• Responsible for project management, working closely with UX designers and copywriting experts, and independently guiding clients through the optimization process. • Analyzes online shops and landing pages regarding UX, structure, content, and the overall market environment, and derives hypotheses. • Identifies weaknesses in the customer journey and formulates clear optimization hypotheses. • Develops positioning for our clients that makes them unique and increases their shops' sales performance. • Creates structured, conversion-focused shop and landing page concepts including checklists and guidelines. • Makes our clients' shops and funnels more conversion-driven and profitable through your work.

• Develop and implement funnels and landing pages using tools such as ClickFunnels, Webflow and Heyflow. • Plan and execute A/B tests for landing pages and funnels. • Responsible for continuously increasing conversion rates through data-driven decisions. • Proficient with common tracking tools and trackers. • Analyze performance metrics and translate findings into optimization measures. • Basic understanding of HTML, CSS and JavaScript for customizing and troubleshooting funnels and landing pages. • Collaborate closely with a team of online marketers, media buyers, developers and designers.