Vitality Living

Role Description Join Our Team at Vitality Living as our Corporate Director of Sales! Are you looking for a job where you can make a real difference? A career that allows you to positively impact the lives of others every single day? If so, we want YOU to be part of our mission to make the world a better place. The Corporate Director of Sales is responsible for driving sales performance and occupancy growth across the Vitality Living portfolio. This role provides functional leadership, coaching, and accountability to Regional Vice Presidents of Sales & Marketing (RVPSMs), ensuring consistent execution of Vitality's sales strategy, standards, and processes. This role serves as the operational leader for sales performance across the portfolio, translating company strategy into consistent execution and measurable occupancy results while proactively identifying opportunities to improve performance. This role is a remote position that will require travel. Responsibilities - Drive achievement of company move-in, occupancy, and net occupancy goals. - Monitor portfolio sales performance through leading and lagging indicators, identifying trends, risks, and opportunities. - Analyze sales metrics, forecasts, conversion rates, and pipeline health to proactively identify communities and regions requiring support. - Develop and lead performance improvement plans for underperforming communities in partnership with RVPSMs and operational leadership. - Ensure consistent forecasting discipline and portfolio visibility. - Provide functional leadership and coaching to Regional Vice Presidents of Sales & Marketing. - Enforce consistent expectations for sales execution, pipeline management, and forecasting across all regions. - Conduct regular business reviews and performance coaching sessions with RVPSMs. - Maintain a visible presence in communities through routine market visits, sales assessments, and performance coaching. - Support RVPSMs in developing Sales Directors through coaching, accountability, and performance management. - Ensure consistent implementation of Vitality Living Sales Standards across the portfolio. - Monitor CRM utilization, sales process adherence, and sales activity execution. - Identify barriers to conversion and implement strategies that improve sales effectiveness. - Monitor progress and adjust intervention strategies until sustainable improvement is achieved. - Escalate significant performance risks and resource needs to the Senior Vice President of Sales & Marketing. - Ensure successful onboarding of all Sales Directors and Regional Vice Presidents of Sales & Marketing. - Verify completion and field implementation of required sales training programs. - Reinforce sales methodology through coaching, observation, and accountability. - Develop and manage company sales contests and recognition programs that support organizational priorities. - Celebrate performance achievements while reinforcing a culture of healthy competition and accountability. - Promote collaboration and sharing of successful sales strategies across regions. - Foster strong relationships across departments to ensure alignment between strategy and execution. - Manage and deploy sales specialist resources for Vitality. Qualifications - Bachelor’s degree in Business, Marketing, or a related field (MBA preferred). - 5-10+ Years in senior living multi-site sales leadership. - Proven experience in utilizing data analytics for strategic decision-making. - Strong understanding of the senior housing industry and a commitment to vitality-focused living. - Exceptional leadership, communication, and collaboration skills, with a demonstrated ability to develop high-performing sales teams. - Demonstrated expertise in sales, in-market advertising, and business development, consistently delivering desired results. - Ability to travel for in-person site visits as needed. Benefits - Vitality Living is an equal opportunity employer where you can Be You, Be Vibrant, and Belong.