Pramira Inc

Role Description The Lead Generation Specialist will play a vital role in supporting our President and working closely with the Business Development and Estimating teams to expand our outreach across key industries including hospitality, industrial healthcare, retail, and construction. - Client & Market Outreach: - Conducting targeted research and data mining to identify and build prospect lists across our core services: construction, project management, and site acquisition. - Engaging with high-level stakeholders such as CEOs, COOs, VPs, and other key decision-makers via email, LinkedIn, and phone. - Building personalized, professional outreach campaigns and following up to nurture relationships and move leads through the pipeline. - Collaboration & Executive Support: - Supporting the President with meeting preparation, briefings, and background research on key contacts and companies. - Working hand-in-hand with the Business Development team to align lead generation strategies and hand off qualified leads efficiently. - Assisting in the creation and delivery of introductory materials, capability decks, and follow-up correspondence. - Estimating Team Support: - Transferring qualified leads to the estimating team with relevant project background, timelines, and contact information. - Gathering scope and site-specific details directly from contacts to help estimators develop informed, accurate proposals. - Maintaining a consistent feedback loop between leads and estimators to refine qualification processes. - Market Intelligence & CRM Management: - Monitoring trends across target industries and identifying emerging markets or sectors for expansion. - Maintaining clean, organized CRM data—logging communications, updating lead statuses, and tagging by industry or region. - Developing basic reports and dashboards to track lead progress, outreach performance, and conversion metrics. - Strategy & Optimization: - Contributing insights on client objections, pain points, and response trends to improve messaging and targeting. - Testing and iterating outreach sequences, message formats, and communication channels for better engagement. - Suggesting process improvements to increase the quality and efficiency of lead generation efforts. Qualifications - Bachelor’s degree in Business Administration, Marketing, Communications, or a related field required; equivalent work experience may be considered in lieu of a degree. - Minimum of 7 years of proven experience in lead generation, business development, or client outreach, preferably within the construction, project management, or real estate industries. - Strong background in conducting targeted research, data mining, and building prospect pipelines across various sectors, including hospitality, industrial, healthcare, retail, and construction. - Demonstrated ability to engage with senior-level executives (CEOs, COOs, VPs) through professional communication channels such as email, LinkedIn, and phone. - Exceptional written and verbal communication skills, with a track record of crafting personalized outreach campaigns and nurturing relationships through the sales pipeline. - Experience supporting C-level executives, including meeting preparation, briefing development, and background research. - Collaborative mindset with the ability to work closely with Business Development and Estimating teams to qualify and transfer leads effectively. - Familiarity with gathering project scope details and facilitating accurate handoffs for proposal development. - Proficient in using CRM platforms for data entry, tracking communications, updating lead statuses, and generating performance reports. - Analytical and strategic thinker with the ability to monitor industry trends, identify new market opportunities, and contribute to ongoing outreach optimization. - Detail-oriented with strong organizational skills and a proactive approach to improving lead generation processes and systems. Additional Information All your information will be kept confidential according to EEO guidelines.