Influ2

• Deepen Target Account Insights: Conduct thorough research on target accounts to tailor messaging that resonates and drives impact, ensuring you effectively identify and nurture potential customers through the sales funnel. • Amplify Influ2's Presence: Generate interest in Influ2 through multi-channel outreach, including personalized emails, social touches, and cold calls, while collaborating closely with the Account-Based Marketing team to ensure your efforts are aligned with broader marketing campaigns. • Collaborate with Account Executives: Partner with Account Executives to share insights and strategies, ensuring a seamless handoff of qualified leads and maximizing the potential for closing deals. Regularly exchange feedback to refine outreach tactics and enhance overall sales effectiveness. • Overcome Objections and Develop a Customer-Centric Perspective: Confidently address potential concerns and objections while building a deep understanding of customer needs to qualify leads effectively and articulate Influ2’s value proposition. • Hone Sales Skills and Manage Leads Efficiently: Prioritize and manage a high volume of leads, continuously refining your strategies to maximize engagement and deal flow through consistent outreach efforts. • Understand Key Personas: Research and develop an understanding of different business lines and decision-makers to tailor your approach and messaging.

• Deepen Target Account Insights: Conduct thorough research on target accounts to tailor messaging that resonates and drives impact, ensuring you effectively identify and nurture potential customers through the sales funnel. • Amplify Influ2's Presence: Generate interest in Influ2 through multi-channel outreach, including personalized emails, social touches, and cold calls, while collaborating closely with the Account-Based Marketing team to ensure your efforts are aligned with broader marketing campaigns. • Collaborate with Account Executives: Partner with Account Executives to share insights and strategies, ensuring a seamless handoff of qualified leads and maximizing the potential for closing deals. Regularly exchange feedback to refine outreach tactics and enhance overall sales effectiveness. • Overcome Objections and Develop a Customer-Centric Perspective: Confidently address potential concerns and objections while building a deep understanding of customer needs to qualify leads effectively and articulate Influ2’s value proposition. • Hone Sales Skills and Manage Leads Efficiently: Prioritize and manage a high volume of leads, continuously refining your strategies to maximize engagement and deal flow through consistent outreach efforts. • Understand Key Personas: Research and develop an understanding of different business lines and decision-makers to tailor your approach and messaging.

• Drive new logo acquisition and customer expansion to accelerate revenue growth. - Meet and exceed quarterly and annual sales quotas by building a healthy pipeline (3X+ of Plan) and executing high-impact opportunity conversion strategies. - Lead multi-threaded engagements with key stakeholders to maximize deal success and strengthen client relationships. - Build credibility and influence buying decisions by uncovering business needs, aligning solutions, and demonstrating value. - Maintain accurate account and opportunity forecasting in Salesforce to ensure visibility and data integrity. - Collaborate cross-functionally with Solution Engineering, Customer Success, and executive leadership to deliver seamless customer experiences, apply advanced sales techniques, and continuously refine best practices.

• Develop complex distributed systems using Go. • Develop integrations with third-party services and data providers. • Refactor existing modules.

• Act as a vital link between CSMs, Product/Development Teams, and Customers to address technically complex support issues. • Effectively investigate, understand, and resolve complex customer issues, delivering timely updates and solutions. • Own the lifecycle of tickets from opening to resolution, ensuring accurate tracking and clear communication with all stakeholders. • Dive deep into the product to identify root causes of technical glitches, bugs, or integration issues. • Proactively escalate widespread customer issues or product bugs to relevant engineering and product teams to minimize customer disruption. • Contribute to the internal knowledge base by creating documentation for the fastest resolution of similar tickets in the future.

• Qualify and engage inbound leads: Respond promptly to inbound inquiries via email and phone, thoughtfully qualifying prospects and understanding their needs to ensure a strong fit with Influ2’s solutions. • Guide the early customer journey: Build meaningful first interactions with potential customers, asking the right questions and creating a positive, consultative experience from the very first touchpoint. • Collaborate with Account Executives: Partner closely with Account Executives to ensure smooth scheduling of discovery calls and a seamless handoff of qualified opportunities, sharing relevant context and insights to support deal success. • Maintain accurate CRM data: Keep detailed and up-to-date records of all interactions with prospects in Salesforce, ensuring visibility and alignment across the sales team. • Support pipeline growth: Contribute to pipeline generation by following up with inbound leads and supporting targeted outreach efforts when needed to maximize engagement and conversion opportunities.

• Be the voice of the customer: You must prioritize maximizing customer satisfaction, retention, and growth. You should be able to understand the customers' business objectives and align them with Influ2's offerings. • Act as a trusted advisor: Build and maintain trust-based relationships with our valued customers. This includes proactive engagement, active listening, and empathy. Also, serve as a go-to resource for their inquiries, concerns, and strategic discussions related to Marketing and Sales practices. • Translate complex ideas into actionable steps: Articulate complex ideas clearly and tailor your communication style to different audiences, from mid-level members all the way up to C Suite. • Identify critical insights: Analyze customer data and metrics to identify trends, insights, and areas for improvement. • Demonstrate technical aptitude: You’ll become a subject matter expert by learning the ins and outs of the product. Effectively identifying issues, troubleshooting, and offering customers solutions for resolution will be essential in this role. • Ensure timely delivery of the projects and milestones: You may need to manage multiple customer accounts simultaneously, so strong organizational and project management skills are essential to prioritize tasks, set deadlines, and manage customer expectations. • Partner with Sales, Marketing, and Product Development teams: You will work closely with cross-functional teams across various time zones to align goals, share customer insights, and drive coordinated efforts to deliver customer success. • Participate in on-site customer visits: You’ll occasionally meet with customers on-site to strengthen relationships, lead Executive Business Reviews (EBRs), deliver presentations, and facilitate strategic discussions.