maintain and develop the annual price incentive program and employ pricing calculators to ensure effective execution and consistency in pricing strategies. • In coordination with Madhive’s Insights and Analytics team, develop and implement interactive dashboards in Looker and Excel to inform pricing decisions and track performance metrics effectively. • Create compelling presentations for senior leadership, ensuring accuracy in data representation and providing actionable, insights-driven recommendations. • Identify and implement process improvements within pricing workflows to enhance overall pricing governance and operations efficiency and effectiveness. • Work with cross-functional teams to facilitate the successful introduction of new products, from ideation to launch, while also experimenting with and simplifying existing constructs. Collaborate with Sales Enablement and pricing education. • Collaborate closely with Product Management, Sales, Finance and Customer Support teams to support pricing negotiations and client contracts, ensuring alignment with strategic goals.

• Lead, mentor, and develop a team of Client Account Partners • Set performance expectations and support team account strategies • Coach the team on consultative selling and engagement • Conduct regular account reviews and deal coaching sessions • Serve as a senior client account executive for highest-priority relationships • Build and maintain trusted relationships with industry leaders • Lead executive business reviews and strategic planning sessions • Personally drive retention and expansion within defined accounts • Develop and maintain deep expertise across data annotation capabilities • Guide clients in designing scalable data annotation programs • Partner with Solutions Architecture teams for customized proposals • Stay ahead of industry trends in AI training data