Bose Professional

Title: Digital Sales & Partner Growth Specialist, US East Location: Hopkinton, MA Department: Sales Job Description: Full Time Sales Mid Level Company Overview: Bose Professional is a leader in the professional audio industry, specializing in the design and manufacturing of audio solutions including loudspeakers, amplifiers, signal processing devices, controls, software, and accessories. As we continue to expand our team, we are seeking a Digital Sales & Partner Growth Specialist, US East, to join us on our journey. We have organized ourselves culturally around a set of shared values. We are a team first, which means we are collaborative and support each other toward our common goals. We start everything from the outside in, starting with the customer and solving from there. We value trust, so we are a company of people who are open and direct, avoid politics, and who do what it takes to deliver on our commitments. And as we work together, we are empathetic, courteous, and fair, because we respect each other. Finally, we believe that creativity and innovation belong in all parts of the company in order to drive excellence in everything we do. Position Overview: Are you a driven, people-first commercial professional who thrives at the intersection of digital communication, relationship building, and revenue growth? Who loves the energy of helping clients learn and win, the discipline of a follow-up, and the creativity of bringing a product story to life on camera? We're looking for a Digital Sales & Partner Growth Specialist to do exactly that. Based at our Global Headquarters in Hopkinton, MA and supports East US territories. This role is the heart of our Digital Sales & Partner Growth team— the inside, digitally powered commercial engine that keeps Bose Professional easy to do business with, exciting to engage, and impossible to ignore. This is not a repetitive inside-sales role. It is a modern commercial position for someone who loves to build, connect, communicate, and create visible impact. You will work the full commercial motion: following up on inbound leads with speed and context, re-engaging stalled opportunities, supporting new product launches with disciplined outreach, hosting partner webinars and education events, and creating the short-form video content and digital assets that help our channel partners sell with more confidence. You will also capture recurring pain points and partner friction and route those insights back into the organization, so we get easier to work with over time. This is a high-energy, quota-carrying role for someone who brings urgency, empathy, and a hunger to make every partner interaction count. Key Responsibilities: - Manage and execute speed-to-lead follow-up on all inbound interest — from web inquiries, event attendance, webinar registrations, and partner referrals — qualifying opportunities and routing them with context to the field or advancing them independently. - Drive outbound outreach across long-tail accounts and the broader channel base, proactively re-engaging dormant partners, protecting reorder velocity, and surfacing new opportunities before they go quiet. - Build and execute NPI campaigns and commercial outreach cadences that give every product launch, promotion, and software update sustained momentum well beyond announcement day. - Host partner webinars, lunch-and-learns, vertical selling sessions, and digital education events that help channel partners sell more effectively, deploy with confidence, and understand what is new and changing. - Record and produce short-form videos, product explainers, email copy, and partner-facing selling assets that translate complex product stories into clear, useful, and engaging digital content. - Provide coordinated outreach, partner enablement drops, meeting-setting, and post-touch follow-up that extends the reach of PMDs so they can stay focused on higher-value strategic pursuits. - Actively capture partner pain points, recurring objections, competitor moves, and process friction, then route those insights into Marketing, Operations, Product Management, and Sales to drive continuous improvement. - Track speed-to-lead metrics, campaign performance, webinar outcomes, and conversion rates, using weekly reviews to sharpen focus and improve execution each week. - Support Company objectives by completing additional tasks as needed  Functional Priorities: This role will typically focus on: - 30% New Product Introduction and Campaign Creation — build outreach, drive adoption, and ensure launches sustain momentum beyond announcement day - 30% Lead Management — ensure every inbound signal receives a timely, qualified response and is advanced with context - 20% Transaction Management — follow up on quotes, stalled deals, reorder activity, and conversion opportunities across the broad account base - 20% Sales Team Support — coordinated outreach, partner enablement, meeting-setting, and post-touch follow-up that amplifies field efforts Qualifications: - 3+ years of experience in inside sales, digital sales, partner development, commercial account management, or a related customer-facing sales role - Demonstrated ability to manage a high volume of outreach and follow-up activities with discipline, speed, and a human touch - Experience supporting or executing product launch campaigns, promotional outreach, or go-to-market programs in a B2B environment - Comfortable hosting live webinars, partner education sessions, or digital events with confidence and clarity - Comfortable appearing on camera and creating short-form digital content including product explainers, selling tips, or partner update videos - Strong written and verbal communication skills, with the ability to craft compelling emails, scripts, and digital assets that feel personal rather than robotic - Experience working with CRM platforms (Salesforce preferred) for pipeline tracking, follow-up management, and activity reporting - Ability to interpret metrics such as speed-to-lead, response rates, webinar attendance, and conversion rates to continuously improve performance - Experience working in or alongside channel sales environments, with an understanding of partner and distributor dynamics preferred - Strong organizational skills and the ability to manage multiple concurrent priorities including outreach cadences, NPI campaigns, content production, and PMD support - Familiarity with audio/video technologies is a plus but not required - Bachelor's degree or equivalent professional experience in business, marketing, communications, or a related field Bose Professional is an equal opportunity employer and values diversity in the workplace. We encourage all qualified individuals to apply. Position/Title: Digital Sales & Partner Growth Specialist, US East Time Type: Full-time Job Exempt: Yes Pay Rate Type: Salary Location: Hopkinton, MA (Hybrid) Reports to: Director of Digital Sales & Partner Growth Department: Sales Compensation & Benefits: The salary range for this position is $80,000–$90,000. This range reflects our good-faith estimate of the base compensation for the role at the time of posting. Final compensation may vary based on factors such as experience, skills, qualifications, and location, and the range may be updated in the future.  In addition to base salary, this position may be eligible for variable incentive compensation of 20%. We also offer a comprehensive benefits package for eligible employees, including flexible paid time off, medical, dental, and vision coverage, and 401k benefits to name a few.

Company Overview: Bose Professional is a leader in the professional audio industry, specializing in the design and manufacturing of cutting-edge audio solutions including loudspeakers, amplifiers, signal processing devices, controls, software, and accessories. As we continue to expand our team, we are seeking a Sales Director to join us on our journey. We have organized ourselves culturally around a set of shared values. We are a team first, which means we are collaborative and support each other toward our common goals. We start everything from the outside in, starting with the customer and solving from there. We value trust, so we are a company of people who are open and direct, avoid politics, and who do what it takes to deliver on our commitments. And as we work together, we are empathetic, courteous, and fair, because we respect each other. Finally, we believe that creativity and innovation belong in all parts of the company in order to drive excellence in everything we do. Position Overview: The Regional Sales Director, Western US delivers regional revenue performance while elevating the effectiveness of our channel ecosystem. The role leads and develops a high-performing team that drives predictable growth through strategic partner enablement, direct selling engagement (as needed), and a disciplined operating cadence. A core element of success is a Partner-Growth Business Developer mindset: making channel partners - rep firms, direct and indirect resellers - measurably stronger by improving win rates, increasing deal velocity, expanding system attachment and margin, and strengthening loyalty to our ecosystem. This includes building a culture of data-driven execution by leveraging our CRM to run the region - ensuring pipeline quality, forecasting accuracy, and consistent follow-through - and teaching rep firms and distributors how to use CRM and shared data to improve coverage, prioritization, deal execution, and performance outcomes. You bring deep knowledge and genuine passion for commercial audio solutions, including background/foreground music, media, and paging systems, while also being fluent in performance audio systems such as live sound reinforcement. You know how to translate system capabilities into customer outcomes across core markets including lodging, retail, restaurant, fitness, higher education, houses of worship, and corporate - and you can coach partners to do the same. You enjoy owning your region like a mini-CEO: you’re a strong communicator who is comfortable presenting your region’s business plan, priorities, and needs to the company’s cross-functional leaders - so they can align resources, remove obstacles, and help accelerate growth in your region. You operate effectively within a hybrid sales organization—collaborating seamlessly across independent rep firms and direct sales resources across the U.S. - and you know when to lean into each motion to maximize coverage, partner performance, and customer outcomes. The Regional Sales Director partners closely with Sales Engineers, Marketing, Product Management, Operations, and Technical Support to deliver aligned execution and a world-class customer experience. Success in this role means consistently: - Delivering predictable revenue with strong pipeline coverage, clean qualification, and accurate forecasting - Raising partner performance through coaching, pursuit support, and repeatable enablement that improves outcomes - Winning the right deals while protecting profitability through pricing discipline and solution packaging/attach - Running an operating rhythm that improves execution (pipeline reviews, pursuit stand-ups, QBRs, close plans) - Building and developing a high-performance team culture with clear expectations and accountability - Leading cross-functionally with clarity and follow-through—bringing the right resources to the right deals - Earning trust with customers and partners through visibility, executive communication, and integrity To drive the outcomes above, this role is expected to allocate time across four core disciplines: - 40% — Account & Rep Firm Enablement and Management: Strengthen top accounts and partner performance through coaching, joint pursuit execution, QBRs, capability building, and improving partner metrics (win rate, velocity, attach, margin). - 30% — New Product Introduction and Campaign Execution: Lead regional adoption of new products and GTM campaigns—aligning reps/resellers, driving enablement, coordinating field activity, and translating messaging into pipeline and wins. - 20% — Market Development: Expand regional opportunity through prospecting, new influencer relationships, vertical growth plays, and uncovering multi-site or expansion opportunities. - 10% — Transaction Management: Ensure clean execution of quoting, deal registration, order flow, and exception handling—keeping business moving while minimizing time spent on administrative work. Key Responsibilities: - Own the region like a mini-CEO by creating and presenting a clear regional business plan (targets, coverage, priorities, risks, and investment needs) to the company’s cross-functional leaders to unlock resources and accelerate growth. - Rep Firm Enablement (Primary): Grow and enable rep firms by measurably improving win rate, deal velocity, system attachment, and margin through a structured partner-growth cadence (coaching, joint sales calls, pursuit stand-ups/QBRs, customized Pursuit Kits, and 60–90 day Partner Growth Plans that target specific leverage points). - Direct & Indirect Reseller Enablement: Grow and enable direct and indirect resellers by improving pipeline conversion, attach, and profitability through joint account planning, enablement sessions, deal support, solution packaging, and consistent execution of campaigns, tools, and sales process. - Grow and enable the rep firms, direct and indirect resellers by improving measurable outcomes: win rate, deal velocity, attachment, and margin—through coaching, joint calls, pursuit kits, and partner growth plans. - Operate with a disciplined cadence (weekly pipeline/forecast rhythm, strategic pursuit reviews, partner QBRs) to drive consistent execution and predictable outcomes. - Serve direct accounts—leading strategic pursuits, key accounts, and major opportunities, and modeling best-practice discovery, value selling, and close plans. - Leverage CRM and data to run the region: maintain pipeline hygiene, improve forecast accuracy, manage conversion performance, and drive next-step discipline—while also teaching partners how to use CRM and shared data to improve coverage and execution. - Develop and maintain strong relationships with key customers, consultants, and partner principals to ensure high satisfaction, retention, and long-term share of wallet growth. - Drive market development by identifying and pursuing new business opportunities, expanding into new accounts/influencers, and executing vertical growth and penetration strategies. - Lead new product introduction and campaign execution in the region by partnering with Marketing and Product to translate messaging into enablement, pipeline creation, and wins. - Conduct market and competitive analysis to identify trends, threats, and opportunities—routing field insights back to Marketing and Product to sharpen plays, packaging, and tools. - Represent the company externally through industry events, conferences, and key partner/customer engagements to increase visibility and demand creation. - Partner cross-functionally with Sales Engineering, Operations, and Technical Support to ensure seamless pursuit-to-delivery execution and a world-class customer experience. - Support company objectives by completing additional tasks as needed. Qualifications: - 5+ years quota-carrying success in professional audio (or commercial AV/installed systems) with consistent over-performance; proven ability to run a region with clear targets, pipeline coverage, and forecast discipline—primarily through channel ecosystems (rep firms, distributors, dealers/integrators). - Strong solutions-selling expertise across commercial audio (BGM/FGM, media, paging/PA, multi-zone) and performance audio/live sound reinforcement, translating technical capability into business outcomes for end users, consultants, and integrators. - Vertical credibility and relationships with a track record of wins in Hospitality/Lodging, Retail, Restaurant, Fitness, Higher Education, Corporate, and House of Worship, including influence-chain familiarity (consultants/specifiers, designers, integrators, IT/Facilities, GC/EC). - Rep-firm and channel leadership mindset: demonstrated ability to coach and develop sales teams and especially rep firms to measurable improvements in win rate, deal velocity, attachment, and margin, using operating rhythms (joint account planning, pursuit reviews, QBRs) and scalable enablement (playbooks, pursuit kits, vertical packages, demo scripts, battlecards). - Data-driven regional management: strong proficiency using CRM (Salesforce or equivalent) and reporting to manage pipeline hygiene, stage discipline, conversion, and forecasting—and to teach partners how to use CRM/shared data to improve coverage and execution. - Strong communication and ownership: confident presenter who can build and communicate a regional business plan, align cross-functional teams, remove obstacles, and drive campaign/NPI execution with clear priorities and follow-through. - Experience executing new product introductions (NPI) and regional campaign rollouts—turning messaging and enablement into pipeline creation and measurable adoption. - Comfort collaborating with technical resources (Sales Engineers) and discussing system-level topics such as DSP, amplifiers, loudspeaker deployment types, zoning, networked audio, and commissioning workflows. - Track record of building enablement content or tools that scale (playbooks, pursuit kits, vertical packages, demo scripts, battlecards) and raising partner capability over time. - Experience selling into or supporting one or more focus verticals at depth (e.g., hospitality multi-site, fitness chains, higher ed campus standards, house of worship performance reinforcement, retail rollouts, corporate collaboration and paging). - Familiarity with the consultant/specification community and the ability to drive specification influence, basis-of-design positioning, and long-range opportunity development. Bose Professional is an equal opportunity employer and values diversity in the workplace. We encourage all qualified individuals to apply. Position/Title: Regional Sales Director, Western US Time Type: Full-time Job Exempt: Yes Pay Rate Type: Salary Location: Remote US - Western region Reports to: VP of Americas Department: Sales Compensation Range: Base salary will range from $150k-$180k plus potential for 20-25% commission up to an average of $40k annually. Commissions are performance-based and paid out quarterly.