Numrah

• Enter and manage large datasets for training AI models. • Ensure the accuracy, completeness, and consistency of data. • Clean and organize data to prepare it for processing by AI systems. • Collaborate with AI developers to verify and validate data inputs. • Identify and resolve any data discrepancies or issues that may arise. • Perform regular quality checks to ensure data integrity. • Assist in the data analysis process, providing insights that may improve model performance.

• Lead paid growth for a flagship mobile MOBA game • Set channel strategy and own ROAS targets • Manage a team of 2–5 UA specialists • Partner with creative and data teams to build scalable acquisition systems • Provide UA direction to other app teams across the portfolio • Collaborate with product and data teams on measurement infrastructure

• Develop a roadmap for video ad themes, including cinematic trailers, gameplay edits, "fail" ads, and live-action/UGC content • Lead a team of video editors to produce a high volume of assets weekly • Partner with the UA team to analyze hook rates, hold rates, and conversion metrics • Stay ahead of mobile advertising trends and conduct competitive analysis • Ensure all ad creatives feel consistent with the game’s world while pushing the boundaries of what works

• Develop a roadmap for video ad themes • Lead a team of video editors to produce assets • Analyze hook rates, hold rates, and conversion metrics • Stay ahead of mobile advertising trends • Ensure ad creatives feel consistent with the game’s world