REPLUG

Role Description We are looking for a Snr. Business Development Manager for our Performance Ads business. You will be responsible for identifying and closing Tier 1 mobile apps across EMEA and the US. This role is ideal for someone coming from AdTech, mobile advertising networks, or performance marketing agencies who understands the mobile ecosystem and already has relationships with app advertisers in the region. This is a full-cycle sales role where you are expected to own the entire commercial process, from identifying opportunities to closing deals. You will generate your own pipeline, negotiate deals, and work closely with our internal teams to launch and scale campaigns. - Own revenue generation - Prospect new clients through outbound outreach and your existing network - Build and manage your own pipeline of opportunities - Maintain a consistent flow of qualified leads - Close deals across for our Performance Ads solution, which includes OEMs, SDK Networks, Programmatic channels and Rewarded Ads. - Run the full sales cycle - Discovery → pitching → negotiation → closing - Present performance advertising opportunities to mobile advertisers - Close deals independently - Build the sales engine - Help refine our sales playbook - Develop scalable outbound strategies - Represent the company - You will be joining industry events and potentially represent the company with speaking engagements. Qualifications - 3+ years of experience in AdTech, affiliate networks, or performance marketing sales - Experience selling performance-based advertising solutions is mandatory - Strong understanding of mobile user acquisition and performance marketing - Proven track record in closing deals - Ability to generate pipeline independently - Experience working with mobile apps, advertisers, or UA teams - Strong understanding of the mobile advertising ecosystem - Entrepreneurial mindset and ability to operate autonomously Requirements - Fluent English required - Any other European languages are a plus (preferred German, French, or Spanish) Benefits - Remote-first role based in Europe or Berlin - Competitive base + performance-driven commission - High autonomy, zero bureaucracy - Direct access to founders and decision-makers - Education budget (courses, conferences, certifications) - A culture built on trust, ownership, and results, not politics Company Description REPLUG is a Berlin-based 360° app marketing consulting agency. We help mobile-first and traditional companies launch, scale, and optimize their mobile app growth through transparent and actionable frameworks. - Growth Consulting: From Zero to Hero - App Store Optimization: Boost Organic Visibility - Paid User Acquisition: Fully Transparent Growth - Mobile CRM and Retention: Automate Your App Growth - Martech Infrastructure: Digital Hackers For Growth Activities - Creative Studio: Beautifully Designed Performance-driven Creatives REPLUG has been recognized as a leading international app marketing consulting agency.

REPLUG is a leading mobile app marketing agency helping apps scale through App Store Optimization, Paid Acquisition, Performance-based advertising and Creative Strategy. We work with top brands and ambitious startups, providing data-driven strategies, hands-on expertise, and a no-BS approach to growth. We are seeking a talented and motivated Content & Inbound Marketing Manager to strengthen execution within our marketing function. You will work closely with the Head of Marketing to turn existing direction, inputs, and content into polished, consistent inbound output, primarily through LinkedIn and content repurposing. This is an execution-focused role suited for someone who enjoys turning direction into output and ensuring marketing content is delivered with clarity, consistency, and high editorial standards. Tasks Content Execution & Publishing - Execute content for REPLUG’s LinkedIn presence and related channels - Turn raw inputs (notes, outlines, rough drafts, articles) into engaging and meaningful posts that follow brand guidelines. Content Editing & Repurposing - Repurpose existing long-form content (articles, documents, presentations) into short-form written assets - Edit and refine drafts to improve clarity, readability, structure, flow, formatting and consistency - Adapt content to suit different formats while preserving the original intent and message Marketing Operations & Support - Maintain content calendars and publishing workflows - Manage drafts, assets, and scheduling processes - Support HubSpot publishing and basic performance reporting - Assist with CMS or landing page updates when needed (copy provided) Optional responsibilities may include basic coordination or editing of short-form video content and collaboration with designers on visual assets. What Success Looks Like - Content is published consistently and on schedule - Output is clear, polished, and aligned with REPLUG’s tone and positioning - Existing content is reused efficiently and effectively - Marketing execution runs smoothly with minimal oversight - LinkedIn becomes a reliable source of relevant engagement and inbound interest over time Requirements Must-haves - 3+ years of experience in content marketing, inbound marketing, or marketing execution roles - Strong B2B background (tech, SaaS, or app industry preferred) - Excellent written and spoken English - Solid understanding of LinkedIn as a professional content platform - Ability to execute effectively from direction, frameworks, and partial inputs - Familiarity with HubSpot for content publishing and basic reporting - High attention to detail and strong organizational skills Nice to have - Experience supporting founder-led or expert-driven brands - Exposure to performance marketing or mobile app marketing - Strong editorial judgment and content quality standards Benefits - Remote-first working environment - Direct collaboration with senior marketing leadership & founders - Education budget (courses, conferences, certifications) - A culture built on trust, ownership, and results, not politics