Dovetail

• Manage the end-to-end sales process. You'll own the full sales cycle for our mid-market prospects, from inbound lead to close, through a consultative sales approach. You will help customers navigate complex sales cycles and manage relationships with procurement, IT, and legal to close new business. • Employ a consultative sales approach to help our prospects. You'll create and deliver your own consultative demonstrations of Dovetail, tailored to customer needs, for a range of audiences. • Become a Dovetail expert. You'll develop an intimate knowledge of how Dovetail works, what Dovetail is capable of, and an understanding of the market so that you can effectively help our prospects. • Develop and maintain amazing relationships with your prospects. You foster a desire to help lead and their stakeholders in every interaction throughout the entire sales cycle to ensure a delightful and positive experience. You'll partner with customer success during the sales process to ensure your prospects are set up for success as they adopt Dovetail. • Help mature our global mid-market business. You'll work with the Sales team to contribute to the overall growth of our global small to medium-sized business, and pioneer new practices to improve our sales efficiency as we mature our product-led sales strategy.

Title: Product Marketing Manager Location: Sydney Australia, San Francisco, CA Work Type: Hybrid, Full Time Job Description: Dovetail is the Customer Intelligence Platform for the entire organization. We unify fragmented feedback from every touchpoint, including sales calls, support tickets, and research, into a single AI-powered intelligence layer that empowers every team to build, sell, and serve with confidence. Founded in 2017, we are a team of 100+ across our offices in Sydney and San Francisco, working with thousands of teams from Fortune 500 companies to the world's most innovative startups. The best never guess. We help teams turn the noise of thousands of customer interactions into the signal required to move faster, prioritize better, and drive revenue. About the role As our Product Marketing Manager, you will partner with the marketing, product, sales, and customer success teams to bring Dovetail to market and shape how customers and prospects understand the value of our platform. This is a hands-on, high-leverage role for a builder. You will drive a clear set of outcomes across positioning, product launches, customer stories, webinars, blogs, video content, and competitive narrative by integrating AI into your daily craft. We are looking for someone who treats modern AI tools as a system to be designed, not a shortcut to be reached for, and who has the taste to know when the output is ready to ship. What you'll do - Build repeatable, AI-powered marketing systems. You will design and operate the workflows, prompts, and tooling that let us produce content at a higher quality bar and at greater speed than a traditional product marketing function. You will partner closely with our engineering teams to ship internal tools and unlock automation in places a traditional product marketer cannot reach. - Direct AI to ship work with taste. You will set the quality bar and bring the editorial judgment that turns raw model output into copy that sounds like Dovetail. You will know when a draft is ready, when it is not, and what to change to close the gap. - Drive positioning and messaging across our product surfaces. You will manage the copy on our website, including persona and use case pages, comparison pages, blogs, and product pages, keeping our story sharp, opinionated, and consistent across every customer touchpoint. - Lead product launches end to end. You will partner with product, design, marketing, and engineering on launch planning, then execute across channels including blog, email, social, sales enablement, and web, so every release lands with impact. - Build the customer story library. Alongside the brand and content team, you will ship a steady cadence of customer stories, from named case studies of our most strategic accounts to a wider library of anonymized stories. You will run the work end to end: identifying the story, interviewing the customer, and shipping the asset. - Sharpen our competitive narrative. You will manage our competitive positioning and displacement messaging, equip sales with battlecards and objection-handling material, and feed wins and losses back into our positioning. - Enable our go-to-market teams. You will arm sales and customer success with the assets, talk tracks, and proof points they need to win deals and drive expansion, and partner closely with the SDR team on outbound content and campaigns. Skills and experience - Taste. A high editorial bar across formats, with a portfolio that demonstrates clarity, voice, and judgment, including website copy, blog, customer stories, and sales collateral. You can articulate why a piece of work is good or bad, and you hold others to the same standard. - AI fluency as craft. Hands-on with modern AI tools such as Claude or ChatGPT, with concrete examples of workflows you have designed and improved over time. You see AI as a system to operate, not a button to press, and you know how to direct it to produce work that meets your standard. - A systems builder. Comfortable partnering with engineers to ship internal tools, prompts, and automation. You think in feedback loops and repeatable processes, not one-off deliverables. - Strong video producer. You record your own demos, walkthroughs, and short customer facing content. The team moves faster because you're making it, not briefing someone else. - Strong product marketing fundamentals. A track record of bringing products to market: positioning, launch, narrative, and enablement. You can do the work, not just review it. - Hands-on in the weeds. You write the page, conduct the interview, build the deck, and ship the asset, rather than waiting for a brief. - A strong cross-functional collaborator across product, sales, customer success, design, and engineering. - Bias to action. You would rather ship a strong draft and iterate than wait for perfection. About you You sweat the details. You care about words. You can hold a clear point of view, and stay humble when the evidence changes your mind. You would rather drive the outcome of a single page that performs than the volume of a content calendar. You will thrive here if you want to compound your craft with AI, rather than defend a pre-AI way of working. Benefits - Equity for everyone. Along with a competitive base salary, we offer options to keep us focused on driving long-term impact. - An environment designed for doing your best work, wherever you are. Our Sydney office is designed to maximize in-person first collaboration, while our US team is supported with a flexible remote set up. - Join our community. Find your people in a Doveclub, bond with your team on the regular, celebrate small wins, big milestones and cultural events with the whole company. - Learn & Thrive. Quench your thirst for knowledge with our generous L&D allowance or get support to Thrive, not just survive, using our wellness budget. - Ample PTO. Time off for the hard work you put in. 4 weeks accrued leave, floating public holidays and additional Kit Kat days throughout the year. - Work from anywhere. Up to 4 weeks per year to do your job anywhere in the world. - Generous parental leave. We offer up to 20 weeks of paid parental leave to support new parents. - 4 weeks at 4 years. 4 years is a long time in tech, and we value loyalty. Take a well-earned break of 4 weeks off on Dovetail. - Stellar benefits for those located in the US. Comprehensive health, dental, vision, 401(K) and more offered through Sequoia. At Dovetail, we're passionate about building and fostering an environment where every team member feels supported and valued. We celebrate individualism, welcoming everyone to show up as their authentic selves every day. It's no secret that diversity builds the best teams, large or small, so we highly encourage applications from people who identify as part of an underrepresented group.

Title: Lead Marketing Manager (8 month fixed-term contract) Location: Sydney Australia Job Description: Employment Type Contract Location Type Hybrid Department Marketing OverviewApplication Dovetail is a rapidly growing global company on a mission to improve the quality of every thing. Our AI-native customer intelligence platform helps thousands of teams from Fortune 500 companies to innovative startups to bring together customer insights from across their organization. We capture every sales call, survey, report, interview, support ticket, renewal call, usability test, and app review, and transform that raw data into actionable insights your product team can leverage. By helping our customers truly understand their users, we empower them to build better products, services, and experiences. We’re seeking ambitious problem solvers from diverse backgrounds who are valued for their experience, passionate about their craft, and excited about the work we’re undertaking. We have an in-person first opportunity at our Surry Hills HQ for a Lead Marketing Manager to join Dovetail on an 8 month fixed-term contract basis, with potential to extend. You will be the core leader responsible for defining and executing Dovetail’s global brand voice, content strategy, and organic growth channels. You will lead the Brand and Content team, driving our thought leadership, market presence, and the quality of every piece of communication we share. You will be a foundational pillar of the Marketing team, working closely with your peers to execute ambitious, integrated campaigns. What you’ll do - Lead Dovetail’s Brand & Content function. Set a clear strategy, define measurable goals, and build a high-performing team that consistently delivers thoughtful, high-quality work. - Own Dovetail’s global content strategy. Shape and execute content across formats—blog, long-form guides, case studies, video, email, and beyond—ensuring it supports the full customer journey from awareness through adoption and expansion. - Brand stewardship and voice. Serve as the chief steward of the Dovetail brand, ensuring consistency in messaging, tone of voice, and visual identity across all communication channels globally. You will lead the creation of foundational brand guidelines. - Partner across marketing leadership. Work closely with the Creative Director and Web Engineering Lead to plan and deliver ambitious, integrated campaigns that raise the bar creatively and commercially. - Drive durable organic growth. Elevate our thought leadership and organic presence. Partner with our web team to optimize our GEO strategy to maximize organic traffic and conversions. Identify and champion key thought leadership themes that cement Dovetail's position as a category leader. - Cross-functional alignment. Work cross-functionally with Design, Product, Sales, and Customer Success to ensure brand and content meaningfully support sales enablement, product education, and customer expansion. - Performance reporting: Establish and report on key performance indicators (KPIs) for the Brand and Content function, including traffic, engagement, organic pipeline contribution, and brand sentiment, using data to inform and iterate on strategy. Your background - Proven experience leading brand and content marketing, with the ability to set a clear direction and translate strategy into high-quality execution across multiple formats. - Strong leadership skills, including experience mentoring team members, setting clear goals, and creating an environment where great work and growth can happen. - Excellent writing, editing, and storytelling ability with a sharp eye for messaging—able to define and uphold a consistent global brand voice, tone, and standards across channels. - Strategic, cross-functional mindset with demonstrated ability to partner closely with teams to deliver integrated campaigns and aligned content. - Deep understanding of organic growth and content performance, including comfort partnering on SEO/GEO initiatives and developing thought leadership themes that build market presence. - Data-informed approach to marketing, with experience defining KPIs and using performance insights (traffic, engagement, pipeline contribution, brand sentiment) to iterate and improve outcomes. - High ownership and sound judgment - comfortable acting as a brand steward, making decisions, and raising the quality bar for every piece of communication shipped. - Adaptable mindset with the confidence to embrace ambiguous challenges, shift direction quickly, and maintain high-quality output in fast-moving, fluid environments. Benefits - Equity for everyone. Along with a competitive base salary, we offer options to keep us focused on driving long-term impact. - An environment designed for doing your best work, wherever you are. Our Sydney office is designed to maximize in-person first collaboration, while our US team is supported with a flexible remote set up. - Join our community. Find your people in a Doveclub, bond with your team on the regular, celebrate small wins, big milestones and cultural events with the whole company. - Learn & Thrive. Quench your thirst for knowledge with our generous L&D allowance or get support to Thrive, not just survive, using our wellness budget. - Ample PTO. Time off for the hard work you put in. 4 weeks accrued leave, floating public holidays and additional Kit Kat days throughout the year. - Work from anywhere. Up to 4 weeks per year to do your job anywhere in the world. - Generous parental leave. We offer up to 20 weeks of paid parental leave to support new parents. - 4 weeks at 4 years. 4 years is a long time in tech, and we value loyalty. Take a well-earned break of 4 weeks off on Dovetail. - Stellar benefits for those located in the US. Comprehensive health, dental, vision, 401(K) and more offered through Sequoia. At Dovetail, we’re passionate about building and fostering an environment where every team member feels supported and valued. We celebrate individualism, welcoming everyone to show up as their authentic selves every day. It’s no secret that diversity builds the best teams, large or small, so we highly encourage applications from people who identify as part of an underrepresented group. Dovetail's stance on AI At Dovetail, we expect a proactive and thoughtful approach to AI. We look for people who are curious, pragmatic, and eager to integrate AI into their everyday work.

• Conduct privacy program gap analyses, privacy impact assessments, and data protection risk assessments • Perform internal controls evaluations and privacy-related audits • Deliver privacy training sessions and facilitate client stakeholder interviews • Provide advisory support on privacy and data protection matters • Develop project plans; track and manage budgets, outputs, and deliverables • Prepare client presentations, awareness materials, and training resources • Draft management reports on privacy and data protection program status

• Manage the end-to-end sales process. You'll own the full sales cycle for our Enterprise prospects, from inbound lead to close, through a consultative sales approach. You will help customers navigate complex sales cycles and manage relationships with procurement, IT, and legal to close new business. • Employ a consultative sales approach to help our prospects. You'll create and deliver your own consultative demonstrations of Dovetail, tailored to customer needs, for a range of audiences. • Become a Dovetail expert. You'll develop an intimate knowledge of how Dovetail works, what Dovetail is capable of, and an understanding of the market so that you can effectively help our prospects. • Develop and maintain amazing relationships with your prospects. You foster a desire to help leads and their stakeholders in every interaction throughout the entire sales cycle to ensure a delightful and positive experience. You'll work partner with customer success during the sales process to ensure your prospects are set up for success as they adopt Dovetail. • Help mature our global Enterprise business. You'll work with the Sales team to contribute to the overall growth of our global Enterprise business, and pioneer new practices to improve our sales efficiency as we mature our product-led sales strategy.

• Be a founding member of the SDR team. • Own top-of-funnel pipeline generation. • Partner cross-functionally with Marketing and Sales. • Approach conversations with prospects through a consultative lens. • Use tools like HubSpot, Clay, Mixmax, and Sales Navigator. • Document repeatable outreach processes. • Drive high-quality meetings for Account Executives. • Model the tone, professionalism, and curiosity that reflect our customer-obsessed culture.