• Execute initiatives that improve Solace’s visibility across Google and AI platforms (e.g., LLM-driven search experiences) • Optimize FAQ and entity signals to improve citation potential • Track AI and organic visibility trends and surface opportunities proactively • Optimize high-intent pages tied directly to patient acquisition and revenue • Conduct keyword research focused on commercial and problem-aware queries • Support expansion of condition, insurance, and marketplace pages • Continuously refresh and improve existing content based on performance data • Identify high-value backlink opportunities and build outreach lists • Execute outreach campaigns and track placements • Assist in developing linkable assets and authoritative resource content • Monitor backlink health and referring domain growth • Conduct site audits using tools like Screaming Frog, Ahrefs and Google Search Console • Identify crawl, indexation, and internal linking opportunities • Document technical recommendations clearly for Engineering • QA implementations to ensure best-in-class execution • Monitor rankings, traffic, and conversion-related SEO metrics • Maintain dashboards and regular reporting • Translate data into actionable insights

Bounteous is a premier end-to-end digital transformation consultancy dedicated to partnering with ambitious brands to create digital solutions for today’s complex challenges and tomorrow’s opportunities. With uncompromising standards for technical and domain expertise, we deliver innovative and strategic solutions in Strategy, Analytics, Digital Engineering, Cloud, Data & AI, Experience Design, and Marketing. Our Co-Innovation methodology is a unique engagement model designed to align interests and accelerate value creation. Our clients worldwide benefit from the skills and expertise of over 4,000+ expert team members across the Americas, APAC, and EMEA. By partnering with leading technology providers, we craft transformative digital experiences that enhance customer engagement and drive business success. We are seeking a Senior SEO & AEO to lead holistic search strategy across our client portfolio. This individual will drive performance across traditional SEO, AEO, and AI-powered search experiences. The ideal candidate understands how search has evolved beyond rankings- into entities, AI Overviews, generative search, and full-SERP ownership, and can translate that evolution into business growth. This contractor will work cross-functionally with internal teams and client stakeholders to develop and execute advanced search strategies that drive visibility, authority, and measurable ROI. Information Security Responsibilities - Promote and enforce awareness of key information security practices, including acceptable use of information assets, malware protection, and password security protocols - Identify, assess, and report security risks, focusing on how these risks impact the confidentiality, integrity, and availability of information assets - Understand and evaluate how data is stored, processed, or transmitted, ensuring compliance with data privacy and protection standards (GDPR, CCPA, etc.) - Ensure data protection measures are integrated throughout the information lifecycle to safeguard sensitive information Roles & Responsibilities As the Senior SEO & AEO Specialist, you will lead strategic search initiatives across enterprise client accounts, driving business growth and client success as a key member of our search practice. You will own strategy development, execution oversight, and performance measurement across traditional SEO and AI-driven search ecosystems. Key Responsibilities Search & AEO Strategy Leadership - Lead holistic search strategy development including traditional SEO, AEO, and AI search optimization to drive full-funnel growth. - Develop strategies to capture and optimize for AI Overviews, Featured Snippets, People Also Ask, zero-click search experiences, and conversational queries. - Drive entity-based optimization strategies to strengthen brand authority and knowledge graph presence. - Partner with content and digital teams to align SEO strategy with E-E-A-T best practices. AI & Emerging Search Optimization - Optimize content and technical implementations for AI-driven search environments including generative search engines and large language model (LLM) discovery platforms. - Develop structured data and schema strategies to enhance visibility in rich results, AI summaries, and enhanced SERP features. - Monitor evolving search engine algorithms and AI search trends, proactively adjusting strategy to maintain competitive advantage. - Establish processes for measuring AI search visibility and zero-click performance impact. Technical & Content SEO Execution - Perform and present comprehensive technical, content, competitive, local, and app SEO audits. - Develop SEO functional specifications for technical enhancements, partnering with developers to implement, QA, and UAT updates. - Conduct advanced keyword, topic cluster, and entity research to inform scalable content strategies. - Identify opportunities for content optimization, consolidation, pruning, and authority building. Cross-Functional & Client Collaboration - Collaborate closely with paid search, analytics, UX, product, and development teams to drive integrated search performance. - Present insights and recommendations to internal and client stakeholders, translating complex SEO and AI-search concepts into business-focused outcomes. - Align search strategies with broader omnichannel marketing and digital transformation initiatives. Data, Measurement & Automation - Take a data-driven approach to measuring SEO and AEO ROI across core business KPIs. - Develop reporting frameworks that account for traditional traffic, zero-click engagement, SERP feature ownership, and AI search visibility. - Leverage automation tools, APIs, AI workflows, and advanced Excel or scripting capabilities to improve efficiency and scalability. - Use reporting and visualization platforms to communicate performance insights and strategic opportunities. Project Management & Delivery - Manage project timelines and deliverables within project management systems (e.g., JIRA), ensuring deadlines and quality standards are met. - Operate effectively in a contractor capacity, managing priorities across multiple accounts while maintaining strategic clarity and execution rigor. Preferred Qualifications - Bachelor’s degree in Marketing, Advertising, Computer Science, Information Technology, or a related field. - 3+ years of experience driving SEO performance for enterprise or large-scale brands; agency experience preferred. - Demonstrated success leading both traditional SEO and AEO initiatives in AI-driven search environments. - Deep understanding of: - AI Overviews and generative search experiences - Structured data and schema implementation - Entity-based optimization and knowledge graph strategy - E-E-A-T frameworks and authority-building strategies - Experience with leading SEO platforms such as SEMrush, Ahrefs, Google Search Console, Screaming Frog, Lumar (DeepCrawl), Yext, Lighthouse, and Google Business Profile. - Familiarity with AI-powered workflows, automation tools, APIs, and advanced data analysis techniques. - Experience collaborating across internal teams and external stakeholders to deliver measurable results within defined timelines and budgets. - Strong analytical mindset with the ability to translate complex data into actionable insights and business recommendations. - Excellent communication skills with experience presenting to senior stakeholders and client leadership teams. We invite you to stay connected with us by subscribing to our monthly job openings alert here. Bounteous is proud to be an equal opportunity employer. Bounteous does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, physical or mental disability, national origin, veteran status, or any other status protected under federal, state, or local law. Bounteous is willing to sponsor eligible candidates for employment visas. #BI-Remote #LI-Remote

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description The Digital Performance Coordinator (On-Call) synthesizes SEO/GEO expertise with advanced analytics to transform complex data into actionable growth strategies and maximized ROI. By leveraging AI-driven insights and real-time trend monitoring, this role ensures the brand remains technically optimized and highly visible in an ever-evolving search landscape. This position requires: - Strong written and verbal communication skills - A high degree of professionalism - Independent judgment - Organizational skills - The ability to multitask - Flexibility as demands and priorities change This is an exciting role offering excellent opportunities for career growth and the chance to work in a dynamic and collaborative organization. You must have strong client relationship management and project coordination skills and consider yourself a strategic thinker who loves SEO and digital analytics, testing, and performance optimization. The successful candidate must be comfortable interfacing with clients and proactively speaking up to drive projects forward in a tactful, thoughtful, and collaborative manner. This role requires effective facilitation and communication abilities, both oral and written, as well as proven client engagement and resiliency skills. As an on-call/freelancer, you might work zero to 30 hours per week, depending on our workload. As a Digital Performance Coordinator (On-Call), you will: - Find the stories within data – finding creative ways to convey complex concepts to teammates and clients with different areas of expertise - Work within a multidisciplinary team that includes Digital Marketers, Content Strategists, User Experience Experts, Developers, and other subject matter experts - Determine performance using data and create data-driven recommendations for enhancements or improvements - Measure the success of SEO/GEO efforts and use data to guide iterative content improvements - Assist in creating strategic, actionable recommendations - Develop automated, easy-to-access dashboards to empower content owners and other stakeholders to make data-driven decisions - Collect website and application metrics - Research user behavior and suggest site and experience optimizations - Set and monitor Key Performance Indicators (KPIs) over the course of a campaign - Conduct competitive analyses, technical/keyword audits while developing SEO/GEO strategies - Stay abreast of AI trends and look for ways to improve efficiency - Suggest content improvements or additions to improve engagement and digital performance - Manage Google algorithm changes and adapting strategy Qualifications - Bachelor's degree or equivalent experience - 2+ years relevant professional experience with SEO/GEO, analytics tools, and data analysis Requirements - Proficiency with analytics platforms like Google Analytics, Adobe Analytics, or SiteImprove - Experience creating custom analytics events leveraging a tag management system (ex. Google Tag Manager) - Planned, implemented, and monitored SEO/GEO improvement efforts - Used dashboard tools to represent data (ex. Data Studio, Tableau) - Solid skills with Microsoft Office tools - Experience with additional optimization and SEO tools other than Google Search Console (ex. Moz, SEMRush, and Screaming Frog) - Familiarity with behavioral optimization tools (ex. CrazyEgg, Clarity) - Created digital communications or marketing strategies - Strong oral and written communication skills - Strong attention to detail and the ability to multi-task - Ability to create and lead presentations to clients and stakeholders - Experience advocating for user needs in a way that also meets client priorities - Superior interpersonal skills including courtesy, professionalism, and a cooperative attitude - Ability to work independently and to proactively propose solutions while managing multiple projects simultaneously Benefits - Reasonable Accommodations are available, including, but not limited to, for disabled veterans, individuals with disabilities, and individuals with sincerely held religious beliefs, in all phases of the application and employment process. - Pay range for this position based on full-time employment is: $67,355.00 - $114,503.00 Company Description ICF is a global advisory and technology services provider, but we’re not your typical consultants. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future. We can only solve the world's toughest challenges by building a workplace that allows everyone to thrive. We are an equal opportunity employer. Together, our employees are empowered to share their expertise and collaborate with others to achieve personal and professional goals.

• Optimize (and occasionally write) SEO content for the iGaming market in Italy. • Placing strategic and natural internal links inside the existing pages. • Creating SEO templates for new pages and content clusters. • Manage and follow up on different SEO tasks, ensuring deadlines are met. • Monitor and analyze keyword rankings, organic traffic, CTR, and other key KPIs. • Research new opportunities for SEO strategies and content ideas. • Collaborate with content and the SEO teams to ensure an integrated approach. • Support the team with ad hoc SEO and content initiatives as needed.