AutoBidMaster

• Collaborate with product managers, developers, and stakeholders to understand business goals, user needs, and technical constraints. • Translate requirements into user flows, wireframes, mock-ups, and interactive prototypes that deliver intuitive, user-centred experiences. • Maintain and evolve the project’s design system for consistent visual language across all modules. • Conduct UX research and usability testing to validate design decisions. • Optimize designs for accessibility, responsiveness, and performance across desktop, tablet, and mobile. • Present design concepts and rationales to stakeholders, incorporating feedback without compromising on usability principles. • Continuously monitor analytics and user behaviour to iterate and improve product design.

• Develop and execute marketing roadmap to drive brand awareness, lead generation, and customer engagement • Create compelling content across email campaigns, blogs, landing pages, and marketing collateral that aligns with AutoBidMaster’s voice and industry trends • Manage and grow AutoBidMaster’s social channels; plan and publish engaging content; monitor conversations and build brand reputation • Launch and optimize digital campaigns (organic and paid), working with marketing team members for SEO/PPC support • Gain deep knowledge of the product and industry to communicate value clearly to B2B and B2C audiences • Track performance metrics (traffic, conversions, engagement) and provide actionable insights to the leadership team • Ensure consistent brand identity across all channels and materials, suggesting improvements for positioning and differentiation

• Write high-quality, engaging, and well-researched content aligned with our content strategy • Support brand awareness and lead generation efforts through clear, informative copy • Adapt to AutoBidMaster’s tone of voice and contribute to maintaining our brand voice • Assist with developing content for blogs, landing pages, emails, and social media • Collaborate with SEO, SMM, and Email teams to provide tailored content for their needs • Use AI tools (like ChatGPT) where relevant to help streamline content creation • Take on feedback and revise content accordingly • Track and report on your content tasks weekly