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Amazon Focused Digital Marketing Partner
Technical Lead, DV360 Programmatic Platform Strategy
Location
United States
Posted
107 days ago
Salary
$155K - $170K / year
Seniority
Senior
Job Description
Technical Lead, DV360 Programmatic Platform Strategy
Revive Media
• Develop offering strategy: Design tiered DV360 service packages that align with client needs and our broader solutions architecture • Platform guidance framework: Create a DV360-specific ad policy and category framework that brings clarity to how DV360 can be applied for regulated or nuanced categories as part of multi-platform client solutions • Product positioning: Create clear value propositions that articulate our DV360 capabilities and how they integrate into omnichannel and programmatic offerings • Sales enablement: Build playbooks, pitch decks, case studies, and training materials that help sales and account teams confidently incorporate DV360 into client recommendations • Technical implementation: Establish standards for ad tag implementation, reporting infrastructure, and measurement frameworks that align with existing reporting and analytics ecosystems • Packaging and pricing: Define how DV360 services are packaged—standalone, bundled, or embedded within omnichannel solutions—in alignment with broader media and technology strategies • Technical guidance: Establish best practices and integration strategies with complementary platforms (Google Analytics, Campaign Manager 360, Search Ads 360, etc.) • Cross-functional collaboration: Work closely with sales, client services, product, and technical teams to ensure DV360 capabilities are consistently applied across client engagements • Thought leadership: Stay current on DV360 updates, programmatic trends, and policy changes, translating insights into practical guidance for internal teams • Client consultation: Partner with account teams on strategic opportunities, scoping, and RFP responses to support thoughtful, multi-platform client solutions
Job Requirements
- 5+ years experience with DV360 including platform strategy (campaign management would be a bonus)
- Deep understanding of programmatic advertising, audience strategies, and measurement frameworks
- Knowledge of ad platform policies and restrictions, particularly around sensitive or regulated categories
- Experience with other DSP platforms and cross-platform strategy development
- Experience developing go-to-market strategies, service offerings, or product positioning
- Strong communication skills—you can translate technical concepts for non-technical audiences
- Track record of enablement: training teams, creating documentation, building repeatable processes
- Experience with ad tags, trafficking, and cross-platform reporting
- Google Marketing Platform certifications (DV360, Campaign Manager) preferred
Benefits
- Fully remote - always!
- Comprehensive healthcare including medical, vision & dental benefits covered at 100% for employees and 50% for dependents
- Health and Dependent Daycare FSA options
- Free One Medical and Virtual Health Memberships
- Generous monthly remote working stipends
- Flexible PTO, take what you need, when you need
- Supportive Parental Leave Policy
- 401(k) options
- Company paid and supplemental life insurance
- Voluntary short-term and long-term disability
- Monthly free day to use as you’d like
- Coffee or Tea Subscription
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