Kickstarter

• Drive growth initiatives across the backer journey optimising discovery conversion rates and user engagement across web and mobile platforms. • Partner with marketing, insights, and engineering teams to develop and test growth hypotheses, using A/B testing and other experimental frameworks to validate approaches. • Own significant and complex business objectives (OKRs) that drive key growth metrics such as backer acquisition, engagement and retention, identifying and recommending success metrics that enable meaningful ways to measure progress through a strategic 6-month roadmap. • Communicate user problems, business opportunities, team roadmaps, on-going updates, and project/OKR results clearly and effectively to a variety of audiences (e.g., executive stakeholders, product team, people with and without technical expertise). • Manage important business relationships with leadership team, key stakeholders, and sometimes key third-party partners to achieve long-term company goals. • Work closely and collaboratively with a team of engineers, designers, and other product managers as well as non-technical stakeholders to plan, develop, and release work across web and mobile platforms. • Ensure new features are built with feedback from Outreach, Community Support, and Marketing, and work closely with the GTM teams on all features to ensure products are launched with the right messaging and impact. • Manage complex roll-outs, including coordinating QA and cross-platform releases (web and mobile apps), and working closely with cross-functional partners such as Legal, Product Marketing, Trust and Safety, and Community Support.

• Build and strengthen relationships with creators in Kickstarter’s community, connecting with promising businesses and individuals who could use Kickstarter to bring impactful projects to life. • Track creator interactions using Kickstarter’s CRM, ensuring adherence to service-level agreements (SLAs) for curation and outreach support. • Own relationships with top-tier creators in the category of focus, assuring consistent communication to retain their business and collaborating with Kickstarter’s creator success team to support their launches. • Develop and refine category-specific educational resources in collaboration with internal teams to better support creators. • Identify opportunities to educate and empower creators by sharing best practices, industry insights, and platform resources. • Serve as the face of Kickstarter within the category of focus, working with Kickstarter’s Communications and Marketing teams to pursue press appearances as well as in-person and virtual one-to-many community development opportunities. • Establish and strengthen relationships with institutions and partners within the broader creative ecosystem to build Kickstarter’s referral pipeline. • Collaborate with industry stakeholders to expand Kickstarter's reach and visibility within key creative communities. • Negotiate the terms of deals. • Contribute to Kickstarter’s strategy for industry events, attending as a representative to engage with creators and industry audiences through networking and public speaking opportunities. • Leverage events to connect with new and returning creators, positioning Kickstarter as the go-to platform for their funding needs. • Own the strategy for category of focus, collaborating across the company to meet key targets for revenue, creator retention, and growth. • Advocate for Kickstarter in a competitive funding landscape, identifying and pitching new prospective creators while working to re-engage and win back those exploring alternate funding paths. • Gather market intelligence on industry trends and competing platforms to inform outreach strategies and positioning. • As appropriate, make the case for bringing on consultants with subject matter expertise related to key areas of growth. Take the lead on hiring, training, and managing their work. • Support the development and rollout of new product features and services by recruiting beta participants and driving adoption among priority creators. • Serve as an internal champion for the needs of creators, surfacing feedback on product, policies, and user experience to internal stakeholders and collaborating across teams to enhance the creator experience. • Work with cross-functional teams to make strategically informed recommendations about product policy improvements and contribute to their implementation. • Utilize Kickstarter’s category-specific curation channels to showcase creators' work and collaborate with marketing teams to feature priority creators across brand channels. • Develop strategies to highlight success stories and inspire new creators to engage with Kickstarter.

• Build and strengthen relationships with creators in Kickstarter’s community, connecting with promising businesses and individuals who could use Kickstarter to bring impactful projects to life. • Track creator interactions using Kickstarter’s CRM, ensuring adherence to service-level agreements (SLAs) for curation and outreach support. • Own relationships with top-tier creators in the category of focus, assuring consistent communication to retain their business and collaborating with Kickstarter’s creator success team to support their launches. • Develop and refine category-specific educational resources in collaboration with internal teams to better support creators. • Identify opportunities to educate and empower creators by sharing best practices, industry insights, and platform resources. • Serve as the face of Kickstarter within the category of focus, working with Kickstarter’s Communications and Marketing teams to pursue press appearances as well as in-person and virtual one-to-many community development opportunities. • Establish and strengthen relationships with institutions and partners within the broader creative ecosystem to build Kickstarter’s referral pipeline. • Collaborate with industry stakeholders to expand Kickstarter's reach and visibility within key creative communities. • Contribute to Kickstarter’s strategy for industry events, attending as a representative to engage with creators and industry audiences through networking and public speaking opportunities. • Leverage events to connect with new and returning creators, positioning Kickstarter as the go-to platform for their funding needs. • Own the strategy for category of focus, collaborating across the company to meet key targets for revenue, creator retention, and growth. • Advocate for Kickstarter in a competitive funding landscape, identifying and pitching new prospective creators while working to re-engage and win back those exploring alternate funding paths. • Gather market intelligence on industry trends and competing platforms to inform outreach strategies and positioning. • Support the development and rollout of new product features and services by recruiting beta participants and driving adoption among priority creators. • Serve as an internal champion for the needs of creators, surfacing feedback on product, policies, and user experience to internal stakeholders and collaborating across teams to enhance the creator experience. • Utilize Kickstarter’s category-specific curation channels to showcase creators' work and collaborate with marketing teams to feature priority creators across brand channels. • Develop strategies to highlight success stories and inspire new creators to engage with Kickstarter.

• Define interaction and visual design standards for mobile products • Design user-centric experiences that balance user needs and business goals, can scale, and translate globally • Own and evolve mobile design system • Provide an international design perspective within product org • Actively partner with research team to conduct and analyze user research • Work with teams across Kickstarter to build a mature ecosystem serving community of Creators and Backers • Collaborate with partners on cross-functional teams to ensure alignment where appropriate