• The Account Manager works within Client Services teams to support the Account Leads and execute direct mail fundraising programs on behalf of our clients. • The Account Manager works as a liaison between clients, vendors, and internal teams. • Account Managers ensure the timely and successful delivery of a wide variety of project management and client-facing duties. • Draft year-long fundraising schedules • Guide production management and design process for projects • Create and manage approval of project budgets • Create draft project strategies • Draft project list orders • Create package specs • Manage production vendors • Manage all project schedules and deliverables • Proof memos, strategy briefs, copy and art for clients

• Drive New Customer Acquisition: Proactively identify, engage, and secure new customers through targeted outreach, networking, and strategic prospecting. • Understand Customer Needs: Consult with prospective clients to assess calibration requirements and future service needs, positioning Tektronix as the preferred partner. • Develop and Present Solutions: Create tailored proposals based on equipment type, calibration requirements, and service delivery options (on-site or depot). • Negotiate and Close Deals: Deliver pricing, negotiate terms, and secure agreements that maximize value for both the customer and Tektronix, including driving price increases where applicable. • Promote Long-Term Partnerships: Present multi-year contract options and articulate benefits to establish long-term customer relationships. • Manage Sales Pipeline: Maintain accurate records of opportunities, activities, and progress in the CRM system to ensure visibility and accountability. • Respond to Inbound Leads: Qualify and convert leads generated through marketing and demand generation programs into new business opportunities. • Articulate Value Proposition: Clearly communicate Tektronix’s solutions, differentiators, and benefits to prospective customers to drive conversion. • Achieve Growth Targets: Consistently meet or exceed assigned KPIs, activity metrics, and revenue quotas on a monthly, quarterly, and annual basis. • Continuous Development: Participate in ongoing training to enhance product knowledge, sales skills, and overall effectiveness.

• Develop and execute a comprehensive territory sales strategy focused on high-potential industries, strategic target accounts, and key opportunities. • Identify, prioritize, and pursue new customer engagements within the assigned territory, including both direct engagements and opportunities through prime contractors, strategic partners, system integrators, and industry alliances. • Build and maintain strong, multi-level relationships with key decision-makers, engineering teams, procurement groups, and influencers across the territory. • Create and manage account development plans that outline growth strategies, competitive positioning, and long-term business expansion opportunities. • Serve as an industry resource, providing insights and use value messaging to drive thought leadership to differentiate our offerings in the customer’s workflow. • Meet and exceed territory sales targets for the full portfolio of Tektronix’ test & measurement solution offerings. • Proactively generate leads, cultivate new relationships, and own the entire sales cycle from prospecting and qualification to proposal development, negotiation, and close. • Leverage key account management principles to expand our footprint within target accounts by identifying and engaging new programs, business units, applications, and technologies. • Support contract and pricing negotiations to ensure mutually beneficial commercial agreements align with company objectives. • Collaborate with internal cross-functional teams (engineering, operations, marketing, finance) to deliver tailored solutions and maximize customer value. • Maintain accurate and timely documentation of all sales activities, funnel updates, and customer interactions within the CRM system. • Monitor market dynamics, customer trends, competitive activity, and emerging technologies to guide engagement decisions and maximize return on investment. • Act as the “voice of the customer,” advocating for customer needs while balancing business priorities and operational capabilities. • Represent the company at industry events, conferences, and tradeshows to build brand presence and cultivate new relationships. • Provide ongoing feedback to internal teams to influence product roadmap development priorities, feature enhancements, and availability timing.

• Develop and execute long‑term strategic account plans for key customers in the UK & Ireland • Build strong, trust-based relationships across C‑Level, IT, OT, Security, and Procurement stakeholders • Identify growth opportunities, including cross‑sell and upsell potential within existing accounts • Acquire new strategic customers across the manufacturing and critical infrastructure sectors • Conduct targeted outbound prospecting and manage inbound leads efficiently • Own pipeline creation, forecasting, and deal execution through all stages of the sales cycle • Deliver compelling product and solution demonstrations (remote and on‑site) • Articulate value propositions related to OT security, cybersecurity, cyber risk, automation, and digital transformation • Monitor competitive landscape and position AMDT solutions effectively • Partner closely with Marketing, Customer Success, Presales, and Product Management • Ensure an excellent end‑to‑end customer experience across all touchpoints • Contribute customer insights to influence product roadmap and go‑to‑market strategy