Institute for Curriculum Services - ICS

Director of Marketing Remote Full Time Marketing and Communications Senior Manager/Supervisor Title: Director of Marketing Position Type: Full-time, exempt Location: Remote, within the contiguous United States Compensation: $120,000-$130,000 Reports to: CEO Remote Work Environment About the organization The Institute for Curriculum Services (ICS) is a national nonprofit organization which enriches K-12 education by ensuring accurate, high-quality classroom material and teaching about Jews, Judaism, and Jewish history. We do this by editing textbooks and instructional materials, developing standards-supporting lessons and providing professional development for teachers around the country. Position overview ICS is at an inflection point that requires a focus on effective, strategic, and creative marketing and communications. The Director of Marketing will lead the development and execution of an integrated marketing strategy that advances ICS’s mission and supports key organizational goals. The role combines strategic leadership and planning with hands-on implementation. This is a unique opportunity to join an organization on the cusp of significant growth - allowing for experimentation, thought leadership, and ownership of major initiatives. Primary responsibilities - Lead digital marketing across all channels - website, SEO, AI discoverability, email, social media, word of mouth campaigns, and paid media - with a focus on year-over-year growth in qualified leads and conversions. - Manage the full educator conversion funnel - lead generation, segmentation, nurturing, and follow-up - to move educators from awareness to program completion. - Develop and maintain messaging frameworks, visuals, and compelling content that elevate ICS’s visibility and deepen stakeholder engagement. - Maintain an analytics framework tracking KPIs across channels; translate data into clear narratives that inform leadership decision-making. - Supervise the Marketing and Communications Manager as well as agency and contractor relationships About you - Passionate about ICS’s mission - Experienced, strategic and creative marketing and communications professional - Data oriented with proven analytic expertise - Learning mindset with a collaborative approach - Entrepreneurial with a strong work ethic - Excited about the use, integration, and experimentation related to AI - Desire to deeply understand diverse audiences in order to create resonant messaging - Energized by the opportunity to join a fast-growing organization with ambitious goals You have - Bachelor’s or Master’s degree in Marketing, Communications, or related field (or equivalent experience). - 10+ years in marketing or communications, including leadership accountabilities - Proven track record designing and executing integrated marketing strategies that advance organizational goals. - Strong written and verbal communication skills; ability to craft compelling messages for educator and education-sector audiences. - Fluency with digital marketing platforms, social media strategy, and data analytics; ability to make strategic decisions from data insights. - Experience with marketing automation, CRM systems, and audience segmentation. - Technical proficiency with website, design, CRM, social media, marketing and AI tools. - Excellent project and people management skills; able to manage multiple priorities in a fast-paced environment. We are - Passionate about the mission and the work that we do - A collaborative team that is intellectually curious, warm, and upbeat - Dedicated to learning and growing - Proactive problem solvers Benefits - In addition to a collaborative, meaningful, and friendly work environment, we provide a generous compensation and benefits package that includes: - Medical, dental, vision, life and long-term disability insurance - An employee flexible spending health care and dependent plan - A 401(k) program with organizational contribution - Generous paid vacation and health and wellness time - Paid time off for federal holidays - Paid time off for Jewish holidays that fall during the work week as well as floating holidays for those who observe other holy days - Professional development budget ICS celebrates and appreciates the contributions of all of our team members, encourages professional development, and seeks talented, kind, and caring individuals to be a part of our team. *Due to the anticipated volume of responses, we will contact only those candidates who most closely match our requirements. We will not consider applications which do not include a cover letter. ICS is an equal opportunity employer and does not discriminate against any employee or applicant for employment because of race, ethnicity, gender identity, religion, sexual orientation, age, national origin or disabilities.

Title: Florida Educator Location: Remote Department: Professional Learning Job Description: About the organization  The Institute for Curriculum Services (ICS) is a national nonprofit organization that enriches K-12 education by ensuring accurate, high-quality teaching and classroom materials about Jews, Judaism, and Jewish history. We do this by working with publishers and content developers, developing high-quality instructional materials, and providing professional development to classroom teachers. As part of the ICS Professional Learning team, the Florida Educator performs a variety of functions in support of the organization’s mission, with particular focus on (1) Scaling professional development for educators to support accurate and nuanced classroom instruction, and (2) Increasing educators’ knowledge and confidence to teach Jewish history topics. Additionally, the role serves as a cross-departmental resource to ensure ICS’s professional development and editorial initiatives are informed by legislative and policy developments.   Position overview  ICS seeks a motivated, dynamic, and innovative education professional to join our Professional Learning team. The Florida Educator will be responsible for establishing and nurturing relationships with potential professional development partners around Florida with the goal of delivering ICS professional development statewide. This position requires regular travel (35%) and flexibility to work evenings and weekends for training events. Primary responsibilities Outreach and Relationship Building - Leverage ICS and personal networks to identify and secure prospective partnerships  - Maintain the health and growth of existing state-wide relationships - Convey ICS’s value when talking to different stakeholders  - Set up professional development opportunities for schools/districts/other education institutions in Florida Florida K-12 Education Landscape and Policy Awareness - Serve as the organization's expert on the Florida K-12 educational landscape, especially as it relates to instruction about Jews, Judaism, and Jewish history - Keep the team apprised of key legislative and policy developments that impact our work - Identify, interpret, and share insights with relevant departments regarding trends impacting our work or opportunities to consider at the state and district levels Delivering Professional Development - Maintain a deep knowledge of ICS content and professional development offerings  - Become an expert ICS workshop presenter, maintaining a high level of professionalism, fluidity, tech capabilities, and engagement  - Travel to in-person workshops and conferences, staff exhibition booths, and deliver ICS workshops at conferences Data and Logistics Management - Maintain a list of state-wide conferences and submit tailored proposals to present  - Promptly input relationship-building efforts and relevant professional development data in ICS CRM - Book necessary travel arrangements (e.g., flights, hotels, etc.), adhering to ICS travel and budget policies - Promptly submit travel-related expenses for reimbursement Organizational Support - Attend and actively participate in regular meetings with the Director of Professional Learning, the Professional Learning team, and the larger ICS staff.  - Manage and contribute to occasional special projects/opportunities as assigned. You Are  - Passionate about ICS’s mission and its potential to impact student learning through historically accurate and nuanced content - Highly familiar with relevant education policies like the Florida Social Studies Standards and Benchmarks - Adept at identifying trends and understanding the potential implications of legislative developments - An exceptional communicator and presenter with the skills to lead engaging professional development workshops and sessions for a variety of audiences - Skilled at and derive joy from developing and nurturing relationships with district partners, cultural institutions, and other educational organizations - Capable of constructively navigating conversations in a variety of settings around complex and potentially sensitive historical topics - Highly organized, strategic, and detail-oriented, with a track record of managing multiple projects and meeting deadlines - Proactive problem-solver and collaborative team member  - Highly adaptable, with a growth mindset and a willingness to give and receive feedback.  - Up for traveling to events and conferences You have  - Bachelor’s degree or beyond in history, education, Jewish studies, English, or related field - Experience in a K-12 educational setting (preferably as a social studies teacher or education administrator) - Proficiency in Google Workspace (Docs, Sheets, Slides, Drive) and Zoom - Comfort with CRM software or willingness and ability to quickly learn new software tools - Preferred: In-depth knowledge of current trends, pedagogical best practices, and challenges in K-12 social studies education - Preferred: Strong understanding of state and national social studies standards (e.g., C3 Framework, state-specific standards) and how to connect content and professional learning with them We are - Passionate about the mission and the work that we do  - A collaborative team that is intellectually curious, warm, and upbeat  - Dedicated to learning, growing, and excellence - Proactive problem solvers Physical Demands - While performing the duties of the job, the employee must sit or stand for an extended period of time, including during travel. Must occasionally lift, carry, or move up to 25 lbs.   Work Environment - Remote work environment. Benefits In addition to a collaborative, meaningful, and friendly work environment, we provide a generous compensation and benefits package that includes: - Medical, dental, vision, life, and long-term disability insurance - An employee flexible spending health care and dependent plan - A 401(k) program with organizational contribution - Generous paid vacation and heath and wellness time - Paid time off from December 24-January 1st - Paid time off for federal holidays - Paid time off for Jewish holy days that fall during the work week, as well as floating holidays for those who observe other holy days - Professional development budget Compensation $75,000-$78,000 per year ICS celebrates and appreciates the contributions of all of our team members, encourages professional development, and seeks talented, kind, and caring individuals to be a part of our team.   *Due to the anticipated volume of responses, we will contact only those candidates who most closely match our requirements. We will not consider applications that do not include a cover letter.   ICS is an equal opportunity employer and does not discriminate against any employee or applicant for employment because of race, ethnicity, gender identity, religion, sexual orientation, age, national origin or disabilities.