reteach

• You build a scalable demand-generation system that reliably delivers qualified leads to our sales team. • You develop a cross-channel lead-generation strategy and consistently prioritize initiatives based on performance and scalability. • You are responsible for budget allocation and ROI optimization with a clear focus on CPL, CAC, and conversion rates. • You ensure full KPI transparency across the funnel — from first contact to opportunity. • You systematically test new channels, creatives, and setups, and scale approaches that work. • You work closely with sales to continuously improve lead quality and conversion. • You think in hypotheses, tests, and data — making decisions based on clear performance metrics.