tactical.

• Develop and implement a comprehensive content strategy that aligns with our brand and business goals. • Identify key content themes and topics based on industry trends, audience interests, and business priorities. • Create content calendars and manage the production schedule to ensure timely delivery of all content. • Write, edit, and optimize high-quality content for various channels, including our website, blog, social media, and email marketing. • Ensure all content is on-brand, consistent in style and tone, and optimized for SEO and user engagement. • Collaborate with designers, videographers, and other team members to produce multimedia content. • Implement SEO best practices to improve organic search rankings and drive traffic to our website. • Monitor and analyze content performance metrics, including website traffic, engagement, and conversion rates. • Use data-driven insights to refine content strategies and improve overall effectiveness. • Develop and execute social media strategies to increase brand awareness and engagement. • Manage social media accounts, including content creation, scheduling, and community management. • Plan and execute existing and new email marketing campaigns, including newsletters, promotional emails, and automated drip campaigns. • Work closely with other departments, including sales, product, and customer support, to ensure cohesive messaging across all touchpoints. • Establish Taktical as a thought leader in the digital marketing industry through content that showcases our expertise.

• Support Head of Client Success in managing client relationships • Build processes and streamline workflows • Identify risks and opportunities for client retention

• Manage and nurture client relationships • Execute paid media campaigns and drive portfolio growth • Collaborate with cross-functional teams to strategize campaigns • Monitor and optimize campaign performance • Provide reporting and analysis on key metrics

• Bi-weekly Zoom Sync with client(s) • Reports created and made available between client touch-points (via Slack) • Landing Page Creation (Unbounce) • Landing Page Optimization Testing - a/b, heatmapping, etc • On-going Flow Optimization

• Execute and optimize SEO strategies • Monitor website performance • Analyze and report on effectiveness • Conduct keyword research • Perform on-site technical optimizations • Execute off-page SEO strategies

• Managing and nurturing client relationships • Ensuring successful execution of SEO campaigns • Driving growth in client portfolios • Collaborating with cross-functional teams for campaign strategy

• Be the primary point of contact for clients, ensuring clear and proactive communication. • Manage all project timelines, deliverables, and expectations, keeping everything on track. • Translate client needs into actionable creative briefs for the design team. • Oversee quality control, ensuring assets align with best practices for paid ads. • Collaborate with designers and Art Directors to ensure smooth workflow and on-time execution. • Stay ahead of trends in marketing and paid media to guide creative strategy. • Problem-solve and manage client expectations while keeping projects running efficiently.

• Work from home (or wherever!) on your own schedule • Work with Fortune 500/250/100 brands - and grow your network • Work with an established team of organic marketing experts • Enjoy a culture of learning and teamwork - this organization exists to help YOU succeed • Enter into a mentorship environment • Above all else, have fun doing it