• Own the go-to-market strategy for key Visier solutions, driving growth across net-new acquisition, expansion, and retention • Develop and operationalize differentiated positioning and messaging that clearly articulates business value and gives Visier a competitive edge • Act as the voice of the buyer, distilling customer insights and market signals into actionable guidance for product, sales, and marketing • Lead product and feature launches with measurable impact on awareness, pipeline, and adoption • Enable the sales team with compelling narratives, tools, and training that improve conversion, influence deal outcomes, and shorten sales cycles • Partner with marketing to fuel high-performing campaigns, aligning messaging and targeting across channels • Measure impact and continuously optimize, using sales feedback, customer feedback, win/loss analysis, and usage trends to refine GTM strategy • Collaborate cross-functionally with Product, Sales, and Customer Success, ensuring strategy alignment and unified execution

• Translate company priorities into clear marketing plans, campaigns, and initiatives • Identify opportunities to improve client and prospect communications, and bring forward actionable recommendations • Operate as a hands-on individual contributor, executing across multiple marketing channels • Partner closely with Client Success to drive client engagement, adoption, and retention • Support communications tied to product launches, portal updates, and service enhancements • Partner with Business Development to support pipeline generation through content (e.g., case studies, ebooks), campaigns, and sales enablement materials • Own end-to-end marketing execution for industry conferences and field events • Develop pre- and post-event campaigns to maximize engagement and ROI • Manage logistics such as swag, materials, and vendor coordination • Maintain consistent brand voice, messaging, and positioning across all client-facing and internal materials • Translate complex product and service offerings into clear, compelling narratives for different audiences • Support internal communications and company-wide messaging as needed • Build and manage marketing workflows, calendars, and campaign tracking • Own marketing tools, automation, and CRM integrations • Leverage AI tools and analytics to scale output and inform decisions

• Conducting professional phone interviews and communicating with clients via phone and email • Implementing marketing strategies across various digital and advertising platforms • Creating online content and landing pages (training provided) • Participating in ongoing personal development and daily live training sessions

• You will own, build, and run your startup in fields such as HealthTech. • You will embark on an extensive personal development journey crafted by unicorn founders and follow a fully customised programme. • You will receive support in hiring through our network to over 50,000 professionals. • You will receive intensive coaching to make your startup ready to raise millions in funding. • You will iterate your product with us until having reached product-market-fit.