Buildout, Inc.

• Provide operational support and content creation for the rollout and maintenance of integrated campaigns designed to drive lead generation and pipeline velocity. • Collaborate with sales, product, and fellow marketers to align messaging, offers, and objectives. • Support the testing of emerging marketing channels, document learnings, and report on ROI. • Research industry trends and customer needs to craft compelling content strategies. • Write, edit, and optimize content across webinar scripts, blogs, landing pages, email, social, thought leadership initiatives, and other content as needed. • Support our social media, primary channels • Ensure consistent voice, SEO/GEO optimization, and conversion-focused messaging across channels. • Monitor campaign performance, supporting dashboards and scorecards, and share actionable insights with the team. • Track content engagement, lead conversions, and funnel performance to inform future campaigns. • Communicate campaign objectives, timelines, and deliverables to internal teams. • Support webinar planning, promotional calendars, and the creation of sales enablement assets. • Share marketing best practices and new ideas to elevate overall team performance.

• Design thoughtful user experiences that make the complexities of broker and brokerage operations easy to navigate and understand • Help bring new products to market and shape the commercial real estate industry • Leverage AI-native design and prototyping tools (e.g., Cursor, Figma Make, Claude, Lovable) to go from concept to working prototype in hours rather than weeks — using your design expertise to direct AI and multiply your output, not replace your craft. • Design and ship agentic AI experiences across our products, defining the patterns brokers will use to work alongside intelligent systems • Work closely with Product Managers, Developers, Stakeholders, and Customers to craft the ultimate experience — defining product vision and strategy together, and conducting self-managed UX research to discover or validate the impact of what you're building • Be the voice-of-the-customer within your product focus, and clearly communicate your design decisions to stakeholder to help build user empathy throughout the organization • Craft useful and usable experiences through diagrams, sketches, wireframes, prototypes, and visual designs that allow stakeholders to see the user journey through new product features & solutions, then handoff to our software developers and validate that the implementation matches your vision • Help us build and maintain relevant personas for your product(s) and leverage research to review them periodically • Build confidence for your design vision based on an understanding of the personas and intended outcomes • Participate in weekly UX meetings to share ideas and exchange feedback • Mentor a small team of UX and Product Designers — including how they can integrate AI into their own design practice • Take the work, but not yourself, seriously

• Define and evolve product positioning, messaging, and value propositions that clearly articulate customer impact and differentiation • Translate product innovation into compelling narratives that drive understanding, adoption, and revenue growth • Ensure consistency in how we communicate product value across marketing, sales, customer success, and product experiences • Own end-to-end go-to-market strategy for new products, features, and strategic initiatives • Build and operationalize repeatable launch frameworks to improve speed, consistency, and effectiveness • Partner closely with Product, Growth, and Customer teams to drive adoption across the full customer lifecycle • Ensure launches are aligned with business priorities and tied to measurable outcomes • Support sales and revenue growth by giving teams the messaging, tools, and insights they need to sell and succeed • Develop high-impact enablement materials such as pitch decks, battlecards, competitive positioning, and customer narratives • Act as the connective tissue across teams to drive clarity on what is being built, for who, and why it matters • Develop insights through customer research, win/loss analysis, and competitive intelligence • Influence product strategy and roadmap decisions through deep understanding of customer needs and market dynamics • Partner on pricing and packaging strategy to optimize product-market fit and revenue growth • Define and track performance metrics tied to product launches and ongoing product performance • Partner cross-functionally to improve adoption, activation, expansion, and retention • Align what we build with customer needs, market opportunity, and company growth priorities

• Develop and execute a cohesive Marketing vision and strategy that elevates the brand in the market and is focused on demand generation to grow, track and improve marketing sourced and influenced pipeline and revenue. • Develop and execute a Marketing vision and strategy to increase adoption of our products, positively influence customer retention, and increase upsell and cross-sell leads to drive marketing sourced and influenced pipeline and revenue. • Build a unified focus and functional vision within the Marketing team, to include online and offline channels. • Create and drive a brand approach that drives Buildout’s position as the AI-brokerage automation leader, clearly defining the product lines and the end-to-end suite with explicit value-based ORI. • Develop connections with industry and media influencers that ensure the brand receives a disproportionate amount of coverage versus its competitors, commensurate with the disproportionate amount of value that the solution delivers to its customers. • Review and update the brand tenets and tie all campaigns, events, social campaigns, collateral, and messaging to the brand tenets such that customers, prospects, and the industry have a clear understanding of the value the solutions deliver. • Drive performance through a results-driven experimental approach, both in existing channels and by experimenting with new channels and techniques. • Own the company’s market-specific lead generation, lead nurturing, and conversion capabilities, optimizing and standardizing demand creation approaches across the organization to meet or exceed agreed-upon targets. • Optimize the end-to-end lead management process in conjunction with Sales and Customer Operations, including sales tools and collateral development, lead capture and lead nurturing. • Analyze industry trends, market conditions and competitors’ marketing tactics to continuously improve demand generation strategy. • Implement best practices in database management to increase data integrity and market reach; support marketing database strategy and data requests (e.g. segmentation, list pulls). • Own and improve the metrics and tools needed to evaluate the effectiveness of demand generation activities and the growth of conversion metrics. • Work closely with the Marketing Operations function (under Finance) to instrument and monitor the key metrics and KPIs for marketing sourced and marketing influenced leads. • Generate regular reporting for all major metrics used internally for the marketing team, senior leadership, and investor reporting. • Lead the strategic and tactical execution of marketing with your department of 4+ direct reports, constantly reviewing roles and responsibilities against the needs of the business and working to develop, coach, and elevate your talented team. • Partner with Sales, Product, Customer Success, and other functional leaders to determine the best model for implementing account-based marketing, retention marketing, customer reference programs, and other revenue generating activities. • Manage internal marketing resources, external vendors and budget to accomplish goals. Be a visible, collaborative, and mission-driving member of the leadership team, with an impactful presence across the company.

• Partner with the Vice President of Sales to execute our new logo acquisition strategy, and translate company growth goals into clear team expectations. • Lead the Account Executive team with a clear focus on pipeline generation, funnel conversion, forecast accuracy, and quota attainment. • Establish and reinforce clear funnel conversion benchmarks (MQL → SAL → SQL → Closed Won). • Build a culture where pipeline is generated daily and managed proactively. • Own 3x+ pipeline coverage to support predictable attainment. • Ensure every MQL is dispositioned, every SAL is qualified, and no opportunity stalls. • Drive outbound rigor to ensure a minimum of 25% of pipeline is sales-generated. • Run weekly funnel inspections to identify breakdowns in lead quality vs. rep execution. • Maintain rigorous CRM hygiene — stages reflect reality, not optimism. • Conduct structured 1:1s focused on skill development, deal strategy, and performance improvement. • Lead live deal reviews and role-play sessions to strengthen discovery, objection handling, and closing execution. • Coach AEs on multi-threading, executive alignment, and competitive positioning. • Develop individualized performance improvement plans tied to measurable conversion and revenue metrics. • Identify team-wide skill gaps and build targeted training initiatives to close them. • Help reps understand their personal conversion metrics and where they need to improve. • Hire, develop, and retain high-performing Account Executives. • Proactively manage territory and capacity to maximize opportunity coverage. • Run structured weekly pipeline reviews centered on close plans, risk identification, and next-step clarity. • Maintain high forecast accuracy and commit integrity. • Replace “hope” with data-backed qualification standards. • Coach reps through stuck deals and competitive displacement scenarios. • Partner with RevOps to design dashboards tracking funnel performance and conversion trends. • Collaborate with Marketing to ensure strong MQL quality and fast feedback loops. • Reinforce alignment between inbound pipeline, outbound generation, and revenue outcomes. • Continuously refine messaging and positioning based on win/loss analysis.

• You will develop a marketing vision and strategy for the company. • You will lead the strategic and tactical execution of marketing with your department of 4+ direct reports, using marketing tactics to support customer/prospect interactions, including online/offline communities, events, digital ads, email campaigns, and more. • You will develop and lead the Marketing team, building increased competency across AI activities, web and SEO/GEO, paid media, email and marketing automation, and other direct marketing activities. • You will partner with Sales, Product, Customer Success, and other functional leaders to determine the best model for implementing account-based marketing, retention marketing, customer reference programs, and other revenue generating activities. • You will manage internal marketing resources, external vendors and budget to accomplish goals. • You will educate our Sales team on the role of demand generation within existing customer base and new client acquisition and evangelize the strategic capacity of marketing across Buildout. • You will generate regular reporting for all major metrics used internally for the marketing team, senior leadership, and investor reporting. • In alignment with our marketing and sales strategy, you will guide the creation and execution of compelling marketing campaigns. • You will work to optimize existing campaigns by monitoring performance reports and KPIs. • You will experiment with and use all channels at your disposal - including email, paid digital, social, in person events, and more. • You will standardize creation and execution processes to drive efficiency, repeatability, and overall effectiveness of all demand generation approaches across the organization. • You will assume responsibility for highly repeatable demand generation-related tasks (e.g, data analysis). • You will partner with Sales, Product, and Customer Success leaders to create internal and external facing sales tools for the customer audience. • You will analyze industry trends, market conditions and competitors’ marketing tactics to continuously improve demand generation strategy. • You will hit all monthly and quarterly targets for lead generation. • You will work closely with Product and Sales teams in support of our go-to-market strategy, to segment target audiences that fit our ideal customer profile. • You will establish budgets and quantitative goals for top-of-funnel lead generation activities that support revenue growth. • You will partner with Sales to identify cross-sell and up-sell opportunities within the customer base. • You will implement best practices in database management to increase data integrity and market reach; support marketing database strategy and data requests (e.g. segmentation, list pulls). • You will monitor KPIs and other data to ensure all marketing dollars are spent wisely in pursuit of revenue generation. • You will be AI-first in your campaigns, leveraging next generation strategies to increase capacity of execution. • Working with Revenue operations, you will hone the Marketing Operations function to instrument and monitor the key metrics and KPIs for marketing sourced and marketing influenced leads. • You will measure the impact of marketing activities on customer growth, retention and financial outcomes, and communicate these impacts within the organization. • You will coordinate a fluid and engaging brand experience across all marketing campaigns.

• Drive revenue growth in your territory by leading game-changing discovery calls, delivering impactful product demonstrations, drafting on-the-nose proposals, and winning the hearts, minds (and contracts) of your prospects • Be maniacal about your pipeline, building and maintaining a healthy set of opportunities to meet individual sales quota, including monthly and annual ACV goals • Accurately forecast sales activity and revenue achievement through proper use of sales tools • Become a commercial real estate nerd, understanding its tech industry dynamics, emerging opportunities and competitive trends • Be an expert and advocate for Buildout’s product suite, knowing its value to various personas and properly showcasing the right solutions for each customer • Represent Buildout in the market through conferences, customer events, and networking opportunities; travel up to approximately one week per quarter as part of building relationships and driving revenue • Be welcomed into the innovative and collaborative Buildout team. Get to know your teammates and work in sync to deliver our number one mission: a world-class, end-to-end customer experience • Make mistakes, improve for the next time, and develop enviably thick-skin from these experiences to propel you through the rest of your career, at Buildout and beyond • Take the work, but not yourself, seriously

• Own programs across the employee lifecycle, including onboarding, offboarding, and the moments that matter in between • Manage onboarding operations, including pre-boarding coordination, system setup, equipment ordering, I-9 compliance, background checks, scheduling, and day one onboarding sessions • Partner with managers and new hires to ensure a strong onboarding experience, tracking progress, supporting ramp, and identifying opportunities to improve onboarding effectiveness over time • Manage employee lifecycle changes (promotions, compensation updates, role changes) within our systems • Support employee leaves of absence, ensuring a smooth and compliant experience • Serve as a responsive resource for employees, answering questions and helping them navigate People Ops processes • Maintain accurate and up-to-date employee data across Rippling (our HRIS) and internal records • Support benefits administration, serving as a resource for employee questions and working with vendors to resolve issues • Own payroll execution in partnership with Finance, including preparing inputs, reviewing changes, and ensuring accuracy across each cycle • Support payroll-related compliance and state tax processes, including reviewing notices, taking action where applicable, and partnering with internal teams or tax agencies to resolve issues • Help ensure our remote team has the tools, access, and support they need to do their best work day-to-day • Act as the liaison between employees and our IT vendor, helping troubleshoot issues and ensure timely resolution • Support employee access, provisioning, and offboarding across systems and tools • Coordinate equipment ordering and logistics for new hires and existing employees • Support the operations of our virtual workplace, including tools, systems, and processes (e.g., mail, access, vendor coordination) • Contribute to initiatives that strengthen connection and engagement across our remote team, including employee recognition, key milestones, and programs that reinforce our culture

• Get on the phone with customers regularly to provide hands-on training, answer questions, and enable them to integrate the product seamlessly into their day-to-day work • Leverage our CS platform, Planhat, to follow automated playbooks and engage customers based on activity (e.g., usage data, customer sentiment) to drive adoption • Collaborate closely with Support, Account Management, and Implementation teams to ensure seamless hand-offs and a unified customer communication experience • Lead small-group and one-on-one training sessions tailored to the specific needs of individual brokers to accelerate their time-to-value • Support the creation and distribution of proactive, educational content (e.g., training videos, webinars) • Capture customer feedback, product needs, and feature requests to share with the Product team, acting as the voice of the broker • Ensure customers are aware of and successfully utilizing all relevant features within our flagship products • Perform against retention and lead generation KPIs • Identify opportunities for account expansion, cross-sell, or new product interest during customer interactions and seamlessly hand those off to the Account Management team • Practice excellent data hygiene, so we can effectively report on key metrics related to your customer segment

About Buildout Buildout is the AI deal engine for CRE brokerages, automating every step from first contact to commission. While brokers focus on relationships and winning listings, Buildout handles the workflows behind the scenes, turning manual processes into intelligent, scalable systems. Trusted by over 50,000 brokers, Buildout powers more profitable deals from lead to close. Learn more at www.buildout.com. The Opportunity We are seeking an energetic, customer-focused, and technically savvy Customer Success Manager (CSM) to drive product adoption and generate lead opportunities for individual broker customers. This role requires exceptional communication skills, a proactive approach to customer engagement, and a devotion to ensuring every broker seamlessly integrates Buildout into their day-to-day workflow. You will be critical in identifying usage lags, leading proactive training sessions, identifying customers ripe for expansion, and ultimately ensuring strong adoption and retention among a vital segment of our customer base. How You’ll Contribute at Buildout Proactive Engagement & Adoption Acceleration - Get on the phone with customers regularly to provide hands-on training, answer questions, and enable them to integrate the product seamlessly into their day-to-day work - Leverage our CS platform, Planhat, to follow automated playbooks and engage customers based on activity (e.g., usage data, customer sentiment) to drive adoption - Collaborate closely with Support, Account Management, and Implementation teams to ensure seamless hand-offs and a unified customer communication experience Customer Enablement & Value Realization - Lead small-group and one-on-one training sessions tailored to the specific needs of individual brokers to accelerate their time-to-value - Support the creation and distribution of proactive, educational content (e.g., training videos, webinars) - Capture customer feedback, product needs, and feature requests to share with the Product team, acting as the voice of the broker - Ensure customers are aware of and successfully utilizing all relevant features within our flagship products Team Performance & Lead Generation - Perform against retention and lead generation KPIs - Identify opportunities for account expansion, cross-sell, or new product interest during customer interactions and seamlessly hand those off to the Account Management team - Practice excellent data hygiene, so we can effectively report on key metrics related to your customer segment Competencies - Bias towards action - you eagerly take on new challenges and are comfortable acting with minimal planning, especially when proactive outreach is needed - Tech Savvy - when confronted with complex, unfamiliar software and tools (such as the software we offer our customers), you quickly figure out how the system works without extensive training and can quickly teach what you learn to others - Communicates effectively - you’re great on the phone and with the written word, meet the customer where they are, and are unafraid to insert some delight and levity into the day-to-day - Drives results - you focus and prioritize the work that will impact business outcomes, and are allergic to not hitting your goals - Customer focus - you understand customer needs and are devoted to creating positive, helpful experiences - Operationally and process minded - you are keen on having established processes and steps in place in order to achieve a desired end goal - Nimble learning - you go beyond your comfort zone, you learn from experience, and apply those learnings going forward What You’ll Bring to Buildout - 2+ years of experience in post-sale, customer-facing roles for a SaaS product - Proven ability to manage a high volume of customer accounts and proactively drive engagement - Experience in leading training sessions or product demonstrations, both over the phone and via video conference - Familiarity with leveraging customer success platforms (like Planhat, Gainsight, or ChurnZero) to monitor and manage customer health - A track record of identifying and referring potential expansion or upsell opportunities - Bonus: a passion for real estate technology or experience supporting the Commercial Real Estate industry We know there are great candidates who won’t check all of these boxes, and we also know you might bring important skills that we haven’t considered. If that’s you, don’t hesitate to apply and tell us about yourself. Location: We are HQ’d in Chicago, but operate remotely. As such, this is a remote role open across most of the US. Compensation: The targeted compensation range for this position is $70,000 - $90,000 base salary and participation in our company bonus pool. Reporting To: Ana Gurtekin, our Director, Customer Success Perks & Benefits This program includes: - Impactful insurance and benefit options, including 2 medical plans to choose from, 100% coverage of employee dental and vision insurance premiums, HSA seed, company-paid STD, LTD, life insurance, and telemedicine, and a wellness benefit of $400/year. - Policies that support a healthy work/life harmony, including Flexible PTO, 14 paid company holidays, paid parental leave, and give back days - 401(k) with 4% company match and immediate vesting - A fully remote work culture with a monthly remote work reimbursement ($600/year) to support our distributed team and an annual, in-person company kickoff - Challenging problems to solve with a committed and supportive team who are invested in your growth and development - A wonderfully quirky culture where you’re encouraged to bring your whole self to work Buildout is proud to be an Equal Opportunity Employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, marital status, order of protection status, citizenship status, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. If you need a reasonable accommodation for any part of the employment process, please contact us by email at accommodations@buildout.com and let us know the nature of your request and your contact information and we will consider your request. Below, you will be asked to complete identity information for the Equal Employment Opportunity Commission (EEOC). It is required by law that we ask these questions using the format provided by the EEOC. However, we want you to know that at Buildout, we understand that gender is not binary and welcome people of all identities. For more information about our privacy practices please visit our Privacy Policy. By submitting your application, California residents consent to Buildout processing your personal information for the purpose of assessing your candidacy for this position in accordance of our Privacy Notice for Prospective California Employees.