Weight Watchers

WeightWatchers is a global digital health company. WeightWatchers is a global digital health company and the world’s #1 doctor-recommended, clinically studied behavioral weight health program. For sixty years, we have led the industry by blending science and community to help millions of people build sustainable healthy habits. As the science of weight health rapidly evolves, so does WeightWatchers. We are redefining the category by developing new clinical pathways for GLP-1 medication access, creating specialized behavioral programs for members on weight-loss medications, and integrating medical care with our proven habit-change framework. By combining these clinical breakthroughs with our digital-first community, we are uniquely positioned to lead the future of weight health care. Who we are WeightWatchers for Business, the enterprise facing brand of WeightWatchers, delivers the value of WeightWatchers directly to employers and health plans. Our programs offer all of the benefits of WeightWatchers, packaged as population health benefits. The solution starts with WeightWatchers’s award winning app and provides access to various levels of coaching while providing state-of-the-art integration, reporting and marketing support to enterprises. What you will do The B2B Marketing Manager will be the strategic and executional engine behind WeightWatchers for Business’s go-to-market efforts targeting employers, health plans, and payer organizations. This individual will craft compelling narratives and campaigns around employer-sponsored weight health — translating complex clinical offerings into clear business value for decision-makers. Strategy & Go-to-Market - Support the development of the B2B marketing strategy to drive pipeline and revenue growth across employer, payer, and health plan segments - Execute integrated go-to-market plans for new product or feature launches, including GLP-1 employer programs, virtual clinic offerings, and behavioral solutions - Identify and segment target accounts (mid-market to enterprise employers, benefits consultants, health plan partners) and develop tailored messaging for each audience Demand Generation & Lead Nurturing - Manage multi-channel demand generation campaigns via email marketing, LinkedIn, paid media, webinars, and industry events - Develop and optimize CRM journeys in platforms such as HubSpot or Salesforce Marketing Cloud to move prospects through the B2B funnel - Track, analyze, and report on lead generation KPIs, pipeline contribution, and campaign ROI Sales Enablement - Equip the sales team with the messaging, tools, and collateral needed to win employer and payer accounts - Partner closely with the commercial sales team to ensure marketing and sales alignment on target segments, messaging cadences, and account-based marketing (ABM) strategies Content & Thought Leadership - Develop high-impact B2B content including white papers, case studies, ROI calculators, sales decks, email sequences, and landing pages that communicate clinical outcomes and business value in conjunction with our agency partners - Partner with clinical and research teams to translate data (e.g., 21% average body weight reduction at 12 months) into compelling proof points for B2B buyers Events & Conferences - Plan and manage presence at key industry events such as BGH, The Conference Board and and health plan summits - Develop event-specific materials, speaking proposals, and post-event lead nurture campaigns Who You Are - Bachelor’s degree in Marketing, Business Administration, Communications, or related field - 7+ years of B2B marketing experience, preferably in health tech, corporate wellness, benefits, or SaaS - Proven track record of building and executing demand generation programs that drive measurable pipeline and revenue - Experience marketing to HR, benefits, or employee health decision-makers at mid-market to enterprise organizations - Proficiency with marketing automation platforms (HubSpot, Marketo, or Salesforce Marketing Cloud) and CRM tools - Strong content writing and storytelling skills — ability to simplify complex health and clinical data for a business audience - Familiarity with ABM (Account-Based Marketing) strategies and tools - Data-driven mindset with experience in marketing analytics and reporting Base salary may vary depending on, but not limited to: skills, experience, and location. This role is also eligible for a comprehensive benefits package and annual bonus program. US Pay Range $140,000—$155,000 USD At WeightWatchers, our mission is to build a worldwide community connected by healthy habits. If that resonates with you, then we would love to talk. WeightWatchers values developing community within our employee population as well. We have a hybrid work environment to allow our employees to find the right work-life balance. It is our priority to cultivate a diverse and inclusive workplace. We are committed as individuals, as an organization, and as fellow humans, to advocate for and support our employees, our members, and our communities. We are proud to be an equal opportunity employer and we do not discriminate on the basis of sex, race, color, creed, national origin, marital status, age, religion, sexual orientation, gender identity, gender expression, veteran status, or disability. By agreeing to participate in our process, you agree that any information we collect is subject to our Privacy Policy. Maryland Under Maryland law, an employer may not require or demand, as a condition of employment, prospective employment, or continued employment, that an individual submit to or take a polygraph examination or similar test. An employer who violates this law is guilty of a misdemeanor and subject to a fine not exceeding $100. Massachusetts It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. WeightWatchers complies with all applicable Rhode Island Workers' Compensation laws (Chapters 29-38 of the R.I. General Laws). Eligible employees are covered by worker's compensation insurance for work-related injuries or illness. RECRUITMENT SECURITY & FRAUD PREVENTION At WeightWatchers, we prioritize the security of our candidates. To ensure you are communicating with a legitimate representative of our team, please keep the following security standards in mind: - Verified Email Domain: All official correspondence from our recruiting team will originate from an @ww.com email address. - Live Engagement: Our hiring process requires live interaction. We do not conduct interviews or extend employment offers solely through text message, chat apps, or automated email-only exchanges. - Financial Integrity: WeightWatchers will never ask for any form of payment from a candidate. We will never send you a check with instructions to purchase equipment or "start-up kits" on our behalf. - Secure Data Collection: Sensitive personal information (such as banking or identity tax info) is only requested through our official, secure onboarding portal after a formal offer has been extended, never during the interview phase. Stay Vigilant: If you are contacted by someone claiming to represent WeightWatchers and the process deviates from these standards, please do not share any personal information. You can verify any open position by visiting our official careers page at https://job-boards.greenhouse.io/ww

Role Description As a Senior Backend Engineer, you will be a key driver in building and scaling the systems that power the WeightWatchers member experience. You will own the technical design and implementation of critical backend services - ranging from member identity and food databases to personalization and tracking tools. Your goal is to ensure our platform is performant, reliable, and capable of supporting millions of members as we develop new clinical and behavioral health pathways. - Develop and Scale the Member Experience Platform - Feature Ownership: Lead the backend design and implementation of services that connect our mobile and web clients to scalable APIs and data stores. - Performance Engineering: Identify and resolve latency and availability bottlenecks in critical member flows like food search, logging, and onboarding. - Standardization: Implement standardized patterns for service contracts, event-driven architecture, and data ownership to ensure consistent delivery across the platform. - Modernize Data and Tracking Foundations - Food Database Excellence: Build and maintain high-performance services to improve search relevance and data quality for our global food database. - State Management: Help define how member data is cached, synced, and audited across services to minimize inconsistencies and improve system observability. - Robust Interfaces: Establish clean interfaces between operational systems and ML pipelines to ensure personalization is powered by reliable data. - Reliability and Operational Excellence - SLO-Driven Development: Define and monitor SLIs/SLOs for your services, ensuring they meet member expectations for performance and uptime. - Resiliency Patterns: Implement backend resiliency strategies such as circuit breaking, retries, and graceful degradation for major member workflows. - Security & Compliance: Partner with Security teams to embed automated controls into backend services, particularly for sensitive health-related data. - Technical Design : Create detailed technical designs and lead code reviews for complex backend features, ensuring high standards of maintainability. - Execution : Drive the delivery of multi-sprint projects, balancing rapid iteration with technical debt management and long-term stability. - Mentorship : Provide technical guidance and mentorship to junior and mid-level engineers, fostering a culture of incident learning and operational readiness. - Collaboration : Partner closely with Infrastructure engineering, Product, Data Science, and Design to translate business requirements into efficient, scalable backend systems. - Problem Solving : Identify and resolve structural bottlenecks in existing services, such as data inconsistencies or brittle integrations. Qualifications - 5-8+ years of experience building backend systems for large-scale consumer applications (e.g., APIs, microservices, data stores). - Expertise in modern cloud architectures (AWS), database design, and building for high-availability. - Proven ability to design data models that support complex product workflows and analytics needs. - Excellent written and verbal communication skills for documenting architectural decisions and collaborating across teams. - Java or Go experience preferred. Requirements - Deep understanding of building large-scale distributed systems, APIs, and event-driven architectures. - Make technical choices based on member outcomes and business impact, avoiding unnecessary complexity. - Build trust through clear communication, strong documentation, and predictable follow-through. - Take pride in the quality of your code and the operational health of the services you manage. Benefits - Base salary may vary depending on skills, experience, and location. - This role is also eligible for a comprehensive benefits package and annual bonus program. - US Pay Range: $170,000 - $190,000 USD.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description As a Senior Manager of Backend Engineering, you will lead the teams responsible for the core systems that power the WeightWatchers member experience. Your mission is to build, scale, and mentor high-performing engineering teams that deliver a member platform that is simple, fast, safe, and scalable. - People Leadership and Team Growth - Talent Development: Recruit, manage, and mentor a diverse team of backend engineers, from entry-level to Principal level. - Culture of Excellence: Foster an engineering culture focused on operational readiness, documentation, incident learning, and continuous improvement. - Empowerment: Create an environment where teams have clear ownership boundaries and the autonomy to ship quickly without fragmenting the ecosystem. - Delivery and Operational Excellence - Execution Roadmap: Drive the execution of multi-quarter technical strategies for the member platform, aligning your teams on the "why," "what," and "how". - SLO-Driven Management: Ensure teams define and meet SLIs/SLOs that reflect member happiness, prioritizing reliability and performance in "moments that matter". - Process Optimization: Identify and remove structural bottlenecks - such as brittle integrations or duplicated micro-services - to accelerate delivery across product squads. - Backend Platform and Data Integrity - Strategic Oversight: Oversee the backend services powering member identity, food databases, and tracking foundations to ensure they are trustworthy and scalable. - Data Stewardship: Partner with Data and ML teams to ensure backend systems provide reliable, well-modeled data for journey personalization and experimentation. - Modernization: Lead your teams through the transition to modern cloud architectures and event-driven patterns that support a global digital health platform. - Strategic Partnership and Communication - Cross-Functional Alignment: Act as a key partner to Product and Design to ensure backend systems are built for iteration and measurable outcomes. - Technical Advocacy: Translate technical debt, risks, and architectural needs into crisp options and consequences for executive and cross-functional forums. - Trust Building: Build trust through clarity, predictable follow-through, and calm leadership under pressure. Qualifications - Leader of Leaders: Proven track record of managing and scaling engineering teams at a system-wide level. - Pragmatic Manager: Anchor team priorities in member outcomes and business impact, avoiding unnecessary complexity. - Effective Communicator: Produce clear documentation and can influence stakeholders across competing priorities. - Systems Thinker: Ability to zoom from high-level roadmap planning to deep-diving into execution details when necessary. - Experience: 8+ years in backend engineering with 3+ years in a formal management or leadership role for large-scale consumer systems. - Technical Depth: Strong understanding of modern distributed systems (AWS), APIs, and data modeling for high-scale environments. - Execution Track Record: Proven ability to lead cross-team initiatives from design through successful production adoption. - Educational Background: Degree in Computer Science, Engineering, or equivalent practical experience. Requirements - Manage the end-to-end delivery of backend features and platform components across multiple squads. - Lead performance reviews, career development discussions, and workforce planning for your organization. - Review technical designs and drive decision-making on hard tradeoffs between speed, quality, and cost. - Embed security and compliance (HIPAA-adjacent workflows) into standard team practices. - Drive a "FinOps" mindset, ensuring backend systems scale sustainably while balancing cloud costs. Benefits - Base salary may vary depending on skills, experience, and location. - This role is also eligible for a comprehensive benefits package and annual bonus program. - Hybrid work environment to allow employees to find the right work-life balance.