Substack

Role Description We're building Substack's sponsorships business from the ground up. The Creative Strategist sits between the sales team, brands and their agencies, and the writers on Substack. Your job is to turn a brand's goal into a campaign idea, find the writers who can carry that idea credibly, and stay with it from the first pitch through the work going live. This is a founding role on a small team, so the frameworks are yours to write. - Come up with campaign ideas that work for a brand and feel native to Substack, rather than an ad bolted onto someone's newsletter. - Match brands with the right writers and publications, using judgment about audience, voice, and what a given writer will actually agree to. - Own the creative side of the pre-sale: read the brief, build the proposal, and respond to client feedback with new concepts and pivots. - Run campaigns from idea through execution, keeping the brand, the writer, and our sales lead pointed in the same direction. - Join client and agency calls to pitch ideas and pull out the information you need to sharpen them. - Write the pitch materials, thought starters, and points of view that help brands picture what they can do on Substack. - Watch what's working across the platform and feed real examples back into the next round of ideas. Qualifications - 5+ years in creative strategy, branded content, or content strategy, at a publisher, an agency, or a platform. - A portfolio of campaign ideas you've taken from concept to live work, ideally involving creators or publishers. - A feel for the RFP process and for writing proposals that win. - Real instincts for the creator and media space, and a sense for what's fresh versus what's played out. - The range to hold a creative conversation with a CMO and a practical one with a writer, sometimes on the same day. - Strong writing, and the organization to run several campaigns at once without dropping the details. Requirements - This position can be based in New York, where much of the commercial team sits, or remotely. - Substack's compensation package includes a market competitive salary, equity for all full time roles, and exceptional benefits. - Our cash compensation range for this role is $130,000 - $170,000. - Final offer amounts are determined by multiple factors including candidate experience and expertise and may vary from the amounts listed above. Benefits - Substack is an equal opportunity employer. - All applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation, gender identity or transgender status), age, national origin, veteran or disability status. - We’re seeking people passionate about enabling independent expression and building a better business model for creators. - If you want to see what media, communities, and content can become when unmoored from advertising models, and you have the skills and experience to contribute, we’d love to meet you.

Own the user sign-up experience, optimize App Store listings, and drive SEO strategies to enhance organic growth and improve user retention through data-driven experiments and collaboration with cross-functional teams.

Role Description Substack is looking for a Product Designer with “engineering characteristics.” By this we mean someone with interest in and experience with the implementation of user interfaces in code, particularly with LLMs. Key aspects of the role include: - Designing products, features, and interfaces from complex web dashboards to iOS and Android app surfaces. - Leveraging LLMs for prototyping and production, including pixel-fitting and bug-fixing. - Understanding the dynamics of product design in a startup environment. Responsibilities - Rapidly build context about disparate product areas, community dynamics, and industry norms. - Identify high-leverage opportunities and help make their pursuit practicable. - Design beautiful, usable, scalable interfaces and flows for various product zones. - Think holistically about the second-order effects on Substack as a product system. - Find ways to help creators and audiences build long-lasting, rewarding relationships. - Help diversify the kinds of creators Substack supports through novel media type support. - Shape the culture and processes of Design at Substack. Qualifications - All product design applications must link to or include a portfolio. - 3 years of experience designing software, especially with social networks or content systems. - High degree of competence with Figma. - High tolerance for uncertainty and ambiguity. - Interest in both independence and collaboration. Requirements - Portfolio demonstrating the capacity to craft design solutions. - Experience designing software interfaces. - Ability to work in uncertain and ambiguous environments. - Comfortable with both independent and collaborative work modes. Preferences - Technical abilities, including coding skills, strong front-end skills, and experience with TypeScript and React. - Experience with SwiftUI capabilities. - Use of LLMs to enhance workflows. - SF Bay Area or NYC-based candidates preferred for direct collaboration. Benefits - Market-competitive salary range of $150K - $215K / year (USD). - Equity for all full-time roles. - Exceptional benefits.

Collaborate with brand, communications, and editorial to spotlight creators across owned channels and earned media. Use data and experimentation to measure campaign performance, extract insights, and sharpen the next brief.

• Creator acquisition across multiple lifestyle creator segments (fashion, beauty, food, health). • Relationship development with gatekeepers (agents, managers, editors, writers). • Display market leadership in the lifestyle creator economy. • Execute strategic programs for the market in service of activating creators and bringing new users to Substack. • Working cross-functionally with the communications, product, business operations, data and leadership teams to bring programs to the market on behalf of the Substack brand.

• With the support of Substack’s Head of International, you will develop and execute a strategy to onboard influential creators, helping them build successful subscription businesses and vibrant communities on Substack. • Own key growth metrics around creator acquisition, retention, revenue, and engagement—aligning impact with Substack’s broader objectives. • Build and deepen relationships with creators, talent managers, studios, agencies, publishers, and the press to expand Substack’s presence across the cultural ecosystem. • Advocate for Brazilian creators internally, synthesizing their needs, motivations, and ambitions into product, support, and partnership opportunities. • Collaborate cross-functionally with Product, Data, Marketing, and Communications to evolve the Portuguese-language creator experience and improve outreach and feature adoption. • Represent Substack externally—on stage, in the press, and in key industry forums—positioning the company as the leading platform for independent creative work. • Stay ahead of creator-economy trends, emerging formats, and shifts in audience behavior to keep Substack at the forefront in Brazil.

Substack is building a new economic engine for culture — one that gives writers, thinkers, and creators true ownership of their work, their audience, and their livelihoods. Through direct subscriptions, Substack has enabled a flourishing ecosystem of independent publishing and has become home to many of the most important voices shaping contemporary culture. We’re looking for a Culture Partnerships Manager to help grow and shape Substack’s Culture vertical. This is a high-impact, high-trust role working closely with the Head of Culture Partnerships to support some of Substack’s most significant publishers, recruit new cultural voices to the platform, and help think through the long-term strategy for scaling culture on Substack. This role combines relationship management, talent recruitment, and strategic thinking. The ideal candidate is intellectually curious, culturally literate, and energized by working at the intersection of ideas, creators, and platform growth. What You’ll Do: Publisher Relationship Management Act as the primary point of contact for a portfolio of high-performing Culture publishers, supporting their growth through best practices, thoughtful guidance, and ongoing partnership. Talent Recruitment & Outreach Identify, engage, and recruit leading voices across culture — including writers, academics, public intellectuals, acclaimed authors, and cultural figures — and guide them through launching and growing on Substack. Strategic Partnership Development Work closely with the Head of Culture Partnerships as a thought partner in developing and refining strategy for scaling the Culture vertical, including identifying new opportunities, programs, and partnerships. Cross-functional Collaboration Partner with internal teams (Comms, Product, Business Ops, Leadership) to support launches, initiatives, and broader platform goals. Market & Cultural Insight Stay deeply engaged with the evolving cultural, media, and intellectual landscape, helping Substack anticipate where meaningful conversations and communities are forming next. What We’re Looking For: Exceptional written and verbal communication skills, with strong judgment and emotional intelligence. Deep curiosity about culture, ideas, and independent publishing. Comfort working directly with high-profile, high-expectation creators. Ability to think strategically while also executing reliably day-to-day. Strong relationship-building skills and a high degree of personal integrity. Experience in media, publishing, academia, talent management, or adjacent fields (formal titles matter less than credibility and judgment). Self-directed, adaptable, and comfortable operating in a fast-moving environment with evolving priorities. Why This Role Matters Culture is a core pillar of Substack’s mission. This role will directly influence which voices join the platform, how our most important publishers grow, and how Substack supports serious, independent thinking at scale. Substack offers a competitive compensation package that includes salary, equity, and exceptional benefits. The salary range for this role is $140,000 – $155,000, with final offers based on experience and expertise. Substack is an equal opportunity employer. All applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation, gender identity or transgender status), age, national origin, veteran or disability status. We’re seeking people passionate about enabling independent expression and building a better business model for creators. If you want to see what media, communities, and content can become when unmoored from advertising models, and you have the skills and experience to contribute, we’d love to meet you. Please see our Privacy Notice for details regarding Substack's collection and use of personal information relating to the application and recruitment process by clicking here.