• Lead brand identity systems including logos, color, typography, and visual applications • Art direct and create imagery for social, editorial, and marketing channels • Own concept development and visual direction for Serotonin and client projects from ideation through execution • Translate strategic and marketing objectives into compelling visual narratives • Commission and oversee external creative partners (illustration, photography, 3D, motion) • Guide design execution within client and partner brand systems • Shape and evolve Serotonin’s visual language across platforms and touch points

• Serve as the local director, ensuring full adherence to regulatory and legal requirements. • Cultivate and maintain strong relationships with local regulators, policymakers, and financial industry bodies. • Oversee licensing applications and renewals, working closely with the Legal team. • Guarantee all operations comply with local laws and company policies. • Identify, negotiate, and secure partnerships with banks, payment processors, and financial institutions. • Collaborate with the Product team to optimize payment channel integrations and performance. • Nurture relationships with existing partners drive long-term collaboration and growth. • Lead initiatives to increase user acquisition, market share, and revenue for RedotPay’s offerings. • Work with the Operations team to enhance local service delivery and customer satisfaction. • Conduct market and competitor analysis to uncover expansion opportunities. • Develop and execute local go-to-market (GTM) strategies for new product launches.