Pixery

• Manage and optimize performance marketing campaigns across platforms like Google Ads, Meta, Apple Search Ads, TikTok, and other advertising networks. • Collaborate closely with the creative team to guide creative asset production and testing based on performance data. • Conduct A/B and multivariate tests to continually refine and improve campaign performance. • Analyze and report on key metrics including CPI, CAC, LTV, ROI, and user funnel effectiveness to optimize user acquisition. • Oversee and direct App Store Optimization (ASO) efforts and manage relationships with external marketing agencies. • Stay up-to-date with the latest trends and technologies in digital marketing to keep ahead in the industry. • Drive product enhancements by leveraging data from performance marketing campaigns and maintaining oversight of product metrics.

• Manage relationships with MoR providers, PSPs, payment orchestrators, and local payment partners • Coordinate integrations, rollouts, migrations, and new market launches • Serve as Pixery’s main contact point for external payment partners • Coordinate and support negotiations on fees, commissions, reserves, and contract terms • Ensure Pixery’s commercial interests are well represented as volumes and regions expand • Track high-level payment performance metrics such as approvals, declines, disputes, and payout timelines • Act as the internal owner for payments-related compliance topics • Coordinate AML, KYC, 3DS, PSD2, and regulatory requirements with MoR and PSP partners

• Collaborate closely with Design and Marketing to build high-converting flows for our product portfolio. • Design and execute a rigorous roadmap of A/B tests on key user touchpoints and pricing structures. • Actively monitor industry trends and competitor strategies. • Perform hands-on technical testing of new initiatives. • Define and monitor key performance indicators (CAC, LTV, ROI). • Identify bottlenecks in our growth platforms and work with engineering to implement features that improve speed, reliability, and user trust.