• The Area Sales Director is responsible for leading and driving sales, profit margins and strategy by partnering with and influencing sales representatives in an assigned area. • This includes developing and executing corporate goals, strategy and marketing plans in support of the TriSalus product portfolio by building a talent-focused, high performing sales organization. • The critical objective of this position is to develop, implement and track quarterly results through effective business plans, strategies, and team performance. • Appropriately build out field sales and lead commercial activities for the assigned area to best maximize a high level of reach and frequency resulting in increased adoption and utilization of TriSalus products. • Responsible for developing and driving regional and area strategic plans at the account and physician level. • Inspire and motivate the sales team to achieve business objectives and continuously monitor performance to determine if strategies need to be adjusted or new strategies should be introduced. • Develop robust Key Opinion Leader strategy in both academia and in the community hospital setting (local, regional, national). • Serve as lead liaison between physicians (especially KOLs) and marketing for generating voice-of-customer to understand in-market physician needs, practice patterns, viewpoints & behaviors in a rapidly changing marketplace. • Work with Senior Leadership to determine short, medium, and long-term commercial strategy. • Develop tactical and execution plans for achieving overall strategic objectives. • Responsible for obtaining and evaluating information about industry and market trends, competitive threats, and possible business opportunities. • Liaising between marketing, clinical, medical and sales. • Work closely with the therapeutic business unit on ensuring alignment with medical device commercial business. • Activities will include cross training internal resources, working with clinicians (IR, medical oncologist, transplant surgeons, etc.), training, etc. • Responsible for identifying signals both inside and outside the company that could indicate threats to continued success or opportunities to grow the business. • Ensure action and resource requirements are properly aligned to allow for goals to be met.

• Support the sales team in day-to-day operations • Assist in creating presentations, proposals and sales materials • Research and qualify potential customers (lead generation) • Assist with maintaining our CRM system • Conduct diverse research and discuss your findings with the founding team to support the development of the business model, our sales approach and our product • Assist with marketing campaigns (e.g., email marketing, social media, website content, webmaster tasks) • Contribute to the production of whitepapers, videos, pitchbooks and one-pagers • Contribute to our blog on topics such as presentation management, teamwork, efficiency and remote working • General organizational and administrative tasks in the sales & marketing area

About HalterAt Halter, we’re on a mission to enable farmers and graziers to run the most productive and sustainable operations. Our customers are using Halter to break free from the time-intensive constraints of conventional practices. Imagine watching 500 cattle stand up and walk calmly towards their next break? No quad bikes, no dogs, no fences. Just a group of cattle walking at their own pace. People say it looks like magic. Our customers are revolutionizing grazing with Halter. It's changing lives and transforming an industry. People join Halter to do meaningful work. By joining us you’ll be solving challenging problems within a talented team and a culture built for high performance. Our team out-think, out-work and out-care. We’re committed to delivering real change in the world - this isn’t easy, and in truth, we love that it’s hard. We’re backed to deliver on a mission that matters by Tier 1 investors including Bessemer Venture Partners, BOND, DCVC, Blackbird, Promus Ventures, Rocket Lab’s Peter Beck and Icehouse ventures. To find out more, visit our LinkedIn & Instagram. About the roleEver dream about being in tech but aren’t quite ready to trade in your cowboy boots? Look no further than Halter! As the leading provider of virtual fencing technology, Halter is on a mission to enable 50% of the world’s landmass to be more productive and sustainable. This role is paramount for our growth aspirations and will enable us to continue making an impact on ranches across the US. As a Territory Manager at Halter, you will play a critical role in driving new business growth and ensuring customer success within your designated territory. You will be responsible for executing sales strategies, building strong customer relationships, and meeting ambitious growth targets, all while acting as Halter’s on-the-ground representative. This role requires a proactive and hands-on approach, with a focus on both expansion and long-term customer satisfaction. In this role, you will prioritize daily efforts that optimize performance and drive value for your customers. Working closely with cross-functional teams, including Product, Support, and Customer Onboarding, you’ll share field insights to ensure Halter’s technology continues to meet the needs of US farmers. Your day-to-day could include being on horseback, helping customers gather their cattle, on a side-by-side traversing their pastures, talking about how Halter could benefit their pastures, or attending industry events like CattleCon or your local Livestock Association meetups. What your day could look like - Prospecting New Business: You’re driving up driveways, attending local cattle auctions, meeting with your local Livestock, Cattleman's, Stockman's associations, building your new business pipeline through outbound lead generation efforts. You’re fielding inbound leads in a timely manner, prioritizing administrative tasks with your in-field activities. - In-Field Sales: You don’t mind getting your hands and boots dirty. Halter is best discussed over a coffee at a kitchen table, in the horse saddle, or on a side-by-side in a pasture. You’re out on the ranch helping potential customers before diving into the value of Halter. You’re dropping off coffee during calving season. You value the magic moments that make all the difference to our customers. - Expanding Existing Opportunities: You’re always looking for new opportunities, and that includes expanding your existing customers with Halter. You find value in expanding relationships and finding new ways to increase value over time. Not every rancher will collar all of their cows, so you see this as a unique opportunity to meet your goals. - Hitting Sales Targets: High-growth sales targets don’t scare you; you step up to a challenge and like shooting high. You’re an expert pipeline manager and don’t second-guess unqualifying a lead. You’re able to manage today’s deals while keeping next month in your sights. - Customer Account Management: Building relationships is more than just making the sale to you. After the sale, you aim to maintain close relationships with your customers to ensure their ongoing satisfaction, provide support, and address any challenges they face with Halter’s products. You’ll also ensure a smooth handoff from sales to customer onboarding and deployment of Halter, helping customers get the most value from Halter’s solutions. - Territory Ownership: You have a high level of ownership and take pride in what you build. Owning an entire territory means giving treatment to every corner and leaving no stone unturned. You value being the face of your territory, meeting with high-level stakeholders from various local, state, and federal agencies to build lasting relationships with regional agricultural groups. - Customer Onboarding: Your high level of ownership doesn’t stop after the sale. You dive in to make sure your customers have the very best onboarding experience possible. You actively own the end-to-end customer experience during onboarding and deployment of Halter’s product, ensuring a smooth transition from sales to implementation even when you’ve handed off the customer to different teams across Halter. - Field Learnings & Feedback: Feedback is not only paramount to the companies you want to work for, but it’s also ingrained in how you would own your territory. Serving as the primary point of contact for gathering customer feedback in your territory, you work tirelessly to advocate for what your customers need. - Collaborating with Support Teams: You’re a natural collaborator, seeking out partners across Halter to resolve any issues your customers encounter, and quickly. You escalate problems as needed and ensure that customers in your territory feel fully supported. - Attending Industry Events: You leverage opportunities at relevant industry and Halter events to generate leads and deepen relationships with existing customers. You’ll participate in demonstrations and network to expand Halter’s influence in the market. - Contributing to the US Sales Strategy: You strongly believe that a team can only be stronger when they work together. You strive to work with the broader team to optimize and evolve the sales process, ensuring it fits the US market. As we scale, your input will help drive greater efficiencies. You’ll be great if you exhibit - Driven Attitude & Communication skills: Results-driven, motivated, and adaptable, you excel in high-stakes environments. You’re well-prepared and skilled at communicating with customers and internal teams alike. You are proactive and do not wait to act. - Ranching / Cattle Experience: You know the ropes (and the reins) of ranching or cattle operations, understanding the unique challenges of the industry. This experience allows you to connect meaningfully with customers about what matters most. - Sales & Customer Success Expertise: You have a strong history of creating new business opportunities, negotiating a value-based sales conversation, and have a background in building lasting customer relationships. You build relationships versus transactional sales, aiming for the long-term success stories and can expand existing relationships through upsell opportunities. - Territory Management experience: Experience managing a large territory with a balanced focus on sales and customer success, ideally within agriculture or technology. - Problem Solving & Collaboration ability: Resourceful and quick-thinking, you work well with cross-functional teams to address challenges and drive solutions. - Willingness to Travel: Frequent travel within your territory to engage with customers and prospects. Bonus things you could bring along to the role - Familiarity with precision agriculture or virtual fencing technologies. - Background in customer-facing roles within agriculture technology. - Background in selling software (SaaS) solutions in a B2B environment. Our Benefits - Our personal growth is important. Halter offers an annual USD$750 self-development budget to be used for anything that fuels personal growth. - Health Benefits - We offer best-in-class insurance for our employees, so they can care for themselves and their families. - 16 weeks of paid parental leave for primary and 8 weeks for secondary caregivers plus many other parental benefits that support you and your family. - Our time to recharge is valued, we’re offered wellness leave and unlimited paid annual leave. - We're proud to offer 401k and make an employer match. We offer a 100% match on the first 3% you contribute, and a 50% match on the next 2%. - Importantly, we offer an inclusive and attractive remuneration package made up of salary, benefits and an employee stock ownership plan. Join our teamHalter is committed to promoting a diverse and inclusive workplace — a place where we can each be ourselves and do the best work of our lives. Research shows that while men apply to jobs when they meet an average of 60% of the requirements, women and under-represented groups of candidates tend to only apply when they meet every requirement. If you think you have what it takes but don’t necessarily tick every requirement on this job description, please still get in touch and apply to Halter. We’d love to chat to see if you’ll be an epic fit! If this opportunity sounds like you, please apply below by sending through your cover letter explaining why you’re excited about this role and working at Halter, along with your CV, and we’ll be in touch! Please also feel free to check out the careers page for more information on working at Halter and don't forget to follow us on LinkedIn & Instagram. Why our team loves working at Halter: - Work that genuinely matters. Every now and again a company comes along that transforms an entire industry and leaves the world in a better place. Our team gets to be part of something truly meaningful, helping farmers improve their livelihoods, spend more time with their families, and build more sustainable operations. - Spectacular people solving hard problems. Our culture is designed for talented people to do work that changes lives. The team is filled with diverse, kind, and driven people who push each other to do their best work. You'll be thrown into the deep end, tackling complex challenges and building something tangible that solves real problems. - You'll grow here. Autonomy, mastery, and learning define how we work. You'll have the freedom to work on interesting problems, master new skills, and continuously develop yourself, both through your role and our $1,000 personal growth fund. - This isn't easy, and we love that it's hard. Working at Halter will be the most rewarding and the most challenging work of your life. We move fast, take bold bets, and work hard to reshape an entire industry. As one team member put it: "Joining Halter is a bit like strapping yourself to a rocket ship, but it's an epic journey to be a part of!"

NOTE: This is a teleworking position. Candidates must live in Chicago, Illinois, and be able to travel extensively in the assigned territory and to travel to Western Massachusetts headquarters as required. SALARY: The annual base salary for our Territory/State Manager roles ranges from $ 85,939.00 to $88,975.00 annually, with a target incentive of 40% of base pay for meeting established sales goals, with an increasing incentive for exceeding goals up to 100% of base pay. Actual base pay takes into account job-related knowledge, skills, and experience required for the role, region, and location, and internal equity. POSITION SUMMARY: The Territory Manager is responsible for identifying and developing new business opportunities by prospecting, qualifying leads, and managing customer relationships in the early stages of the sales funnel. Under the supervision of the Chief Professional Learning Officer, the Territory Manager generates and nurtures leads to drive revenue growth and meet departmental goals. This role focuses on lead management and conversion. This position assumes responsibility for developing qualified leads from marketing campaigns, conferences, webinars, databases, market research, and other sources through calls and emails to contribute to lead engagement. The Territory Manager also cultivates potential relationships by identifying the needs and timing around Responsive Classroom and Fly Five interests, providing information on the family of programs, and closing sales. The Territory Manager will facilitate face-to-face and virtual presentations and webinars on the programs, answer in-depth questions, and provide pricing, quotes, and contracts. The Territory Manager will collaborate closely with the marketing and sales teams to ensure effective lead management and conversion, maintain a seamless flow of communication and coordination, and develop new prospecting strategies and marketing campaigns to help further business initiatives in targeted markets and program areas. Key responsibilities include prospecting, qualifying leads, and ensuring that opportunities are moved efficiently through the leads funnel to a sale. This is a teleworking position. Candidates must live in the assigned state and be able to travel extensively in the assigned state and to travel to Western Massachusetts headquarters as required. PRIMARY DUTIES & RESPONSIBILITIES: Prospecting and Lead Generation - Prospect Identification: Research and identify new business opportunities through databases, marketing campaigns, and inbound lead channels. - Lead Qualification: Engage with leads to qualify them based on business needs and readiness for further discussions, ensuring alignment with the department goals. - Collaborative Outreach: Work closely with the marketing team to execute outreach strategies and coordinate follow-up activities. - Lead Tracking: Utilize Salesforce and HubSpot to effectively manage and track leads throughout the lead and sales funnels. - CRM Management: Ensure accurate data entry in Salesforce and HubSpot, maintaining up-to-date records on lead interactions and progress. - Report Generation: Prepare reports on lead generation activity, pipeline progress, and lead performance for internal review. - Documentation Management: Organize and maintain documents related to lead efforts, ensuring that information is easily accessible and up to date. Territory Sales and Account Development - Initial Engagement: Make initial contact with potential customers via phone, email, or other inbound and outbound communication channels to assess their needs and interest in Responsive Classroom and/or Fly Five Programs. - Lead Nurturing: Build relationships with leads through regular follow-up and consistent communication to drive them through the sales funnel. - Appointment Setting: Schedule meetings and presentations between qualified leads and senior business development team members to move prospects forward in the sales cycle. - Lead Funnel Optimization: Support efforts to improve lead management processes and ensure smooth transitions through different stages of the lead funnel. Program and Market Knowledge - Product Knowledge: Develop and maintain knowledge of Responsive Classroom and Fly Five products and services, market trends, and the educational landscape. - Customer Insights: Gather and report insights from prospects to improve marketing strategies, product and service offerings, and sales strategies. - Nurturing Relationships: Develops deep and positive relationships with school and district leaders who are potential customers and maintains knowledge of their initiatives, implementation needs, and barriers - Collaboration: Work closely with the Chief Professional Learning Officer and other team members to ensure smooth coordination and delivery of services aligned with customer needs. Create and Nurture Quotes to Conversion - Quotes: Create and prepare quotes for leads based on their specific needs and requirements. - Accuracy of Data: Enter data from quotes into Salesforce and ensure accuracy and completeness of all quotes. - Relationships: Nurture customer relationships to reduce the time and increase the conversion of quotes to contracts. - Timely Follow-Up: Ensure all leads receive timely and consistent follow-up to maximize conversion potential. - Activity Tracking: Track follow-up activities in Salesforce and HubSpot and provide reminders to team members as needed. - Consistent Communication: Coordinate with team members to maintain consistent follow-up communication with leads. Maintain Expectations for Consultative Sales - Consultative Selling: Employ consultative sales techniques to understand customer needs and recommend appropriate solutions. - Presentation: Develops an understanding of the customer’s needs, and then effectively presents CRS programs, products as services as the right solution to fulfill those needs. - Market Share: Support opportunities to increase market share by developing and delivering trainings, webinars, and presentations on CRS programs, products, and services - Quote Generation: Communicate information and prepare quotes as needed to provide support to existing customers regarding CRS programs, pricing, and services - Product and Sales Training: Stay up-to-date with product knowledge and attend sales training to enhance skills and improve performance. - Goal Achievement: Work towards meeting or exceeding individual and team goals for lead conversion and revenue generation. KNOWLEDGE, SKILLS & ABILITIES REQUIRED: - Four-year degree in Business Administration, Marketing or Communication or Education or a similar field. - Prior experience as an educator and/or two years of sales experience is preferred - Knowledge of the K-12 education landscape, including district decision-making processes and funding sources. - Strong customer service orientation - Strong consultative sales skills, including prospecting, discovery, presenting, and closing. - Excellent communication skills, including effective writing, speaking, and listening - Knowledge of common software applications and web services (Microsoft Office, G-Suite, Zoom) - Demonstrated knowledge of or able to become skilled at using CRM software applications, such as Salesforce and HubSpot, to manage pipeline and sales activities. - Demonstrated success in lead generation, prospecting, and nurturing potential customer relationships - High accountability for achieving performance goals; flexible and creative under pressure - Strong organizational and time management skills - Able to prioritize tasks and keep up with multiple projects simultaneously - Autonomous, self-starter, with a high degree of professionalism - Able to receive and apply feedback - Disposition is consistently professional, cooperative, and collegial as evidenced by respectful and responsible communication, workplace maturity, composure, perspective, transparency, reliability, integrity, and trustworthiness. - Caring for and committed to the vision, mission, and direction of CRS - Respects and values diversity; represents CRS positively and professionally in interactions with customers, vendors, and the community at large in both real and virtual interactions. - Able to work in a highly collaborative environment. - Regular and reliable attendance Physical Requirements - Able to use a computer for up to 8 hours per day with breaks and lunch. - Able to talk on the phone for up to 4 hours per day. - Able to travel by airplane and automobile, occasionally. - Lift up to 50 pounds occasionally - Must be able to show proof of COVID-19 primary vaccinations or submit a medical or religious exemption These requirements are representative, but not all-inclusive, of the knowledge, skill, and ability required to perform this job. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions. This job description is only a summary of the typical functions of this position, not an exhaustive or comprehensive list of all possible job responsibilities, tasks, and duties. Responsibilities, tasks, and duties of individual jobholders may vary from the above description. Other duties, as assigned by the jobholder’s supervisor, may also be required. IMPORTANT NOTE: As this is a new department, the candidate should expect this position description to evolve/change as we learn more in the first 1 to 3 years of implementation.