• Develop and execute social media strategies aligned with exhibition launches and institutional campaigns. • Identify and build relationships with relevant creators, artists, and cultural influencers. • Track and analyse social media performance across platforms. • Produce high-quality image and video content for platforms such as Instagram and TikTok. • Plan and execute paid social media campaigns across platforms (Meta, TikTok, etc.). • Create social-first graphics and motion assets that translate exhibition visuals and campaign concepts into digital formats.

Role Description This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Marketing Strategy Manager - REMOTE. In this role, you will be pivotal in developing and executing marketing strategies tailored for non-residential customer groups. You will collaborate with multiple teams to ensure cohesive marketing initiatives aimed at increasing customer acquisition and retention. Your leadership and vision will help build brand awareness and drive demand for our services and products. Additionally, you will leverage customer insights to refine marketing programs and improve overall business performance while contributing to the growth and sustainability of the organization. This remote position offers the chance to influence significant marketing endeavors across various channels and markets. - Develop and oversee national marketing initiatives for non-residential business. - Lead marketing communications and engagement programs aligned with business strategies. - Analyze customer insights to build effective marketing strategies. - Collaborate with executive teams to align marketing plans with overall business objectives. - Manage the marketing budget and vendor partnerships. - Create measurable marketing programs that support sales teams. - Act as the primary contact for marketing initiatives within non-residential sectors. - Ensure continuous improvement of marketing processes and campaigns. Qualifications - Bachelor's degree in a related field or equivalent B2B marketing experience. - 10+ years of experience in B2B marketing, especially in non-residential sectors. - Strong understanding of non-residential markets and customer behaviors. - Proven ability to develop successful marketing campaigns. - Excellent communication skills, both oral and written. - Leadership experience with a focus on talent development. - Analytical skills to drive data-informed decisions. - Proficiency in MS Office 365 software. Benefits - Health, dental, and vision insurance. - Paid time off and life insurance. - 401(k) with company match. - Mental health coverage and family building benefits. - Paid parental leave. - Community involvement opportunities. - Flexible working arrangements with remote options.

• Generate clients and directly contribute to company revenue through digital marketing • Create marketing content (social media, videos, posts) • Write sales copy (emails, scripts, social posts) • Contribute to the creation of simple sales pages and help manage the website • Optimize content using AI tools • Implement initiatives to attract prospects • Manage incoming messages and qualify leads • Follow up with prospects and perform lead nurturing • Use AI tools to gain efficiency • Set up simple automations (messages, replies) • Test tools to improve performance

• Develop and execute a comprehensive national marketing strategy aligned with business objectives, ensuring a strong and consistent brand presence across all channels. • Lead and manage large-scale ATL campaigns including television, print, radio, and outdoor advertising to build brand awareness and recall. • Conceptualize and implement impactful BTL activations, events, and on-ground campaigns to drive customer engagement, lead generation, and conversions. • Drive the company’s digital marketing initiatives including performance marketing, social media, SEO/SEM, content strategy, and marketing automation to maximize ROI and digital reach. • Design and execute innovative rural marketing strategies, leveraging deep market insights to expand penetration in tier 2, tier 3, and rural markets. • Analyze consumer behavior, market trends, and competitor activities to identify growth opportunities and optimize marketing strategies. • Collaborate cross-functionally with sales, product, and regional teams to ensure seamless execution of marketing initiatives. • Manage and optimize marketing budgets effectively, ensuring high impact and cost efficiency across campaigns. • Build, mentor, and lead a high-performing marketing team, fostering innovation, accountability, and continuous improvement. • Track, measure, and report campaign performance using data-driven insights to refine strategies and improve effectiveness.