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Associate Media Planner
Location
New York
Posted
2 days ago
Salary
$20 - $25 / hour
Seniority
Mid Level
Job Description
Associate Media Planner
Blend360
• Support end-to-end OOH campaign planning, from audience research and market selection through to proposal delivery and execution • Build and maintain campaign plans, cost schedules, and performance summaries using internal tools • Research target audiences and analyze their characteristics, behaviors, and media habits • Collaborate with account managers, clients, and creative teams to align on objectives and strategies • Become a proficient user of the clients planning platform, and surface product feedback to senior team members • Manage relationships with OOH media vendors and support negotiations under the guidance of senior planners • Juggle tasks across multiple active campaigns simultaneously, meeting internal and client deadlines
Job Requirements
- 1–3 years of experience in OOH or broader media planning
- Familiarity with core OOH formats (billboards, transit, experiential, DOOH) and how they fit into a broader media mix
- Working knowledge of audience and measurement tools (GeoPath, Nielsen, Google Analytics, or similar)
- Strong organizational skills and comfort managing multiple deadlines at once
- Clear communicator — in writing, in presentations, and across internal teams
- Comfortable in spreadsheets and web-based planning platforms
- Analytically curious, with an eye for data and performance metrics
- Ability to work EST hours
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