Verndale

• Manage a strategic client portfolio typically representing $3M–$8M in annual revenue • Own revenue growth, retention, and overall account health within the portfolio • Serve as senior relationship lead across multiple client engagements • Identify expansion opportunities across client organizations • Build trusted relationships with senior client stakeholders • Act as a strategic advisor connecting Verndale capabilities to client priorities • Facilitate strategic conversations around digital initiatives • Maintain strong communication between clients and internal teams • Orchestrate the end‑to‑end client experience across strategy, delivery, technology, and creative teams • Ensure alignment between client goals, account strategy, and delivery execution • Coordinate cross‑functional teams to deliver cohesive client outcomes • Anticipate and mitigate risks affecting the client experience • Lead upsells and cross‑sell opportunities within accounts • Support proposal development and client presentations • Collaborate with business development leaders on account expansion • Monitor revenue growth, forecasting, and margin health • Lead renewal and pricing discussions • Maintain accountability for financial performance of accounts • Mentor Client Success Managers and other client‑facing team members • Lead cross‑functional collaboration across delivery teams • Contribute to best practices within the Client Success organization

Role Description This is a fully remote role, open to candidates based in the U.S. or internationally. As an Email Designer at Homestead, you will: - Design performance-driven email campaigns and automated flows grounded in clear conversion hierarchy. - Translate strategic campaign concepts into compelling visual narratives. - Collaborate with copywriters and strategists to elevate ideas beyond execution. - Contribute to A/B testing strategy and iterate based on performance insights. - Build scalable, modular email systems inside Figma. - Maintain strong file hygiene, naming conventions, and asset organization. - Ensure designs meet deliverability, responsiveness, and accessibility best practices. - Participate in structured internal review loops and implement feedback efficiently. - Contribute to internal creative initiatives such as template development, training materials, case studies, and agency-wide design improvements. - Contribute to client onboardings and brand system setup. This role requires both creative thinking and operational discipline. Qualifications - Bachelor’s degree preferred. - 2+ years designing high-volume email campaigns for DTC brands. - Strong portfolio demonstrating performance-driven creative. - Proficiency in Figma (required) and Adobe Creative Suite. - Familiarity with email platforms such as Klaviyo. - Strong understanding of conversion hierarchy, email best practices, and mobile-first design. - Experience contributing to A/B testing and interpreting performance data. - Excellent communication and time-management skills. Requirements - You’re not just a designer, you’re a problem solver. - You understand how design influences behavior and conversion. - You think concept-first, not template-first. - You can manage multiple brands and deadlines without sacrificing quality. - You welcome feedback and use it to sharpen your work. - You’re comfortable defending your decisions with rationale. - You care about systems, organization, and clean execution. - You thrive in fast-moving environments and enjoy improving how things work — not just what they look like. Benefits - 15 Days PTO (prorated based on start date), plus 11+ paid holidays. - Diverse and forward-thinking environment. - Exciting career growth opportunities. - A company culture that values freedom, responsibility, and impact-driven work.

• Own a portfolio of Salesforce clients (typically $3M–$8M in annual bookings) • Be accountable for growth, retention, and overall account health • Act as the primary relationship lead across multiple engagements • Build and execute account plans that lead to real expansion over time • Identify and lead upsell and cross-sell opportunities • Build account plans focused on growth • Spot gaps where Verndale can add value • Work with teams to turn opportunities into revenue • Run focused sales plays across your portfolio • Build relationships with Salesforce Account Executives • Partner to identify and co-sell opportunities • Join account planning and pipeline discussions • Align work with Salesforce priorities • Position Verndale as a trusted Salesforce partner • Ensure the client experience is consistent and high quality • Bring together cross-functional teams • Spot and resolve issues early • Keep teams aligned on priorities • Step in when needed to keep things moving • Build relationships with senior stakeholders • Act as a trusted advisor • Lead strategic conversations • Communicate clearly and consistently • Monitor revenue, forecasts, and margins • Lead renewal and pricing discussions • Ensure clients understand value • Stay accountable for financial performance • Mentor Client Success Managers • Promote strong collaboration • Help improve account management practices

About the role Reporting to the Director of Infrastructure, the network Administrator provides setup and support for internal Verndale employees. This includes supporting internal servers, and workstations, etc. Responsibilities - Fulfill internal network support requests on a daily basis. - Respond to IT Help Desk incidents internally from Verndale employees - Respond to security alerts - Monitor systems/networks and validate alarms from monitoring tools, administering first-level troubleshooting and support, providing confirmation of issues and events. - Perform written and verbal turnover of open issues/upcoming maintenance. - Upgrade and maintain Verndale employee laptops and software. - Troubleshoot hardware and network outages; including investigating network issues, escalating problems to vendors and/or service providers as needed, performance tuning, etc. - Install and implement security programs. - Disaster recovery planning and execution. - Maintain inventory of IT assets and services. - Other responsibilities as assigned. Qualifications - Bachelor's Degree Candidate in Computer Science, Computer Engineering, MIS, CIS or related field - Experience configuring and troubleshooting servers, PCs, routers, switches, firewalls, wifi access points. - PC/Mac application experience - Ability to learn quickly as you go (examples include Office365, Slack, Zoom) - Must be familiar with fundamental operations concepts such as change control, importance of good documentation and problem ownership. - Good knowledge of security fundamentals. - Ability to work independently. - Good verbal and written communication skills. - Proven ability to work effectively in a team environment. - Must be able to handle the demands of a fast-growing company and provide direction to other functional departments in the area of improving infrastructure operations. Ten Great Reasons to Work at Verndale - We are a rapidly growing company that is just as scrappy and entrepreneurial today as when we were founded in 1998. - We are relentlessly curious and enthusiastically solve our clients’ complex business problems through technology, data, and design. - We foster a culture that enables every person in the organization to do the best work of their career. - We offer regular training and professional development to move careers forward. - Client and employee satisfaction are our two most important business metrics. - We celebrate and champion diversity, equity, and inclusion. - We offer generous paid company holidays, vacation, and paid sick time to every employee starting on day one. - We offer top-of-the-line Health Insurance, plus monthly perks customized to meet individual employees’ needs. - We support a healthy work/life balance. - We are fully remote enabled and embrace the evolving definition of the workplace #LI-DNI

• Manage a strategic client portfolio typically representing $3M–$8M in annual revenue. • Own revenue growth, retention, and overall account health within the portfolio. • Serve as senior relationship lead across multiple client engagements. • Identify expansion opportunities across client organizations. • Build trusted relationships with senior client stakeholders. • Act as a strategic advisor connecting Verndale capabilities to client priorities. • Facilitate strategic conversations around digital initiatives. • Maintain strong communication between clients and internal teams. • Orchestrate the end‑to‑end client experience across strategy, delivery, technology, and creative teams. • Ensure alignment between client goals, account strategy, and delivery execution. • Coordinate cross‑functional teams to deliver cohesive client outcomes. • Anticipate and mitigate risks affecting the client experience. • Lead upsells and cross‑sell opportunities within accounts. • Support proposal development and client presentations. • Collaborate with business development leaders on account expansion. • Monitor revenue growth, forecasting, and margin health. • Lead renewal and pricing discussions. • Maintain accountability for financial performance of accounts. • Mentor Client Success Managers and other client‑facing team members. • Lead cross‑functional collaboration across delivery teams. • Contribute to best practices within the Client Success organization.

Homestead Studio We are an email marketing agency specializing in growing eCommerce brands by creating exciting, engaging, and personalized messaging across email and SMS channels. Our expertise in email and SMS marketing allows our clients to cultivate relationships with potential customers and build lasting relationships with current customers to create lifetime value. The Email + SMS Strategist will be an important member of the Email + SMS team and will report to the Lead Stategist. This is a Mid-Level position that will manage client relationships and outline/implement the strategy, oversee reporting, and builds across client email and SMS channels. This is an exciting opportunity for candidates who want to grow a stronger understanding of a brand’s marketing mix and manage a team. Working side by side with the design team and copy team, the main objective of this role is to help improve and optimize customer life cycles and help our clients grow profitably. Responsibilities - Serve as the primary point of contact and relationship manager for assigned client accounts - Manage email production process end-to-end through ideation handoff to design, email build and scheduling, segmentation, and deployment - Ability to assist with logic for email + SMS campaigns and automation - Manage and oversee Email + SMS account strategy, which includes segmentation, list growth, A/B tests, etc. - Execute and evaluate weekly, monthly, quarterly, and yearly email reporting, with thoughtful analysis and recommendations - Work closely with the creative team to identify trends, share learnings, and recommend new strategies - Project coordination for new email triggers, transactional emails, and special projects - Stay current on email and SMS best practices and industry standards; continuously recommend new approaches, innovative ideas, and/or technologies to deliver on KPIs Qualifications - Preference for bachelor’s degree - At least two years of experience in email marketing - At least one year of experience managing Email + SMS accounts and providing strategy - Hands-on experience with Klaviyo / Postscript / Attentive - Experience segmenting email and SMS lists - Client relationship management experience - Experience in the development of marketing assets and collaborating with members from creative and e-commerce teams - Excellent communication and analytical skills - Proactive problem-solver mindset, heavy attention to detail, and flawless execution of all assigned tasks - Ability to think strategically, work independently and thrive in a fast-paced, collaborative environment - Excellent interpersonal skills; team player with the ability to communicate well among cross-functional teams Benefits - Health, Dental & Vision (fully covered by Homestead) + 401K matching available - 15 Days PTO (prorated based on start date), plus 11+ paid holidays - Wellness credit benefits - Diverse and forward-thinking environment - Exciting career growth opportunities - A company culture that values freedom, responsibility, and impact-driven work Additional Information This is a fully remote role. Candidates must be able to work standard business hours (9:00am–5:00pm) in ET, CT, MT, or PT time zones. Homestead Studio is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information. Homestead is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation to participate in the job application or interview process, contact Human Resources at hr@homesteadstudio.co. Note on Application Responses We strongly encourage applicants to answer questions in their own words. While tools like ChatGPT can be helpful for organizing or polishing your thoughts, it is very easy to recognize when responses are copied and pasted without personalization. Candidates who use AI in that way are typically less successful in our process. Please treat your responses as an opportunity to show us how you think and communicate.

About the Role As a Paid Static Designer at Homestead, you design the ads that acquire customers. Every asset you create runs on Meta, TikTok, YouTube, Pinterest, and other paid channels, and every one of them is measured by whether it stops the scroll, drives the click, and converts the sale. You'll work directly with our Lead Multimedia Designer, Director of Design, Creative Strategists, and Account Managers to turn performance data and creative briefs into static ad visuals that hit at the intersection of brand and conversion. You're not just executing layouts, you're interpreting what's working in the account, understanding why a certain visual hook outperforms another, and designing the next round of iterations based on real results. You'll manage creative across a portfolio of DTC brands, which means adapting quickly between brand worlds while maintaining the quality and strategic thinking that makes each asset perform. The pace is fast, the feedback loop is tight, and the impact of your work is visible in the data every week. Who You Are You're a designer who understands that great ad creative isn't just aesthetically strong – it's strategically built. You know the difference between a design that wins awards and a design that wins customers, and you're energized by the challenge of doing both. You thrive on variety. One hour you're designing a bold promotional static for a supplements brand, the next you're iterating on a lifestyle-driven concept for a skincare line. You move fast without sacrificing quality, take feedback as fuel rather than friction, and genuinely enjoy seeing your work drive measurable results. You're also not waiting around for direction. When you see a creative trend taking off on a platform, you're already mocking something up. When performance data shows a visual angle is fatiguing, you're three variants deep before anyone asks. You bring ideas to the table, not just executions. Responsibilities - Design high-performing static ads for paid social channels across Meta, TikTok, YouTube, Pinterest, and other platforms, balancing brand consistency with conversion-driven design principles - Translate creative briefs and performance data into effective ad visuals – you're not just designing to a spec, you're interpreting the strategy behind it - Iterate quickly based on feedback and data, developing new ad variants for ongoing creative testing and optimization across client accounts - Collaborate closely with Creative Strategists and Account Managers to understand what's working in the account and what visual direction to push next - Maintain brand consistency across multiple clients while ensuring enough creative variety to support meaningful testing - Contribute to brainstorms and creative concepting for campaigns, product launches, and new testing angles – your perspective on what will work visually is part of the strategic conversation - Stay current on paid social design trends, platform-specific requirements, and ad format best practices, and bring that knowledge into your work proactively - Organize and maintain creative assets in Figma for efficient workflow, handoff, and team collaboration - Use AI tools (we use Claude) to support your creative workflow – research, concepting, competitive analysis, and finding faster ways to move from brief to finished asset Qualifications - 2+ years of experience designing paid social creative, preferably for eCommerce or DTC brands - Strong portfolio showcasing static ad creative that balances brand storytelling with direct response performance – we want to see work that was built to convert, not just to look good - Proficiency in Figma (required) and familiarity with Adobe Creative Suite - Understanding of ad specs and platform nuances across Meta, TikTok, YouTube, and Pinterest - Data-informed mindset – you understand how creative impacts performance metrics and you're motivated by testing and iteration, not just final deliverables - Strong communication, organization, and time-management skills – you can manage work across multiple brands without things slipping - Ability to take creative direction and feedback, incorporate it quickly, and maintain quality under tight timelines Bonus Points: - Agency experience designing across multiple DTC/eCommerce brands simultaneously - Experience designing for direct response and performance marketing specifically, not just brand or organic social - Familiarity with creative analytics tools like Motion or Foreplay - Hands-on experience with AI design or workflow tools (Nano Banana, Claude, or similar) to support concepting and production - Motion design or basic video editing skills (After Effects, CapCut, or similar) - Experience working within Asana or similar project management tools in a production environment Other Perks - Diverse and forward-thinking environment - Exciting career growth opportunities - A company culture that values freedom, responsibility, and impact-driven work Additional Information 📌 This is a fully remote role. Candidates must be able to work standard business hours (9:00 AM–5:00 PM) in ET, CT, MT, or PT time zones. Homestead Studio is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information. Homestead is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation to participate in the job application or interview process, contact Human Resources at hr@homesteadstudio.co.

*This is a US or Canada-based role. About the Role This is not a button pushing media buying role. This is a growth leadership role. As a Paid Social Account Manager at Homestead, you are the strategic owner of performance for a curated portfolio of premium direct-to-consumer brands. You operate as the primary growth partner to founders and executive teams, accountable for scaling revenue, protecting profitability, and identifying the next ceiling before it’s hit. You will lead strategy with confidence, make decisions rooted in data and financial modeling, and drive execution across paid social, creative systems, landing page optimization, and offer testing. You will work with vetted high-growth brands and established market leaders who take performance seriously and expect strategic leadership in return. This role is designed for someone who sees themselves as a business operator within paid media, not a channel only executor. What You Own Strategic Growth Leadership - Own revenue strategy and assist with forecasting for accounts spending $250k+/month, with clear accountability to growth targets and profitability guardrails - Drive growth across your portfolio while protecting contribution margin and cash flow sustainability - Build and lead paid marketing strategy that agency and brand teams execute against, incorporating audience architecture, creative systems, incrementality, and long-term scale planning - Lead landing page concept development, architect structured conversion rate optimization testing roadmaps, and design offer testing strategies that unlock incremental gains across the funnel - Diagnose scale ceilings before performance stalls and proactively design expansion strategies across creative, audience, and funnel levers - Make decisive, data-backed recommendations that balance growth velocity with financial risk management You are accountable for outcomes, not activity. Client Authority & Relationship Leadership - Fully own the client relationship, leading weekly updates, monthly performance reviews, and quarterly business planning sessions independently - Operate with confidence in high-pressure environments, delivering clear recommendations - Navigate difficult conversations directly and professionally, including performance volatility, budget constraints, or strategic pivots - Translate complex performance data into executive-level insights tailored to founders, CMOs, and finance teams - Build long-term trusted advisor relationships that drive retention and account expansion - Preempt concerns through proactive communication and systems-level thinking Clients should view you as their strategic paid growth lead, not their media buyer. Advanced Paid Media & Funnel Expertise - Execute and oversee expert-level Facebook, Instagram, and TikTok strategy across scaling and mature accounts - Integrate attribution tools such as TripleWhale or Northbeam into decision-making frameworks - Analyze performance through a full-funnel lens, connecting paid media to landing page performance, email/SMS lifecycle impact, and offer economics - Continuously refine creative testing velocity and performance feedback loops - Identify structural performance constraints beyond ads and lead cross-functional alignment to solve them You think in systems: revenue, retention, LTV, CAC, and scale capacity. Team & Agency Leadership - Provide strategic direction and feedback to junior team members - Contribute to onboarding and scaling new clients from zero to sustainable growth - Support new business audits and pitches as a strategic representative of the agency - Raise the performance bar across the team by modeling ownership, clarity, and strategic thinking Qualifications - Proven experience managing $250k+/month paid social accounts with documented 10%+ growth impact - Expert-level command of Meta advertising strategy and deep understanding of TikTok platform dynamics - Strong fluency in DTC financial metrics including contribution margin, CAC, LTV, and profitability modeling - Demonstrated success onboarding and scaling brands from launch through advanced growth stages - Track record of client retention and expansion across diverse verticals - Ability to operate independently while exercising strong judgment on escalation - Experience mentoring or training junior team members - Exceptional written and verbal communication skills with executive presence Why This Role Is Different You will work with a curated portfolio of serious growth brands scaling toward 8 and 9 figures. These are not stagnant accounts. They are ambitious businesses looking for strategic partners who can think beyond platform tactics. You will have: - Autonomy to lead strategy with best practice models - Support from best-in-class creative, email/SMS, and development teams - Access to leadership mentorship - Clear accountability tied to real business outcomes - A performance-driven culture where authority is earned through results This is a high-ownership environment. Expectations are high, and so is the impact. If you thrive in environments where strategy matters, decisions carry weight, and growth is measurable, this role is built for you. *Qualifications & experience note: We recognize that many agencies operate in channel silos and may not approach growth as holistically as we do, so if you haven’t yet had hands-on experience with landing page strategy, channels beyond Meta, advanced attribution tools, or structured offer testing, that’s okay. We can teach you. What matters most is your ownership mindset, intellectual honesty, and commitment to growth. Be transparent about what you’ve mastered and where you’re still developing, and we’ll build an onboarding plan that supports you accordingly. Homestead is a place where high performers grow, ask questions, support one another, and contribute to a positive, hard-working, team-first culture. Benefits - Health, Dental & Vision (fully covered by Homestead) - 401K matching available - 15 Days PTO (prorated based on start date), plus 11+ paid holidays - Wellness credit benefits - Diverse and forward-thinking environment - Exciting career growth opportunities - A company culture that values freedom, responsibility, and impact-driven work Additional Information This is a fully remote role. Candidates must be able to work standard business hours (9:00am–5:00pm) in ET, CT, MT, or PT time zones. Homestead Studio is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information. Homestead is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation to participate in the job application or interview process, contact Human Resources at hr@homesteadstudio.co.

**This is a future opportunity posting. While we don’t have an immediate opening today, we anticipate hiring for this role in the near future and are collecting interest from qualified candidates. About the Position We are seeking a creative and experienced Copywriter and Content Strategist to join our retention team! In this role, you’ll be responsible for crafting compelling and engaging copy for email and SMS campaigns and automations, developing strategies for client content calendars, as well as contributing copy to support acquisition efforts. This position works primarily with strategists, project managers, and designers to ensure goals for branding and messaging are met throughout each step of the creative process. Who You Are You’re an out-of-the-box thinker and skilled copywriter with a passion for helping clients succeed through retention efforts. Energized by a creative and collaborative environment, you also demonstrate an eagerness to learn and grow from some of the best marketing mentors in the DTC space. You check your ego at the door and take constructive criticism with grace, applying it mindfully to become better at your craft. Balancing multiple deadlines, tasks, and priorities is second-nature for you. And you laugh in the face of challenges – seeking solutions instead of obsessing over problems. All in all, you love helping others (i.e. your clients and teammates) succeed and you make every effort to leverage your abilities to achieve that aim. Primary Responsibilities - Partners with account strategists and clients to create a monthly email marketing strategy across assigned accounts - Writes campaigns and automated emails + SMS’s for assigned accounts - Writes both landing page and ad copy to support acquisition efforts - Collaborates and communicates effectively with key account players (e.g. account managers, designers, etc.) - Leverages Homestead's AI systems to efficiently produce conversion-driven copy across campaigns, automations, and other client deliverables - Provides attention to detail on all assets created (e.g. double-checking grammar, spelling, punctuation, adherence to client brand guidelines, etc.) - Stays well-organized with creative files - Researches and stays up-to-date on industry trends and ideas for optimizing copy for increased campaign performance - Works closely with copy team to advance department goals - Regularly participates in client onboardings - Keeps all relevant copywriting and marketing certifications up to date Qualifications - Preference for Bachelor’s degree - At least two years of experience with writing emails and ad copy for B2C or B2B brands - Strong portfolio showcasing successful acquisition and retention campaigns (e.g. ads, landing pages, sale pages, emails, SMS, etc.) - Familiarity with A/B testing methodologies and data analysis to inform decision-making - Strong communication, organizational, and time-management skills - Problem-solver mindset, heavy attention to detail, and flawless execution of all assigned tasks - Experience in eCommerce is required Additional Information 📌 Candidates who do not provide a portfolio link in their application will not be considered. 📌 Candidates who move past the interview rounds will be asked to complete a short 3-part copywriting project. 📌 This is a fully remote role. Candidates must be able to work standard business hours (9:00am–5:00pm) in ET, CT, MT, or PT time zones. Homestead Studio is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information. Homestead is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation to participate in the job application or interview process, contact Human Resources at hr@homesteadstudio.co.

About Homestead Studio Homestead Studio is a performance-driven digital growth agency built for direct-to-consumer brands. We write, build, and iterate ad creative for Meta, TikTok, and other paid social platforms — and we use real performance data to decide what gets made next. That means you won't be concepting in a vacuum. You'll be reviewing hook rates, thumbstop data, CTR, and ROAS every week, identifying what's working, and writing the next round of scripts and briefs based on what the numbers tell you. We never settle for "good enough" — we react in real-time to make creative decisions and leverage how audiences respond to our work to make it even better. This role is not brand strategy. It's not social media management. It's not content calendaring. It's writing direct response ad creative for DTC brands, grounded in performance data, with the goal of acquiring new customers profitably at scale. The ideal candidate doesn't just understand the DTC paid social ecosystem; they've been in the weeds. You know why a hook converts, how to structure a direct response script, and what it looks like when creative fatigue is dragging an account. You're curious, data-literate, and energized by the feedback loop between creative and performance. What You'll Do - Own creative strategy for a portfolio of DTC clients — master their brand voice, product positioning, customer psychology, and competitive landscape so every brief you write is informed and specific - Write direct response ad scripts, briefs, shot lists, and copy for UGC-style video, static, and hybrid ad formats optimized for Meta and TikTok acquisition campaigns - Analyze ad performance data weekly — review hook rates, hold rates, thumbstop, CTR, CVR, CPA, and ROAS to identify creative winners, diagnose underperformers, and build iteration roadmaps - Develop and present creative testing frameworks — outline testing variables, write hypotheses, and execute creative based on data-backed insights - Identify content gaps and whitespace opportunities by conducting social listening, competitor audits, and trend analysis across platforms - Collaborate with designers and editors, reviewing ad quality and ensuring every deliverable meets creative and performance standards before it goes live - Manage client approvals and feedback loops, incorporating notes into final deliverables while keeping projects on track - Leverage AI tools (we use Claude) to accelerate research, scripting, and creative iteration — you're expected to work with AI as a daily tool in your workflow, not treat it as a novelty - Report on creative performance, emerging trends, and strategic recommendations to account managers on a weekly cadence What We're Looking For Required: - 2+ years of hands-on experience writing direct response ad creative (scripts, briefs, ad copy) specifically for DTC brands running paid social acquisition campaigns - Demonstrated ability to analyze ad creative performance data (hook rate, thumbstop, CTR, ROAS, CPA) and translate findings into new creative strategies and iterations - Deep working knowledge of Meta Ads (Facebook & Instagram) — how creative performs in-platform, how the algorithm rewards engagement, and what formats/placements drive results - Strong understanding of direct response copywriting principles: hooks, offers, CTAs, urgency, social proof, and storytelling frameworks that convert - Experience writing UGC-style scripts and briefs, including talent direction and shot-by-shot breakdowns - Familiarity with TikTok ad creative and trends Preferred: - Experience working agency-side with multiple DTC clients simultaneously - Hands-on experience using AI tools (Claude, ChatGPT, or similar) to support creative workflows — research, brainstorming, scriptwriting, competitive analysis, or performance interpretation - Hands-on exposure to media buying or close collaboration with buyers (you understand the buy side even if you're not the one in Ads Manager) - Working knowledge of creative analytics tools like Motion - Experience with project management and communication tools like Asana and Slack - Graphic design experience is not required, but you should know enough about design best practices to QA creative output effectively Benefits - Health, Dental & Vision (fully covered by Homestead) + 401K matching available - 15 Days PTO (prorated based on start date), plus 11+ paid holidays - Wellness credit benefits - Diverse and forward-thinking environment - Exciting career growth opportunities - A company culture that values freedom, responsibility, and impact-driven work Additional Information This is a fully remote role. Candidates must be able to work standard business hours (9:00 AM–5:00 PM) in ET, CT, MT, or PT time zones. Homestead Studio is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information. Homestead is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation to participate in the job application or interview process, contact Human Resources at hr@homesteadstudio.co.