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Smart Working

Empowering companies to work with the best engineers in the world

Marketing Analyst

Marketing AnalystMarketing AnalystFull TimeRemoteSeniorTeam 51-200H1B No SponsorCompany SiteLinkedIn

Location

India

Posted

111 days ago

Salary

0

Seniority

Senior

Bachelor DegreeEnglishSQLTableau

Job Description

Marketing Analyst

Smart Working

- Analyse performance across marketing channels including email, push, and paid media - Assess drivers of acquisition, retention, conversion, and revenue - Identify trends, form hypotheses, test them, and translate findings into practical recommendations - Design and evaluate A/B tests to understand the impact of messaging, timing, creative, and audience segmentation - Interpret results with statistical confidence and clearly communicate outcomes to stakeholders - Segment customers based on behaviour, lifecycle stage, and purchasing patterns - Generate insights into who buys what, when, and why to support more targeted and effective campaigns - Build and maintain dashboards and recurring reports covering key marketing KPIs such as: ROI / ROAS, CAC and LTV, Conversion rates and retention metrics - Ensure insights are easy to understand and usable by non-technical stakeholders - Partner closely with retention, acquisition, product, and commercial teams - Present insights that influence marketing strategy, prioritisation, and investment decisions - Act as a trusted advisor, not just a data provider

Job Requirements

  • Strong experience querying and analysing data using SQL
  • Advanced skills in Excel or Google Sheets, including complex formulas and data manipulation
  • Experience using data visualisation tools such as Tableau, Looker, or similar
  • Solid understanding of marketing metrics and performance measurement
  • Experience analysing customer behaviour, funnel performance, and experimentation results
  • Ability to translate complex analysis into clear, compelling narratives for non-analytical audiences
  • Strong stakeholder management and communication skills
  • Comfortable working at pace while maintaining analytical rigour and accuracy

Benefits

  • Fixed Shifts: 12:00 PM - 9:30 PM IST (Summer) | 1:00 PM - 10:30 PM IST (Winter)
  • No Weekend Work: Real work-life balance, not just words
  • Day 1 Benefits: Laptop and full medical insurance provided
  • Support That Matters:Mentorship, community, and forums where ideas are shared
  • True Belonging: A long-term career where your contributions are valued

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