• Build and execute clear retention, subscription, and lifecycle strategy frameworks across the customer journey • Identify the biggest retention and subscriber value levers (offers, UX friction, packaging, merchandising, onboarding, touch points, education, etc.) for different cohorts, customer archetypes, and product entry points • Align cross functional teams on priorities and tradeoffs across merchandising, product, acquisition, creative, CX and more • Lead customer facing retention channels (Email, SMS, Loyalty, Direct Mail, Recurring Subscriptions, etc.) by optimizing existing efforts and implementing new strategies and tactics that grow engagement and ultimately lifetime value. • Create and maintain segmentation frameworks and automations that scale and deliver incremental value • Build, maintain, and execute on a retention marketing calendar • Manage and optimize deliverability, creative best practices, frequency and personalization for owned CRM channels • Own subscription onboarding, engagement, the digital products themselves (customer portal + recurring subscription tool), dunning/payment recovery, subscriber up/cross-sells, etc. • Understand the drivers of subscription churn, and build strategies over time that decrease it • Partner with merchandising and product to ensure subscription benefits and value propositions are irresistible • Collaborate with other function owners that inherently impact customer LTV and retention potential (website/ecommerce, acquisition, creative, merchandising, product etc.) • Understand and cater to our various customer archetypes and product category shoppers through in depth understanding of the various channels and product journeys • Regularly champion and develop new channels and tactics • Directly manage leaders of the CRM and Customer Service functions, and the teams that report up to them • Nurture customer relationships by setting a vision and empowering the customer service team to provide standout support

• Build and execute clear retention, subscription, and lifecycle strategy frameworks across the customer journey • Identify the biggest retention and subscriber value levers (offers, UX friction, packaging, merchandising, onboarding, touch points, education, etc.) for different cohorts, customer archetypes, and product entry points • Align cross functional teams on priorities and tradeoffs across merchandising, product, acquisition, creative, CX and more • Lead customer facing retention channels (Email, SMS, Loyalty, Direct Mail, Recurring Subscriptions, etc.) by optimizing existing efforts and implementing new strategies and tactics that grow engagement and ultimately lifetime value. • Create and maintain segmentation frameworks and automations that scale and deliver incremental value • Build, maintain, and execute on a retention marketing calendar • Manage and optimize deliverability, creative best practices, frequency and personalization for owned CRM channels • Own subscription onboarding, engagement, the digital products themselves (customer portal + recurring subscription tool), dunning/payment recovery, subscriber up/cross-sells, etc. • Understand the drivers of subscription churn, and build strategies over time that decrease it • Partner with merchandising and product to ensure subscription benefits and value propositions are irresistible • Collaborate with other function owners that inherently impact customer LTV and retention potential (website/ecommerce, acquisition, creative, merchandising, product etc.) • Understand and cater to our various customer archetypes and product category shoppers through in depth understanding of the various channels and product journeys • Regularly champion and develop new channels and tactics • Directly manage leaders of the CRM and Customer Service functions, and the teams that report up to them • Nurture customer relationships by setting a vision and empowering the customer service team to provide standout support

Bring more to life. Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology? At Leica Biosystems, one of Danaher’s 15+ operating companies, our work saves lives—and we’re all united by a shared commitment to innovate for tangible impact. You’ll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher’s system of continuous improvement, you help turn ideas into impact – innovating at the speed of life. At Leica Biosystems, we’re not just shaping the future of cancer diagnostics — we’re transforming lives. Our mission of “Advancing Cancer Diagnostics, Improving Lives” is the driving force behind everything we do. As a global leader with the most comprehensive portfolio spanning from biopsy to diagnosis, we empower clinicians with innovative, reliable solutions so they can give patients timely, accurate answers when they need them most. When you join Leica Biosystems, you’re not just taking a job; you’re becoming part of a passionate team that knows every moment matters when it comes to cancer. You’ll help develop diagnostic solutions that turn anxiety into answers, and aid the acceleration of next-generation, life-changing therapies. Surrounded by a diverse and collaborative global community, you’ll be inspired each day to stretch, grow, and make an impact. Learn about the Danaher Business System which makes everything possible. The Senior Global Demand Generation Manager is responsible for leading global demand generation strategy and execution across Leica’s solutions portfolio. This role drives growth by developing and activating integrated, multi-channel programs that generate qualified demand, accelerate funnel progression, and increase marketing contribution to revenue. This position reports to the Director of Global Marketing and will be Remote. Serving as the connective backbone between Product Marketing, Digital, and Regional Marketing teams, this leader translates messaging strategy into scalable global demand programs—optimizing channel mix, conversion pathways, and campaign performance across the full buyer journey. In this role, you will have the opportunity to: - Lead global demand generation strategy and execution—building integrated programs designed to drive marketing qualified lead growth, improve conversion rates, and accelerate funnel velocity. - Own program-driven funnel performance, aligning channel mix, targeting strategy, content activation, and nurture pathways to increase demand capture and measurable marketing contribution to revenue. - Serve as the operational engine of demand generation, partnering with Product Marketing, Digital Marketing, and Regions to translate strategy into scalable, high-impact global programs. - Drive global program adoption and scalability, accelerating time-to-launch, standardizing campaign frameworks, and increasing regional uptake to maximize return on marketing investment. - Continuously optimize program performance, leveraging engagement data, marketing qualified lead quality metrics, funnel conversion insights, and channel effectiveness analysis to improve cost per qualified marketing lead, lead velocity, and overall demand efficiency. The essential requirements of the job include: - Bachelor’s degree in marketing, business, diagnostics, life sciences or a related field - 6+ years in B2B demand generation or product/solution marketing; Proven success running global, multi‑product campaigns. - Proven ability to lead global positioning and messaging and execute integrated programs across regions and channels. - Experience partnering with product, sales, digital marketing, regional teams, and external agencies to deliver scalable, performance-driven programs. Travel, Motor Vehicle Record & Physical/Environment Requirements: - Willingness and ability to travel up to 25%, including domestic and international travel as needed to support global teams, customer engagements, and key industry events - Ability to sit or stand for extended periods while working at a computer or attending meetings - Ability to travel, including walking through airports, conference venues, laboratories, and trade show environments - Ability to lift and carry light materials (e.g., laptop, marketing materials) as required - Primarily remote work environment with regular use of standard office equipment - Ability to work effectively across time zones in a fast-paced, global organization It would be a plus if you also possess previous experience in: - Advanced degree or MBA - Experience in diagnostics, life sciences or other regulated healthcare markets with complex, multi-stakeholder buying journeys - Leading global integrated programs within a matrixed, multi-regional organization Leica Biosystems, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it’s a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info. At Leica Biosystems, we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, remote working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position is eligible for a remote work arrangement in which you can work remotely from your home. Additional information about this remote work arrangement will be provided by your interview team. Explore the flexibility and challenge that working for Leica Biosystems can provide. The annual salary range for this role is $125,000 - $155,000. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting. This range may be modified in the future. This job is also eligible for bonus/incentive pay. We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees. Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law. Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life. For more information, visit www.danaher.com. Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The U.S. EEO posters are available here. We comply with federal and state disability laws and make reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact:1-202-419-7762 or applyassistance@danaher.com.

️About the role If you're the friend everyone texts for vacation ideas, flight hacks, or where should I go next, its time to stop giving away your magic for free. Step into a role where your passion for travel becomes your career. As a Digital Travel Planner, you'll help clients design unforgettable escapes — from sun‑drenched beaches and bucket‑list adventures to dreamy cruises and family getaways — all from the comfort of your home. Whether you're a seasoned traveler or just starting your journey in the industry, we equip you with the tools, training, and support to thrive. What You Will Do - Connect with clients to understand their travel style, budget, and dream destinations - Research and recommend flights, hotels, cruises, tours, and curated experiences - Book and manage travel arrangements using trusted supplier platforms - Deliver exceptional service before, during, and after each trip - Stay current on travel trends, promotions, and safety updates - Build long‑term relationships with clients who trust your expertise What You Bring - A genuine love for travel and helping others explore the world - Strong communication and organizational skills - Self‑motivation and comfort working independently - Basic computer skills and reliable internet - No prior travel experience required — just a willingness to learn - Openness to completing training and certification (provided) What You Get - Flexible schedule that fits your lifestyle - Great commission-based earning potential - Access to exclusive travel perks discounted trips, FAMs, and insider rates - Ongoing training & mentorship we invest in your success - Marketing tools & back-office support so you can focus on selling About Us At Affinity Travels, we design journeys that celebrate culture, connection, and elevated living. We believe travel is more than movement — its storytelling, one unforgettable city at a time. Apply now Don’t wait for the perfect moment—create it. Join us today and start building your dream career.