SEO Manager
Location
Germany
Posted
64 days ago
Salary
0
Seniority
Senior
Job Description
SEO Manager
velpTEC edutainment
• Technical SEO for our web platforms: You analyze the technical performance of our websites and implement concrete optimization measures. • Optimization & maintenance of our online shop: You optimize the technical structure, metadata and content of our Shopify store. • Performance optimization & technical implementation: You improve load times, reduce unnecessary scripts and apps, optimize images and ensure stable performance. • AIO & GEO – future-oriented optimization: You take into account the impact of AI-powered search results and Generative Engine Optimization on our website and shop strategy. • Analytics, tracking & reporting: You set up and maintain GA4, Tag Manager and dashboards. • Conversion optimization & UX analysis: You analyze user flows, run A/B tests and identify areas for improvement. • Technical content management: You maintain content in the CMS, optimize structure, internal linking and the technical quality of our web content.
Job Requirements
- 3–5 years of experience in technical SEO, web performance or e-commerce optimization, ideally with experience using shop systems such as Shopify
- You know basic technical SEO principles, audit methods and tools like Screaming Frog, Sistrix or Semrush
- You have initial practical experience with AI-based search functions, AI overviews, generative search engines or tools that help optimize content and technical structures for AI-driven search results
- You are curious and motivated to further develop in this future-focused area
- You have experience with the structure, settings and apps of a Shopify store and understand metadata, product structures and performance factors
- Basic knowledge of theme customization is a plus, but deep development skills are not required
- Confident handling of GA4, Google Tag Manager and Search Console. Looker Studio experience is a plus
- Familiarity with HTML and CSS. Basic JavaScript knowledge is helpful for understanding and coordination but not mandatory
- Data affinity & structured way of working: You enjoy working with data, recognize patterns and derive clear technical measures
- Very good written and spoken German and English skills
Benefits
- Fully remote or hybrid work at our offices in Munich, Hanover or Leipzig
- Flexible working hours with core hours — medical appointments, childcare and other important appointments are no problem
- 13th salary (target bonus) + €100 monthly company pension contribution after 6 months + 15% subsidy on your own contribution + attractive employee discounts
- 3 paid Educational Days per year for professional development + 1 additional vacation day for volunteer work
- €600 annual health budget + access to over 13,000 fitness and wellness offers (EGYM Wellpass)
- Regular team events and shared experiences
- Lots of creative freedom, varied tasks and openness to new ideas and innovations
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