Lotlinx, Inc.

• Manage performance and outcomes across assigned dealer accounts, driving platform adoption and measurable results • Serve as a trusted partner to dealership leadership and staff, translating data insights into actionable business improvements • Monitor key account metrics and proactively address risks or growth opportunities • Collaborate cross-functionally with Sales, Product, and Marketing to ensure dealer success • Identify upsell opportunities and expand platform usage within dealer groups • Support strategic initiatives that enhance customer satisfaction and long-term value • Travel periodically to engage high-value clients and conduct strategic on-site reviews

• Own the demand generation strategy aligned to revenue targets and company growth goals • Build integrated, multi-channel programs across digital, paid media, events, partnerships, and lifecycle marketing • Develop segmentation, targeting, and messaging strategies that improve conversion and pipeline velocity • Drive qualified pipeline growth and marketing-attributed revenue • Partner with Sales leadership to optimize lead management, scoring, routing, and follow-up processes • Continuously test, measure, and optimize performance across the funnel • Lead campaign development from concept through launch, measurement, and iteration • Manage paid acquisition, nurture programs, and conversion optimization efforts • Use data, attribution, and experimentation to improve ROI and CAC efficiency • Build and mentor a high-performing demand generation team • Collaborate with Product Marketing, Content, RevOps, and Sales to ensure consistent messaging and funnel alignment • Manage agency and vendor relationships as needed

• Own the demand generation strategy aligned to revenue targets and company growth goals • Build integrated, multi-channel programs across digital, paid media, events, partnerships, and lifecycle marketing • Develop segmentation, targeting, and messaging strategies that improve conversion and pipeline velocity • Drive qualified pipeline growth and marketing-attributed revenue • Partner with Sales leadership to optimize lead management, scoring, routing, and follow-up processes • Continuously test, measure, and optimize performance across the funnel • Lead campaign development from concept through launch, measurement, and iteration • Manage paid acquisition, nurture programs, and conversion optimization efforts • Use data, attribution, and experimentation to improve ROI and CAC efficiency • Build and mentor a high-performing demand generation team • Collaborate with Product Marketing, Content, RevOps, and Sales to ensure consistent messaging and funnel alignment • Manage agency and vendor relationships as needed

• Own the demand generation strategy aligned to revenue targets and company growth goals • Build integrated, multi-channel programs across digital, paid media, events, partnerships, and lifecycle marketing • Develop segmentation, targeting, and messaging strategies that improve conversion and pipeline velocity • Drive qualified pipeline growth and marketing-attributed revenue • Partner with Sales leadership to optimize lead management, scoring, routing, and follow-up processes • Continuously test, measure, and optimize performance across the funnel • Lead campaign development from concept through launch, measurement, and iteration • Manage paid acquisition, nurture programs, and conversion optimization efforts • Use data, attribution, and experimentation to improve ROI and CAC efficiency • Build and mentor a high-performing demand generation team • Collaborate with Product Marketing, Content, RevOps, and Sales to ensure consistent messaging and funnel alignment • Manage agency and vendor relationships as needed