Foundation is a B2B content marketing agency that helps some of the world’s most respected brands, including Canva, Bitly, and Procore, build content systems that drive measurable growth. We specialize in content strategy, SEO, and AI-driven distribution frameworks rooted in data and creativity. Our team values bold thinking, clear results, and a bias toward action. The mission of the GEO Partnerships Coordinator is to build and manage strategic relationships with high-authority publishers, affiliates, and platforms that influence visibility across both traditional search and generative ecosystems (LLMs like ChatGPT, Gemini, and Perplexity). This role bridges digital PR, content strategy, and AI visibility — helping position Foundation’s clients as authoritative and frequently cited sources within the evolving landscape of generative search. Key Responsibilities: - Identify and engage editors, affiliates, and content partners whose publications are frequently cited in AI outputs (ChatGPT, Gemini, Perplexity, etc.). - Develop outreach strategies that position clients for inclusion in top-cited “Best of” and comparison listicles. - Collaborate with internal strategy and content teams to influence both on-site authority and off-site brand mentions within the generative ecosystem. - Track and report on brand visibility and citation improvements using tools such as Profound, Airops, and Semrush. - Research and qualify potential partnerships based on publication authority, audience relevance, and LLM citation frequency. - Maintain a centralized Outreach Tracker detailing communications, partnership stages, and placement progress. - Coordinate guest post, affiliate, and sponsored content opportunities, ensuring alignment with brand and ethical standards. - Contribute to regular reports highlighting outreach performance, partnership growth, and visibility improvements across generative channels. You Might Be a Fit If You… - Are energized by connecting with people and building meaningful, long-term partnerships. - Think strategically about visibility — understanding that quality, reputation, and credibility drive results in the AI era. - Are detail-oriented and thrive when managing multiple relationships and campaign threads simultaneously. - Communicate clearly and persuasively in writing, over email, and during partner discussions. - Take initiative and enjoy independently managing your outreach and partnership pipeline. - Believe in ethical, transparent, and relationship-driven marketing and visibility strategies. Key Metrics: - AI Citation Share: Increase in client mentions and visibility across LLMs (ChatGPT, Gemini, Perplexity, etc.). - High-Authority Partnerships: Number of new, quality partnerships initiated per quarter. - Inclusion Improvements: Growth in inclusion rates within top-tier listicles, media outlets, or citation datasets. - Response Rate: ≥50% outreach response rate maintained. - Pipeline Accuracy: 100% up-to-date Outreach Tracker and reporting cadence met. - Reporting Cadence: Timely and insightful delivery of monthly performance and visibility reports. Position Details: This is a remote, part-time role (approximately 10–15 hours per week) supporting Foundation’s strategy and GEO teams. The ideal candidate will have experience communicating with editors and publishers at reputable publications and a strong understanding of how brand authority and citations intersect in the generative search landscape.

Foundation is a B2B content marketing agency that helps some of the world’s most respected brands, including Canva, Bitly, and Procore, build content systems that drive measurable growth. We specialize in content strategy, SEO, and AI-driven distribution frameworks rooted in data and creativity. Our team values bold thinking, clear results, and a bias toward action. The mission of the GEO Partnerships Coordinator is to build and manage strategic relationships with high-authority publishers, affiliates, and platforms that influence visibility across both traditional search and generative ecosystems (LLMs like ChatGPT, Gemini, and Perplexity). This role bridges digital PR, content strategy, and AI visibility — helping position Foundation’s clients as authoritative and frequently cited sources within the evolving landscape of generative search. Key Responsibilities: - Identify and engage editors, affiliates, and content partners whose publications are frequently cited in AI outputs (ChatGPT, Gemini, Perplexity, etc.). - Develop outreach strategies that position clients for inclusion in top-cited “Best of” and comparison listicles. - Collaborate with internal strategy and content teams to influence both on-site authority and off-site brand mentions within the generative ecosystem. - Track and report on brand visibility and citation improvements using tools such as Profound, Airops, and Semrush. - Research and qualify potential partnerships based on publication authority, audience relevance, and LLM citation frequency. - Maintain a centralized Outreach Tracker detailing communications, partnership stages, and placement progress. - Coordinate guest post, affiliate, and sponsored content opportunities, ensuring alignment with brand and ethical standards. - Contribute to regular reports highlighting outreach performance, partnership growth, and visibility improvements across generative channels. You Might Be a Fit If You… - Are energized by connecting with people and building meaningful, long-term partnerships. - Think strategically about visibility — understanding that quality, reputation, and credibility drive results in the AI era. - Are detail-oriented and thrive when managing multiple relationships and campaign threads simultaneously. - Communicate clearly and persuasively in writing, over email, and during partner discussions. - Take initiative and enjoy independently managing your outreach and partnership pipeline. - Believe in ethical, transparent, and relationship-driven marketing and visibility strategies. Key Metrics: - AI Citation Share: Increase in client mentions and visibility across LLMs (ChatGPT, Gemini, Perplexity, etc.). - High-Authority Partnerships: Number of new, quality partnerships initiated per quarter. - Inclusion Improvements: Growth in inclusion rates within top-tier listicles, media outlets, or citation datasets. - Response Rate: ≥50% outreach response rate maintained. - Pipeline Accuracy: 100% up-to-date Outreach Tracker and reporting cadence met. - Reporting Cadence: Timely and insightful delivery of monthly performance and visibility reports. Position Details: This is a remote, part-time role (approximately 10–15 hours per week) supporting Foundation’s strategy and GEO teams. The ideal candidate will have experience communicating with editors and publishers at reputable publications and a strong understanding of how brand authority and citations intersect in the generative search landscape.

• Own the full sales lifecycle from opportunity creation through contract execution, including discovery, solution design, proposal development, negotiation, and closing for public sector clients. • Drive revenue growth through a balanced focus on net-new client acquisition and expansion of existing government and education accounts, consistently meeting or exceeding assigned annual sales targets. • Proactively create demand within the SLED market through executive-level prospecting, professional networking, social selling, industry events, and targeted outreach to state, local, and education decision-makers. • Lead consultative discovery engagements to uncover operational inefficiencies, financial constraints, security risks, workforce challenges, and modernization priorities across agencies and institutions. • Position and clearly articulate solution value, including intelligent document capture, content services, workflow automation, and process transformation, aligned to agency missions, compliance requirements, and ROI. • Build, manage, and mature a large, diverse sales pipeline, ensuring consistent opportunity flow, accurate forecasting, and achievement of annual revenue and margin objectives. • Engage cross-functional internal teams to develop, coordinate, and execute winning digital transformation solutions for clients. • Develop, present, and negotiate tailored proposals and contracts that align with client requirements, procurement processes, funding cycles, and internal profitability expectations. • Establish and maintain trusted relationships with executive decision-makers, influencers, coaches, and champions across organizations to gain insight, navigate complexity, and drive successful outcomes. • Maintain accurate sales activity, pipeline, and forecast data using CRM tools (e.g., Salesforce), while actively participating in ongoing sales training and professional development focused on SLED markets.

• Extend global reach through expert discovery and exploration of new business opportunities • Use initiative while liaising with key stakeholders • Dive right in and take the lead on projects