Canyon Ranch

Role Description Canyon Ranch guides the pursuit of wellbeing on a path through immersive destinations to a lifetime of proven answers. We inspire your well way of life through Integral Answers, Personal Guidance, Lifetime Impact and Evidence-based Progress. Our Corporate Marketing team is now hiring for an Associate Director of Marketing Operations. This role will lead the strategy, execution, and optimization of the systems, processes, analytics, and technology that drive marketing performance and business growth across Canyon Ranch's wellness destinations, membership club, digital offerings, events, and brand experiences. Reporting to the Chief Marketing Officer, this role serves as the operational foundation of the marketing organization, ensuring the effective delivery of marketing strategies, programs, and initiatives. The position will aim to translate strategic plans into actionable projects, workflows, and deliverables while partnering cross-functionally to ensure the information, infrastructure, technology, and assets needed for success are aligned and effectively deployed. Working closely with Brand Marketing, Digital Marketing, Creative & Copy, Revenue Management, Analytics, IT, Finance, and Executive Leadership teams, this role builds scalable marketing capabilities and operational processes that drive customer acquisition, engagement, retention, and revenue growth. Qualifications - Significant specialized experience with 6-10 years’ experience in same or related field. - Bachelor’s degree or equivalent experience with Major in Marketing, Business, Analytics, Information Systems, or related field. - Preferred Master's degree or equivalent experience. - Demonstrates in-depth understanding of evolving luxury hospitality and wellness industries. - Possesses strong understanding of web, mobile, and digital marketing technologies. - Knowledge of financial principles, practices and procedures. Requirements - Develop and execute a comprehensive marketing operations strategy and plan aligned with Canyon Ranch business objectives. - Oversee campaign operations from planning through execution, measurement, and optimization. - Create scalable processes to continually improve campaign planning, execution, workflow management, and cross-functional collaboration. - Build and maintain marketing project dashboards and executive reporting frameworks. - Own and optimize the marketing technology ecosystem, including marketing automation, DAM system, and CDP platforms and technologies. - Serve in a chief-of-staff capacity to the CMO. - Build, mentor, and lead a high-performing marketing operations team. Benefits - Use of services and facilities including the spa, fitness classes, lectures, and overnight stays at all Canyon Ranch locations nationwide. - Generous health plan including Health, Dental and Vision after 30 days of employment. - 25 Days of personal (vacation/sick) and holiday time off. - Employer-paid life insurance and Employee Assistance Program. - Paid Maternity leave. - Supplemental plan offerings, such as Critical illness and Accident plans, and many more. Company Description This position will work remotely from their home office in the U.S. Preference to applicants near existing properties (Austin, Las Vegas, Lenox, Tucson).

Overview Canyon Ranch is the leader in Wellness Guidance. We’ve been inspiring people in finding their “well way of life” at our world-famous resort destinations since 1979. Now, we are building on this expertise with the introduction of our new Canyon Ranch Clubs. These urban Clubs offer our members daily access to the expert coaching, guidance, and motivation that is unique to the Canyon Ranch experience. We are proud of our ability to help transform lives. It motivates us. It energizes us. It fulfills us. Are you ready to join our cause? We opened the Canyon Ranch Wellness Club + Spa in Fort Worth, Texas and we are hiring our Vitality Suite Front Desk Staff, as we build our team. Vitality Suite is open 8am to 8p, 7 days a week. We need applicants that can work 20-29 hours per week and are available nights and weekends. Be part of a team and a culture whose purpose is to make lives happier and healthier. Responsibilities At Canyon Ranch, we don’t just schedule experiences—we curate them. The Programming Content & Systems Manager is the architect behind how our world-class offerings come to life across every guest touchpoint. This role shapes the daily rhythm of the resort, translating a dynamic portfolio of wellness, spa, fitness, culinary, and immersive experiences into a seamless, elevated journey. Blending operational precision with creative vision, this position ensures every detail—from digital platforms to printed materials—reflects the sophistication, clarity, and intentionality of the Canyon Ranch experience. - Curate and publish daily programming schedules across all resort locations - Orchestrate the flow of programming content across cross-functional teams - Ensure a seamless, elevated presentation across digital platforms and print - Oversee scheduling systems and integrations to maintain accuracy and efficiency - Design and refine workflows that support a best-in-class operational cadence - Craft compelling, on-brand programming descriptions that inspire guest engagement - Continuously refine the guest journey through insights, feedback, and innovation - Support operational planning, cross-functional collaboration, and ongoing process improvements. This role offers flexibility of a remote work environment, with occasional travel to resort locations as needed. Qualifications - Bachelor’s degree or equivalent experience - 3–5+ years in programming, content strategy, hospitality, or related field - Exceptional organizational and project management capabilities - Strong systems mindset with experience in digital platforms and scheduling tools - Refined communication skills with a sharp eye for detail and brand voice - Proven ability to collaborate across disciplines and elevate shared outcomes