Performance Media Coordinator
Location
Ohio
Posted
1 day ago
Salary
$50K - $65K / year
Seniority
Junior
Job Description
Performance Media Coordinator
Pansophic Learning
• Assist in building and maintaining campaigns across Google Ads, Meta Ads Manager, TikTok Ads, and emerging platforms, ensuring accuracy and attention to detail throughout the setup process. • Support keyword research, preliminary ad copywriting, audience configuration, placement selection, and creative trafficking, contributing to early-stage campaign development. • Conduct rigorous QA across naming conventions, targeting settings, budgets, URLs, UTMs, conversion events, and platform governance to ensure campaigns launch cleanly and track effectively. • Monitor pacing, identify anomalies, and surface data-driven insights to the Specialist for review and potential optimization action. • Maintain creative libraries, asset trackers, UTM consistency records, and documentation repositories to support cross-functional visibility and audit-readiness. • Support weekly dashboards, data pulls, performance reporting, insight summaries, and enrollment trend monitoring to help the team maintain a proactive understanding of funnel health. • Coordinate closely with Creative, Enrollment, Analytics, CRM, and local field teams to ensure assets, messaging, and campaign requirements are delivered on time and with full accuracy. • Assist with seasonal calendar planning, community-level messaging needs, and adjustments across the three business units. • Other duties as assigned.
Job Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 1–2 years of digital marketing experience; internships and applied coursework accepted.
- Familiarity with paid search or paid social platforms and a strong desire to advance into deeper channel expertise.
- Strong communication skills, high attention to detail, and the ability to manage multiple tasks simultaneously.
Benefits
- medical insurance
- dental insurance
- vision insurance
- 401(k) retirement plan
- life insurance
- long-term disability insurance
- short-term disability insurance
- 10 paid holidays annually
- Paid Time Off: Paid Time Off to cover sick, vacation, and personal absences.
- 4 unique health insurance plans to choose from.
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