• Support Therapeutic Area (TA) Leader to partner with Business Development (BD) and Operations to create effective delivery strategies and solutions for clinical trials • Responsible for award of strategic and tactical new business to achieve annual Gross New Business targets • Collaborate with Sales to evaluate and manage new opportunities from receipt through to award decision • Contribute to the development of the budget associated with the proposed project strategy

• Develop and execute Customer Experience strategies by partnering with CX leadership to shape business plans and coverage models that improve customer outcomes and resource allocation • Lead annual planning for the Customer Experience organization, including headcount forecasting, investment proposals, and business case development to support growth and effectiveness • Identify and drive opportunities to improve Customer Success efficiency, scaling operations, aligning resources, and enabling productivity across Customer Success Architect, Customer Success Manager, and Customer Success Engineer teams • Analyze customer lifecycle performance, segmentation, and coverage models using BI tools, SQL, and spreadsheets to generate actionable recommendations and insights • Build, maintain, and improve executive reporting on key Customer Success metrics, delivering clear narratives and data visualizations that inform leadership decisions • Drive quarterly business reviews and planning cycles with Customer Success leaders, providing analytical support, strategic guidance, and follow-through on action items • Collaborate with Revenue Operations, Sales Operations, Finance, and Product teams to design and implement systems enhancements, process improvements, and scalable operating models • Create, refine, and present high-quality models, dashboards, and presentations that translate complex data into clear strategies for stakeholders at all levels

• Own monthly incentive pacing and reporting, including: pipeline & budget pacing. • Partner with Marketing to align on iROAS guidelines, budget pacing insights, and exception approvals, which help inform the incentive program(s) managed. • Quarterly and product-level allocation planning for the annual incentive budget. • Build, maintain, and automate dashboards and documentation used by Sales, Marketing, and leadership to track incentive utilization and performance. • Evaluate and manage yield exceptions, ensuring alignment with Marketing on audience, creative, and structural approvals. • Create and enforce internal pricing policies and ensure consistent yield governance across all cases. • Develop and refine pricing frameworks for Off-Platform (OP) partnerships, including TikTok, Pinterest, Google, and The Trade Desk. • Collaborate with Product, Product Marketing & Strategy teams to package and price new offerings or capabilities. • Provide strategic input on growing AV/JBP value proposition across both on- and off-platform products.

• Develop, align, and communicate a unified interoperability strategy across Aetna business lines • Synthesize and maintain a comprehensive view of interoperability and platform roadmaps • Convene and align product owners, business leaders, and stakeholders • Build and maintain strong relationships with stakeholders to drive adoption and execution of interoperability strategies • Advise on technology, policy, and business intersections • Lead creation of executive-level strategy materials • Represent and communicate interoperability strategy to the enterprise and market • Guide long-term planning and balance tactical needs with future vision • Evaluate and recommend technologies and vendors • Provide strategic recommendations for resource allocation • Support governance processes • Champion storytelling of interoperability • Facilitate productive conversations and drive consensus • Identify gaps and advocate for investment in new areas • Foster innovation and collaboration to support culture change • Ensure solutions are designed for scalability, flexibility, and compliance